At a Glance
- Tasks: Lead social media strategies for healthcare clients, from planning to performance reporting.
- Company: Join Langland, a visionary health communications agency under Publicis Health.
- Benefits: Enjoy flexible working, wellness days, and global work opportunities.
- Why this job: Make a real impact in health communications while growing your skills in a supportive environment.
- Qualifications: 4+ years in social media, preferably with healthcare clients; strong communication and organisational skills required.
- Other info: Diversity and inclusion are at our core; we welcome all backgrounds.
The predicted salary is between 43200 - 72000 £ per year.
Langland, a Publicis Health company, is the only health communications agency that thinks further across Clinical Trial Experience, Medical Strategy & Education, Public Relations & Engagement, and Advertising, to create unique value with visionary clients. Health brings us together. In the diseases we suffer, the medicines we create, and the causes we champion, health shows us our collective humanity.
As a Senior Social Media Manager, you will act as client counsel and strategic partner for everything social across a portfolio of healthcare and pharmaceutical accounts. You will be responsible for developing and executing innovative social media strategies that align with client objectives and deliver measurable business results. This includes overseeing all aspects of social media projects, from strategic planning and content development to performance reporting. You will work closely with the wider internal team and external partners to ensure seamless campaign execution and exceptional client service.
- Building social media campaigns and calendars with consideration for both organic and paid content
- Developing and executing paid social media plans primarily on LinkedIn, X and Meta
- Supporting the upskilling of the PR team’s social media knowledge
- Conducting social media listening setup based on the client brief
- Helping support the growth of the social media team by working with junior team members to upskill them on social media writing and research
- Providing guidance and recommendations to clients based on social media best practice
4+ years of experience in a social media agency role. Ideally you will have a proven track record of success working with healthcare or pharmaceutical clients. Expertise in developing and executing social media campaigns across various platforms. Strong understanding of LinkedIn campaign and content development, with a preference for thought leadership profile management. Excellent written and verbal communication skills, with the ability to present information clearly and persuasively. Strong organisational and time management skills, with the ability to manage multiple projects simultaneously.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- “YOU” DAYS - flexibility to take a day off for your well-being and self-care without prior notice and additional paid leave for volunteering and charity work of your choice.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING & BANK HOLIDAY SWAP You can switch a religious Bank Holiday (either Good Friday or Easter Monday) for another day to celebrate a religious, spiritual, faith or belief-based day of your choosing.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
OUR DIVERSITY, EQUITY & INCLUSION STATEMENT
This begins with striving to ensure our recruitment process is welcoming and allows equal access to opportunity for people regardless of age, disability, gender identity, neurodiversity, sexual orientation, or religion.
Here are some of the ways we help promote diversity at Publicis Health:
- Diversity & Inclusion management
- Mandatory unconscious bias training
- Support communities for women, LGBTQ+, BAME, Disabled employees and their allies
- A wellbeing programme which includes free HeadSpace membership.
If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner.
Senior Manager - Social Media & PR employer: Langland
Contact Detail:
Langland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager - Social Media & PR
✨Tip Number 1
Familiarise yourself with the latest trends in healthcare social media. Understanding what works in this niche can give you an edge, especially when discussing strategies during interviews.
✨Tip Number 2
Network with professionals in the healthcare and pharmaceutical sectors. Attend industry events or join relevant online forums to connect with potential colleagues and learn about their experiences.
✨Tip Number 3
Showcase your expertise by creating a portfolio of successful social media campaigns you've managed. Highlight any measurable results, particularly in the healthcare space, to demonstrate your impact.
✨Tip Number 4
Prepare to discuss how you would approach client challenges in social media. Think about specific scenarios you might face and how you would apply best practices to achieve client objectives.
We think you need these skills to ace Senior Manager - Social Media & PR
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management, particularly within healthcare or pharmaceutical sectors. Use specific examples of campaigns you've executed and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for health communications and how your skills align with the role. Mention your experience with LinkedIn, X, and Meta, and provide insights into your strategic approach to social media.
Showcase Your Communication Skills: Since excellent written and verbal communication is crucial for this role, ensure your application materials are well-written, clear, and free of errors. Consider including a brief example of a successful presentation or client interaction.
Highlight Team Collaboration: Emphasise your ability to work collaboratively with internal teams and external partners. Provide examples of how you've supported junior team members or contributed to team success in previous roles.
How to prepare for a job interview at Langland
✨Showcase Your Social Media Expertise
Be prepared to discuss your previous experience in developing and executing social media campaigns, especially within the healthcare or pharmaceutical sectors. Highlight specific examples where your strategies led to measurable business results.
✨Demonstrate Strong Communication Skills
Since excellent written and verbal communication is crucial for this role, practice articulating your thoughts clearly and persuasively. Consider preparing a brief presentation on a past campaign to showcase your ability to convey information effectively.
✨Understand the Client's Needs
Research Langland and its clients thoroughly before the interview. Familiarise yourself with their recent campaigns and challenges in the healthcare space, so you can discuss how your skills align with their objectives and how you can add value.
✨Prepare for Team Collaboration Questions
As this role involves working closely with internal teams and external partners, be ready to share examples of how you've successfully collaborated in the past. Highlight your organisational and time management skills, especially when managing multiple projects simultaneously.