At a Glance
- Tasks: Create engaging social media content and manage community interactions.
- Company: Join lastminute.com, a leader in European travel technology, making holidays happen.
- Benefits: Enjoy a hybrid work model, flexible hours, and a shorter working week.
- Why this job: Be part of a creative team that values human connection and innovative content.
- Qualifications: 5+ years in social media management with a strong portfolio of video content.
- Other info: Work in an inclusive environment with colleagues from over 48 nationalities.
The predicted salary is between 28800 - 43200 £ per year.
Social Media Content & Community Manager (English/German)
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Social Media Content & Community Manager (English/German)
Social Media Content & Community Manager (English/German)
https://corporate.lastminute.com/careers/job/?id=744000072054806&jobName=Social%20Media%20Content%20&Community_Manager_%28English%2FGerman%29
The Company
At lastminute.com, we live for the holidays. We are the European Travel-Tech leader in Dynamic Holiday Packages. With technology, we turn spontaneous thoughts into meaningful experiences, helping people travel the world.
We’re looking for a thoughtful and creative Social Media Content & Community Manager to join our team. You don’t need to be online 24/7 – but you will have a sharp eye for trends, an ear for great conversation in the comments, and a knack for making content that actually connects.
In this role, you’ll help shape ideas into scroll-stopping content, grow a community that feels human (not corporate), and dream up ways to surprise and delight our audience. If you’re someone who enjoys playing with tone of voice, has smart ideas for campaigns, and understands what builds real engagement – this might be the role for you.
Job Description
The job in brief:
Job Title: Social Media Content & Community Manager
Working model: hybrid (London office)
Team: you will join the Social Media team within the Brand department.
Level: Professional, reporting to the Head of Social
Location: London, UK
Contract: Permanent – full-time (EUR 36 h/week)
Languages: English and German professional level. Other European languages will be valued.
What your impact will be:
Own and deliver social content across lastminute.com & weg.de accounts – from concepting to publishing – with a focus on video-first formats (Reels, TikTok, YouTube Shorts).
Creatively bring our social strategy to life, capturing everyday chaos and championing last minute wins
Lead the full social content production workflow: writing scripts, shooting, editing, jumping into the comments, and shaping reactive formats based on what’s trending.
Be the voice of the brand in our comments and DMs, helping us show up as more human, helpful, and cheeky across platforms
Monitor performance of content and campaigns, reporting on reach, engagement, traffic, and what we’ve learned, to keep improving and offering actionable insights for future strategies.
Qualifications
Your expertise:
5+ years experience in managing social media channels and organically growing online communities. Share the channels you’ve previously worked on and tell us how you grew the numbers organically, even if it is a personal one.
Proven mid-weight editor & content creator, comfortable with video editing tools, whatever your chosen tools. We know the obvious ones, BUT even Cap Cut creators are making insane content – a portfolio/examples of your work will be required.
Experience producing video content for Instagram Reels, TikTok & YouTube Shorts
An understanding of video content, social media formats and hooks, captions and how the edit drives reach and engagement.
Ability to analyse data and derive actionable insights.
We’re all about showing not telling, so we’d love to see what you’ve made. Whether it’s brand work, side projects, viral moments or just something you’re proud of – if it shows your eye for social and your knack for making content people actually want to watch, we’re in!. Drop us a portfolio to show us what you’re made of.
Experience in travel, e-commerce or lifestyle sectors
Working knowledge of analytics tools
Other European languages will be valued.
Additional Information
Perks of working with us:
How we work together:
– An inclusive, friendly, and international environment (you’ll be working with colleagues from +10 countries and over 48 nationalities)
– Shorter working week (36h as full time), with a half working day on Fridays
– Flexible start and end of the working day
– Possibility to work from anywhere for a period of time per year defined according to local regulations
How we learn together:
– Fri-Yays: half a day on Friday morning with a no-meeting mandate and dedicated to deep work, personal growth, learning and training and/or focus time.
– Professional and managerial skills development training paths, access to e-learning platforms such as O’reilly, Udemy, Coursera (depending on the department), and to our internal platform offering bespoke training content
Other perks:
– 2 paid days off per year for volunteering purposes
– Occasional social events to foster connections among colleagues
– Travel industry discounts and flash exclusive staff fares
– We support our employees through life’s significant moments with leave options (e.g parental responsibilities, marriages, bereavements, relocations, etc.) in line with local laws.
Wish you were here? We do, too!
Selection process steps*:
– HR interview (30 minutes)
– 1st interview (Manager): soft skills + technical knowledge
– Task step offline
– 2nd interview (Manager + team member): Task review
– Final meeting (30 mins) with the CMO
– Offer extended
(*Please note the process can slightly vary. The recruiter in charge will share more details when setting up the interview)
Our commitment to celebrate diversity and generate belonging
At the heart of our culture is a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression, and accessibility. We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here. We value different lived experiences and respect viewpoints, as we know unicity drives innovation. We want to make sure our people reflect the communities across the world we help travel.
Eligibility criteria:
By submitting your information and application, you confirm that you are legally authorised to work in the country of employment and that you do not require visa sponsorship to obtain employment visa status.
Please submit your resume in English
Please submit your resume in English
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Social Media Content & Community Manager (English/German) employer: Last Minute Group
Contact Detail:
Last Minute Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Content & Community Manager (English/German)
✨Tip Number 1
Familiarise yourself with lastminute.com's social media presence. Engage with their content, comment on posts, and understand their tone of voice. This will help you demonstrate your knowledge of the brand during interviews.
✨Tip Number 2
Showcase your creativity by preparing a mini portfolio of social media content ideas tailored for lastminute.com. Think about how you can incorporate trending formats like Reels or TikTok to capture attention and drive engagement.
✨Tip Number 3
Network with current or former employees of lastminute.com on platforms like LinkedIn. Ask them about their experiences and any tips they might have for standing out in the application process.
✨Tip Number 4
Prepare to discuss your analytical skills in detail. Be ready to share specific examples of how you've used data to inform your social media strategies and improve engagement in previous roles.
We think you need these skills to ace Social Media Content & Community Manager (English/German)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management and community building. Emphasise any specific campaigns you've led or contributed to, especially those that demonstrate your ability to create engaging video content.
Showcase Your Portfolio: Include a link to your portfolio that showcases your best work. Focus on examples of video content for platforms like Instagram Reels, TikTok, and YouTube Shorts. Highlight any metrics that demonstrate the success of your content.
Craft a Compelling Cover Letter: Write a cover letter that reflects your personality and creativity. Discuss your passion for social media and how you can contribute to lastminute.com’s mission. Mention your understanding of trends and your approach to community engagement.
Prepare for Interviews: Anticipate questions about your previous experiences and how you've grown online communities. Be ready to discuss specific strategies you've used to engage audiences and analyse content performance.
How to prepare for a job interview at Last Minute Group
✨Showcase Your Portfolio
Make sure to bring along a portfolio that highlights your best work. Include examples of social media campaigns you've managed, particularly those that demonstrate your skills in video content creation for platforms like Instagram Reels and TikTok.
✨Understand the Brand's Voice
Before the interview, spend some time familiarising yourself with lastminute.com's tone and style. Be prepared to discuss how you can embody this voice in your content and community interactions.
✨Prepare for Data-Driven Questions
Since the role involves monitoring performance and deriving insights, be ready to discuss how you've used analytics tools in the past. Share specific examples of how data has informed your content strategy and improved engagement.
✨Engage with Current Trends
Stay updated on the latest trends in social media and travel. During the interview, mention any recent trends you've noticed and how you would incorporate them into your content strategy to keep the brand relevant and engaging.