At a Glance
- Tasks: Support PR strategies, create engaging content, and build media relationships.
- Company: Join a top international law firm with a dynamic marketing team.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Other info: Flexible hours and a chance to travel within the UK.
- Why this job: Make your mark in PR while working on exciting projects that enhance brand reputation.
- Qualifications: 2-3 years of PR experience and excellent communication skills required.
The predicted salary is between 40500 - 49500 £ per year.
Location: Birmingham
Hours: Full time
Salary: £32,000
Contract: Permanent
THE ROLE
As PR Assistant, you will play a key role in helping to promote and grow the business through creative storytelling. Reporting to the Head of PR and working alongside the PR & Social Media Executive, you will support the delivery of external communications, developing PR that stands out, enhances the firm's brand and protects its reputation.
KEY RESPONSIBILITIES OF THE PR ASSISTANT
- Assisting the Head of PR in growing the PR strategy in line with business development campaigns and initiatives
- Generating news stories and PR hooks
- Building relationships with journalists and key stakeholders
- Researching new media outlets and making recommendations for pitches
- Drafting and distributing press releases, briefings and Q&A documents for key target national, trade and regional press
- Working with media platforms to track all coverage and developing various reports
- Maintaining and developing a wide range of media lists
- Attending meetings with teams and partners
- Working closely with the internal comms team to ensure alignment on news and content
- Uploading news articles, press releases and profile pages to the website
- Working with the team on promoting PR across social media channels
- Supporting the team in the recording and promoting of podcasts
- Supporting the Head of PR with admin and general activity, picking up ad hoc duties as they arise
- Dealing with general enquiries as they arise
- Providing general assistance across the whole team as required
WHAT WE'RE LOOKING FOR
- 2-3 years PR experience, gained within an existing PR background (PR agency and professional services environment desirable)
- Experienced in PR and communications concepts and practices
- Excellent communication and writing skills
- Excels in creating interesting content
- Well-organised, able to work to deadlines
- Ability to think outside the box with an eye for detail
- Creative and confident in liaising with senior teams and presenting
- CIM/PR qualifications or a desire to study them desirable
- Ability to turn technical information into interesting news, with creative flair
- Ability to use initiative and work with limited supervision, with a positive, proactive approach
- Understanding of social media
- Keen interest in the news agenda
- Ability to prioritise work and meet deadlines under pressure
- A strong team player, ready to help colleagues
- Well presented with a polite, professional manner
- Flexible and committed, willing to work outside office hours and travel within the UK as required
- Excellent IT skills, including MS Office
This is a great opportunity for a PR Assistant with an existing PR background to join a top international law firm and take on a varied, creative role within a busy Marketing and BD team.
PR Assistant employer: LAW CHOICE RECRUITMENT
Join a dynamic law firm at the heart of London, where your role as a Business Development and Marketing Manager will allow you to make a significant impact on the firm's growth and visibility in the vibrant sectors of music, sport, and entertainment. With a culture that fosters creativity and collaboration, you'll enjoy opportunities for professional development while working closely with high-profile clients and leading innovative marketing initiatives. The firm values your contributions and offers a supportive environment that encourages personal and career growth.
StudySmarter Expert Advice🤫
We think this is how you could land PR Assistant
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like LAW CHOICE RECRUITMENT. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like LAW CHOICE RECRUITMENT, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research LAW CHOICE RECRUITMENT inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR Assistant
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of LAW CHOICE RECRUITMENT. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at LAW CHOICE RECRUITMENT.
How to prepare for a job interview at LAW CHOICE RECRUITMENT
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
