Our client is looking for a Social Media Marketing Executive to join their established marketing team on a maternity cover contract, expected to last approximately 12-14 months.
As Social Media Marketing Executive, you’ll be responsible for managing and developing a social media service designed to help customers improve their online presence.
You’ll create on-brand social content, develop monthly communications, monitor campaign performance and keep ahead of changing social media and industry trends.
Benefits offered
- £30,000 per annum
- 12-14 month maternity cover contract
- Hybrid working after successful probation
- Excellent benefits
Key Responsibilities
- Managing and developing social media services in line with customer needs and changing trends
- Creating regular, engaging and on-brand social media content
- Developing and owning the B2B communications plan
- Producing monthly customer communications including written copy, still imagery, video content and relevant hashtags
- Creating social media guides and supporting customers in improving their online presence
- Managing content across multiple social media platforms
- Supporting paid social media activity, particularly Facebook campaigns
- Working with external designers and agencies to produce still and video content
- Building relationships with external partners to source high-quality content and assets
- Monitoring social media, market and competitor trends
- Analysing performance including engagement, reach, cost per click and conversions
- Producing monthly performance reports and identifying opportunities for improvement
- Working closely with sales and product teams to gather feedback and develop future activity
- Delivering social media training and guidance to internal sales teams
- Supporting campaign shoots, industry events, trade shows and sponsorship activity
- Managing and monitoring the budget for social media activity
Skills & Experience
- At least one year of dedicated social media experience within an executive-level role
- Confident working across multiple social media platforms
- Strong knowledge of social media scheduling tools
- Experience managing paid social activity, particularly Facebook
- Experience creating engaging written and visual social content
- Experience working with designers or agencies to produce still and video assets
- A good understanding of how sales and marketing work together
- Strong communication and relationship-building skills
- Full UK driving licence
- Marketing, Communications, PR or related qualification preferred
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Social Media Marketing Executive (maternity cover) in Letchworth employer: Lawrence Dean Recruitment
At Lawrence Dean Recruitment, we pride ourselves on fostering a dynamic and supportive work environment where our employees can thrive. As a Helpdesk Manager, you will benefit from ongoing professional development opportunities, a collaborative team culture, and the chance to make a significant impact in a fast-paced setting. Our commitment to employee well-being and growth makes us an exceptional employer for those seeking a rewarding career in commercial services.
