At a Glance
- Tasks: Launch and optimise paid media campaigns across social platforms and marketplaces.
- Company: Join Lands’ End Europe, a dynamic brand in the retail space.
- Benefits: Enjoy hybrid work, gym access, employee discounts, and a pension scheme.
- Other info: Collaborate with creative teams and enjoy a supportive work environment.
- Why this job: Make an impact on brand growth while developing your marketing skills.
- Qualifications: Experience in online marketing and familiarity with Meta and Amazon platforms.
The predicted salary is between 30000 - 40000 £ per year.
We have a fantastic opportunity to join our team here at Lands’ End Europe in Oakham, Rutland on a 6‑month fixed‑term contract basis. Please note this is a hybrid role and nine set days a month on site will be required for the successful applicant. Lands’ End Europe is looking for a highly motivated individual to support the growth of the Lands’ End European brand across our Paid Social platforms and Marketplace channels.
In this role, you will be supporting the execution of advertising campaign strategies across Meta and other Social platforms as well as within multiple retail media networks with a strong focus on Debenhams & Amazon. You will be responsible for managing and optimising the Marketplace and Paid Social budget across various ad platforms. You will work closely with, and report to, our Head of Digital Marketing.
As the Paid Social & Marketplaces Biddable Senior Executive, you will have an understanding of fundamental biddable / trading and retail media strategies and be able to assess performance and provide solutions for improved efficiency and scale. While based in the Marketing team, the individual will drive close collaboration among key stakeholders across the Marketing team, E‑commerce, Creative, Supply and Finance teams.
What you can expect from the role:
- Build, launch, and optimise paid media campaigns for Paid Social and the Marketplace Channel at Lands’ End.
- Manage and maintain Retail Media paid search campaigns via bidding platforms and/or RMN platforms to meet goals.
- Analyse and assess performance of campaigns and translate quantitative and qualitative data into recommendations and plans for revising the campaign strategies.
- Familiar with Amazon advertising and Seller Central platform.
- Be accountable for paid search performance across Marketplaces as well as on Paid Social and manage budgets to ensure efficiency and scale.
- Work cross‑functionally with merchandising and finance on campaign product and budgets.
- Partner with creative and copy teams on content optimisations for copy, keywords, and additional content opportunities that arise.
- Deploy test and learn strategies aimed at refining campaigns and overall Paid Social / marketplace strategy.
- Partner with agency partners and lead strategic vision with them.
- Stay up to date with different marketplaces / Paid Social channels and any updates to their marketing platforms.
- Merchandising background also a plus relating to brand stores on Amazon.
What we need from you:
- BA/BS in Business, Marketing or Related Field (or equivalent work experience).
- Proven experience of online/paid campaign marketing experience, preferably experience on marketplaces.
- Hands‑on trading experience across Meta essential.
- Knowledge of SEO, Digital Merchandising and Digital Marketing.
- Understanding of paid campaign performance metrics.
- Attention to Detail.
- Ability to quickly adapt and problem solve.
- Excellent written and verbal communication skills.
- Experience with Microsoft applications, specifically Excel.
Benefits you will receive as a Lands’ End Employee:
- Hybrid working model.
- Subsidised Restaurant.
- Free access to a local gym.
- Employee Discount.
- Cash Health Scheme.
- Free Eye Test.
- Employer Pension contribution up to 5%.
- Free on‑site parking.
Paid Social Marketing Senior Executive in Oakham employer: Lands' End
Lands’ End Europe is an exceptional employer, offering a dynamic work environment in Oakham, Rutland, where creativity and collaboration thrive. With a hybrid working model, generous employee benefits including a subsidised restaurant, gym access, and a robust pension scheme, we prioritise the well-being and growth of our team members. Join us to develop your skills in a supportive culture that values innovation and teamwork, while making a meaningful impact on our brand's presence across Paid Social platforms.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Marketing Senior Executive in Oakham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those already working at Lands’ End or similar companies. A friendly chat can sometimes lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous paid social campaigns. This will give you an edge during interviews and demonstrate your hands-on experience with platforms like Meta and Amazon.
✨Tip Number 3
Prepare for the interview by brushing up on your knowledge of current trends in paid social marketing and retail media. Being able to discuss recent changes or strategies will show that you're genuinely interested and knowledgeable.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Lands’ End.
We think you need these skills to ace Paid Social Marketing Senior Executive in Oakham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Social Marketing Senior Executive role. Highlight your experience with Meta and other social platforms, as well as any relevant marketplace knowledge. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background makes you a perfect fit. Don’t forget to mention your understanding of biddable strategies and campaign performance metrics.
Showcase Your Achievements:When detailing your experience, focus on specific achievements in your previous roles. Did you optimise a campaign that led to increased ROI? Share those numbers! We love seeing how you've made an impact in past positions.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to submit all your documents in one go. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Lands' End
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Meta and other social platforms. Brush up on their advertising features, especially those relevant to retail media networks like Debenhams and Amazon. Being able to discuss recent updates or changes will show your enthusiasm and expertise.
✨Showcase Your Analytical Skills
Prepare to discuss how you've previously analysed campaign performance. Bring examples of how you translated data into actionable strategies. This role requires a strong focus on performance metrics, so demonstrating your analytical mindset will be key.
✨Collaboration is Key
Since this role involves working closely with various teams, think of examples where you’ve successfully collaborated with others. Be ready to share how you’ve partnered with creative, finance, or merchandising teams to achieve campaign goals.
✨Be Ready to Problem Solve
Expect questions that assess your problem-solving abilities. Think of scenarios where you faced challenges in campaign management and how you overcame them. Highlighting your adaptability and quick thinking will resonate well with the interviewers.