At a Glance
- Tasks: Lead the Growth Marketing tech stack and implement AI-powered solutions for seamless operations.
- Company: Join Lantern, a forward-thinking company focused on innovation and collaboration.
- Benefits: Enjoy paid vacation, health insurance, and a retirement savings plan.
- Other info: Be part of a diverse team that values inclusion and collaboration.
- Why this job: Make a real impact in marketing technology while working with cutting-edge tools.
- Qualifications: 5+ years in B2B growth marketing tech stack and hands-on experience with AI solutions.
The predicted salary is between 59400 - 72600 £ per year.
Lantern is seeking a GTM Solutions Engineer — a forward-deployed technical specialist embedded within the Growth Marketing function and serving as the primary systems owner for the entire Growth Marketing tech stack. This role owns the how: architecting integrations, deploying AI-powered and agentic automation, and ensuring Lantern’s marketing technology stack is scalable, measurable, and continuously improving.
Reporting to the Sr. Director, GTM Systems and embedded within Growth Marketing, you will:
- Act as an embedded technical owner for the Growth Marketing tech stack - partnering directly with Growth Marketing leadership to translate business needs into working solutions, leading every stage from requirements gathering and solution design through build, testing, and deployment with a high degree of autonomy.
- Own, operate, and continuously improve the full Growth Marketing tech stack: HubSpot, Outreach, Nooks, ZoomInfo, Clay, and Salesforce – identify gaps and help shape where the stack goes from here.
- Design and implement lead management workflows end-to-end: from initial intake and campaign execution through outbound engagement and conversion tracking, ensuring every handoff is instrumented and every outcome is measurable.
- Build and deploy agentic and AI-powered solutions that eliminate manual processes across top-of-funnel workflows - knowing when AI is the right answer and when a traditional integration is faster and more reliable.
- Pilot new tools with rigor: develop a structured point of view on trade-offs and ROI, document your findings, and present clear build-vs.-buy recommendations to leadership.
- Maintain a prioritized, visible systems roadmap - communicating what is in progress, what is next, and why, in a format that earns the trust of non-technical stakeholders.
- Articulate system and workflow designs in Lucid or comparable diagramming tools, and explain those designs to non-technical marketing leaders in a way that is compelling and builds confidence.
- Collaborate with the Salesforce Admin team and Salesforce Architect on CRM-side implementations - and bring hands-on Salesforce Flows experience (and Apex/SQL where needed) to accelerate delivery without waiting on others.
- Be relentlessly organized: plan, test, and measure every solution with documented baselines and outcomes - so the team always knows what changed and whether it worked.
Benefits:
- Paid Vacation
- Health Insurance
- Health Savings Account
- Dental Insurance
- Vision Insurance
- Paid Parental Leave
- Short & Long Term Disability
- Life and AD&D Insurance
- Commuter Spending
- Retirement Savings Plan
The ideal candidate is a lead management expert who operates with a high degree of autonomy, brings hands-on AI maturity, and understands the Growth Marketing function as deeply as the tools that support it. They know when to apply AI and when traditional integrated solutions are the right answer - and can defend that judgment to leadership with data and conviction.
Proven ability to pilot new tools, develop structured trade-off analyses and ROI assessments, and present clear build-vs.-buy recommendations to leadership. Ability to translate business requirements into measurable technical outcomes - and communicate system designs clearly and compellingly to non-technical marketing leadership. Demonstrated, shipped AI and agentic automation experience applied to GTM or revenue operations workflows - with a clear, defensible point of view on when AI is and isn’t the right answer.
Proven ability to instrument lead tracking end-to-end and surface actionable conversion analytics to team managers - with an understanding of what it takes to build and sustain lead data quality across integrated systems. Experience maintaining a prioritized, visible systems roadmap that keeps stakeholders informed and initiatives properly scoped before work begins.
A minimum of 5 years owning or deeply administering a B2B growth marketing tech stack (CRM, sales engagement, data enrichment, & marketing automation tools). Hands-on production experience with Clay. Demonstrated ability to operate autonomously across the full project lifecycle. First-hand lead management experience - supporting lead intake, campaigns, outbound sales engagement, and tracking leads through to conversion.
You care deeply for your customers and are driven to keep HUMANITY in all decisions. Your customers aren’t just the individuals using your product. They are the driving factor in your motivation to make a change. You thrive in a Team Environment. Collaboration is key in innovation and creating change. Integrity guides you in life. Focusing on the TRUTH vs. giving people the answers they want to hear.
You use LOGIC in your decision making and understand that progress is critical to making change. You focus on the execution of your content while balancing a fast-paced environment and you take the time to celebrate both the small & big wins. You have the GRIT, drive and ambition to tackle big problems. Big problems require big ideas and a team that supports new ideas.
INCLUSION is a core tenant of your personal beliefs. A diverse and inclusive environment is incredibly important to you. You understand and desire to be a part of a diverse team with different experiences and perspectives & you cherish the differences in each individual that you interact with.
Hands-on experience with HubSpot, Outreach and ZoomInfo are nice to have. Salesforce experience building moderately complex Flows in a production environment and familiarity with Apex and/or SQL for custom logic is strongly preferred. Experience with Nooks or comparable AI-powered sales engagement platforms are nice to have.
GTM Solutions Engineer employer: Lantern
At Lantern, we pride ourselves on being an excellent employer by fostering a collaborative and inclusive work culture that values flexibility and innovation. Our hybrid working model not only promotes work-life balance but also encourages meaningful interactions among teams, providing ample opportunities for professional growth and development in the dynamic field of risk management. Join us to be part of a forward-thinking organisation that prioritises employee well-being and career advancement in the heart of the financial services sector.
StudySmarter Expert Advice🤫
We think this is how you could land GTM Solutions Engineer
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Lantern and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Lantern are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Lantern on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Lantern. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace GTM Solutions Engineer
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Lantern. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Lantern:Show us that you’ve done your homework! In your application, briefly mention what you admire about Lantern’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Lantern
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Lantern will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Lantern, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
