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- Tasks: Lead performance marketing strategies and manage a £100,000+ monthly ad budget.
- Company: Innovative startup transforming the self-storage and moving industry in London.
- Benefits: Competitive salary, performance bonuses, equity opportunities, and unlimited holiday.
- Why this job: Make a real impact on a rapidly scaling startup with international expansion plans.
- Qualifications: 8+ years in performance marketing, ideally with startup experience.
- Other info: Work remotely with flexible hours and clear career progression.
The predicted salary is between 60000 - 72000 £ per year.
About the Company
Our client is disrupting the self-storage and moving industry in London through their innovative tech-first approach. As a rapidly scaling startup, they are digitalising what has traditionally been a fragmented, offline experience. Their platform allows customers to seamlessly book self-storage solutions, moving services, packing assistance, and end-of-tenancy cleaning with unprecedented transparency and flexibility. With the upcoming Series A, our client has established solid market traction across the UK, with sights set on Dubai and US expansion.
The Mission
Transform the moving and storage experience from a notoriously stressful hassle into something remarkably straightforward and accessible. By leveraging technology and maintaining a laser focus on customer satisfaction, they are building a solution for urban professionals and businesses who expect digital-first, transparent services that just work.
The Opportunity
As a Head of Performance Marketing, you will take full ownership of a substantial monthly ad budget across all digital channels. Working directly with the Founder/CEO, you will have the autonomy to optimise and scale acquisition strategies for moving and storage verticals. This represents the rare chance to demonstrably impact a startup's growth trajectory, with clear career progression as the company expands internationally.
What You Will Do
- Take complete ownership of performance marketing channels and strategy, with hands-on management of a £100,000+ monthly budget
- Develop and relentlessly optimise customer acquisition costs and lead quality metrics across moving and storage services
- Drive measurable growth by meeting and exceeding acquisition targets
- Apply sophisticated analytics to optimise the full acquisition funnel from awareness to conversion
- Identify, test and scale new acquisition opportunities through data-driven experimentation
- Execute campaigns end-to-end - from strategy through implementation to optimisation
- Deliver meaningful performance insights to leadership that drive strategic business decisions
What You Bring
- 8+ years of hands-on performance marketing experience, with at least 3 years in startups
- Proven track record scaling startups through digital acquisition (ideally from £2-5M to £15M+)
- Deep practical knowledge of UK digital acquisition channels
- Experience in high-growth startups with demonstrable impact on company growth metrics
- Exceptional analytical capabilities and comfort with complex funnel analysis and attribution modelling
- Self-sufficient work style - you thrive working independently in fast-paced environments and are comfortable building systems from scratch
- Ability to work UK hours, regardless of your location
- Bonus: Experience in self-storage, moving, home services or marketplaces
Key Success Drivers
- Data-driven decision making: You let metrics guide your strategy while maintaining creative thinking
- Growth mindset: You continuously experiment, learn and refine your approach
- Collaborative approach: You work effectively with founders and cross-functional stakeholders
- Results obsession: You are motivated by measurable impact and growth
- Comfort with ambiguity: You navigate uncertainty confidently and adapt quickly
- Ownership mentality: You take full responsibility for outcomes and drive initiative
Why Join?
- Competitive compensation: £60,000-£72,000 base salary (£5,000-£6,000 monthly), negotiable based on experience
- Performance-based bonuses tied to your marketing metrics
- Equity opportunity following probation period
- Unlimited holiday policy with a trust-based approach
- Remote-friendly with flexibility on location, working UK hours
- Career progression opportunities as the company expands internationally
- Chance to own and rapidly scale a marketing function
- Work directly with founders in a fast-moving environment where your impact is immediately visible
Interviewing Process
- HR screening
- Level 1: Interview with the CEO/Founder (General fit)
- Level 2: Skills assessment interview
- Level 3: Final interview with the C-level (Cultural fit)
- Reference and background checks after successful interviews
- Job offer to the selected candidate
We are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, colour, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity, or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.
Head of Performance Marketing (Remote) employer: Lavendo
Contact Detail:
Lavendo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Performance Marketing (Remote)
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Head of Performance Marketing role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Get your online presence sorted! Make sure your LinkedIn profile is up-to-date and showcases your performance marketing achievements. Engage with relevant content and connect with industry leaders to boost your visibility.
✨Tip Number 3
Prepare for those interviews! Research the company thoroughly, especially their approach to digital acquisition. Be ready to discuss how your experience aligns with their mission to transform the moving and storage experience.
✨Tip Number 4
Apply through our website! We make it easy for you to submit your application directly, ensuring it gets seen by the right people. Plus, it shows you're serious about joining the team and making an impact!
We think you need these skills to ace Head of Performance Marketing (Remote)
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for performance marketing shine through! We want to see how excited you are about transforming the moving and storage experience with innovative strategies.
Tailor Your Experience: Make sure to highlight your relevant experience in startups and digital acquisition. We’re looking for someone who can scale our marketing efforts, so share specific examples of how you've done this in the past!
Be Data-Driven: Since we love metrics, include any data or results that showcase your success in previous roles. Whether it’s improving customer acquisition costs or driving growth, numbers speak volumes to us!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.
How to prepare for a job interview at Lavendo
✨Know Your Numbers
As the Head of Performance Marketing, you'll need to demonstrate a solid grasp of metrics. Brush up on your key performance indicators (KPIs) and be ready to discuss how you've optimised customer acquisition costs in previous roles. Show them you can turn data into actionable insights!
✨Showcase Your Startup Experience
This role is all about scaling in a fast-paced environment. Be prepared to share specific examples of how you've driven growth in startups before. Highlight your hands-on experience and any creative strategies you've implemented that led to measurable results.
✨Be Ready for Analytical Questions
Expect questions that dive deep into your analytical skills. Prepare to discuss complex funnel analysis and attribution modelling. You might even want to bring along a case study or two that illustrates your problem-solving abilities and how you've navigated ambiguity in past projects.
✨Emphasise Collaboration
Since you'll be working closely with the CEO and other stakeholders, it's crucial to convey your collaborative approach. Share examples of how you've successfully partnered with cross-functional teams to achieve marketing goals. They want to see that you can drive initiatives while fostering teamwork!
