At a Glance
- Tasks: Lead digital and content marketing strategy for a prominent growth capital investor.
- Company: Join a B Corp-certified investment powerhouse committed to good growth.
- Benefits: Hybrid work, private healthcare, generous family policies, and professional development opportunities.
- Other info: Charitable volunteering days and a focus on social and environmental responsibility.
- Why this job: Make an impact in the entrepreneurial ecosystem while honing your marketing skills.
- Qualifications: 4+ years of B2B marketing experience, strong storytelling, and digital strategy skills.
The predicted salary is between 45000 - 60000 £ per year.
Latte is recruiting a B2B Content Marketing Manager to join a highly prominent growth capital investor. In this role, you’ll own the digital and content marketing strategy and lead the brand’s online presence.
Location: London
Flexibility: Hybrid - 3 office days/week
Salary: £45,000 - £60,000
Type: In-house
About the agency
Established to bridge the funding gap for scaling businesses, this investment powerhouse has become a cornerstone of the UK’s entrepreneurial ecosystem. Managing significant capital reserves, they have backed hundreds of businesses across diverse sectors, from high-growth tech startups to established household names. As a certified B Corp, the organisation is committed to the principle of “good growth,” ensuring that commercial success goes hand-in-hand with social and environmental responsibility. With a significant national footprint, they operate as a truly regional investor, deploying the vast majority of their capital outside of London to support economic growth across every corner of the UK.
Benefits & Culture
- A hybrid approach with 3 days per week expected in the London office.
- Every employee is granted two days per year for charitable volunteering.
- A B Corp-certified organisation, with high standards of verified social and environmental performance.
- Comprehensive reward packages including private healthcare and dental packages.
- Generous family-friendly policies, including maternity leave with up to six months of full pay.
- Professional growth is prioritised with access to structured training, mentoring, and expansive leadership development opportunities.
About the job
Key responsibilities:
- Own the digital and content marketing strategy, acting as the strategic thinker behind the brand’s online presence.
- Manage the UK and Irish websites, overseeing content updates, user journey optimisation, and SEO performance.
- Create high-quality thought leadership content that translates complex investment topics into compelling insights for entrepreneurs.
- Professionalise the brand’s social media presence, specifically leading on LinkedIn strategy and organic activity.
- Lead the email marketing strategy, acting as a HubSpot superuser to curate newsletters and nurture key audiences.
- Define and track clear performance metrics for digital activity, including SEO and AEO (Generative Engine Optimisation).
About you
Essential experience:
- You have 4+ years of experience in a B2B marketing role, ideally within the financial services or professional services industry.
The ideal candidate:
- You are a natural storyteller with a proven ability to write sophisticated, high-end copy.
- Proven ability to devise digital strategy by translating complex ideas into engaging thought leadership themes.
- Proficient in website maintenance (WordPress) and tracking performance using tools like Semrush or Ahrefs.
- A HubSpot superuser with a deep understanding of email automation and audience segmentation.
- You are an autonomous worker who can hit the ground running and provide strategic guidance to the wider team.
- A strong attention to detail and an interest in evolving digital trends, including AI-driven search.
Sponsorship is not available for this role – you must already have the right to work in the UK to be considered.
Interested? Apply to this role via LinkedIn or get in touch for more information – What happens next? Our team personally reviews every application. If your profile matches the essential experience requirements (or if we see great potential in your background for future roles), we’ll be in touch within 7 days. If you don’t meet the essential experience requirements or are not suitable for future Latte roles, please consider your application rejected if you haven’t heard from us within 7 days.
B2B Content Marketing Manager in London employer: LATTE
Latte is an exceptional employer, offering a dynamic work environment in the heart of London with a strong commitment to social and environmental responsibility as a certified B Corp. Employees enjoy a hybrid working model, generous family-friendly policies, and opportunities for professional growth through structured training and leadership development. With a focus on meaningful impact and a supportive culture, Latte empowers its team to thrive while contributing to the UK’s entrepreneurial ecosystem.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Content Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LATTE and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LATTE are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LATTE on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LATTE. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B Content Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LATTE. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LATTE:Show us that you’ve done your homework! In your application, briefly mention what you admire about LATTE’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LATTE
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LATTE will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LATTE, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
