CRM Manager in City of London

Our global law firm client is seeking a CRM Manager with strong capabilities in InterAction and Vuture to shape and deliver the firm’s CRM strategy. This role will involve line managing the CRM team members, setting objectives, supporting development, and overseeing performance.

• Salary to £75,000
• Hybrid working – 3 days in the office / 2 days remote
• Impressive offices in the City
• Translate strategic priorities into practical workplans and firmwide adoption programmes
• Lead the delivery of CRM initiatives across regions, ensuring consistency and best practice
• Support the firm’s Global Key Client and Strategic Growth Client programmes through insights, relationship mapping, and accurate data stewardship
• Provide supporting intelligence for pitches, pipeline development, and strategic planning
• Manage day‑to‑day performance and enhancement of InterAction and Vuture
• Lead system upgrades, enhancements, and integration projects in partnership with IT and vendors
• Use data to provide actionable intelligence that supports client plans and BD initiatives
• Design and deliver CRM training for partners, fee‑earners, PAs and BD teams
• Support international BD teams with locally relevant CRM training and engagement activities
• Significant experience in CRM management, ideally within an international law firm
• Proven expertise in InterAction and Vuture, including upgrades, integrations, and user education
• Excellent stakeholder management skills, including experience influencing senior lawyers
• Strong working knowledge of GDPR, PECR and international data‑protection requirements

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