At a Glance
- Tasks: Launch and optimise paid social media campaigns to boost brand growth.
- Company: Join Lands’ End Europe, a dynamic team in Oakham, Rutland.
- Benefits: Enjoy subsidised meals, gym access, employee discounts, and more!
- Other info: Hybrid role with great career development opportunities.
- Why this job: Make an impact in digital marketing while working with top brands like Amazon.
- Qualifications: Experience in online marketing and a passion for social media strategies.
The predicted salary is between 35000 - 45000 € per year.
Location: Oakham, Rutland, United Kingdom
We have a fantastic opportunity for a Paid Social Marketing Senior Executive to join our team here at Lands’ End Europe in Oakham, Rutland on a 6-month fixed term contract basis. Please note this is a hybrid role and 9 set days a month on site will be required for the successful applicant.
Lands’ End Europe is looking for a highly motivated Paid Social Marketing Senior Executive to support the growth of the Lands’ End European brand across our Paid Social platforms and Marketplace channels. In this role, you will be supporting the execution of advertising campaign strategies across Meta and other Social platforms as well as within multiple retail media networks with a strong focus on Debenhams & Amazon.
You will be responsible for managing and optimising the Marketplace and Paid Social budget across various ad platforms. You will work closely with, and report to, our Head of Digital Marketing. As the Paid Social & Marketplaces Biddable Senior Executive, you will have an understanding of fundamental biddable/trading and retail media strategies and be able to assess performance and provide solutions for improved efficiency and scale.
While based in the Marketing team the individual will drive close collaboration among key stakeholders across the Marketing team, E-commerce, Creative, Supply and Finance teams.
What you can expect from the role:
- Build, launch, and optimise paid media campaigns for Paid Social and the Marketplace Channel at Lands’ End
- Manage and maintain Retail Media paid search campaigns via bidding platforms and/or RMN platforms to meet goals
- Analyse and assess performance of campaigns and translate quantitative and qualitative data into recommendations and plans for revising the campaign strategies
- Familiar with Amazon advertising and Seller Central platform
- Be accountable for paid search performance across Marketplaces as well as on Paid Social and manage budgets to ensure efficiency and scale
- Work cross-functionally with merchandising and finance on campaign product and budgets
- Partner with creative and copy teams on content optimisations for copy, keywords, and additional content opportunities that arise
- Deploy test and learn strategies aimed at refining campaigns and overall Paid Social / marketplace strategy
- Partner with agency partners and lead strategic vision with them
- Stay up to date with different marketplaces / Paid Social channels and any updates to their marketing platforms
- Merchandising background also a plus relating to brand stores on Amazon
What we need from you:
- BA/BS in Business, Marketing or Related Field (or equivalent work experience)
- Proven experience of online/paid campaign marketing experience, preferably experience on marketplaces.
- Knowledge of SEO, Digital Merchandising and Digital Marketing
- Understanding of paid campaign performance metrics
- Attention to Detail
- Ability to quickly adapt and problem solve
- Excellent written and verbal communication skills
- Experience with Microsoft applications, specifically Excel
Benefits you will receive as a Lands’ End Employee:
- Subsidised Restaurant
- Free access to a local gym
- Employee Discount
- Cash Health Scheme
- Free Eye Test
- Employer Pension contribution up to 5%
- Free on-site parking
Don’t miss out on this fantastic opportunity! Click ‘apply’ now, or if you want to know more, please get in touch with our recruitment team. No agencies please.
Paid Social Marketing Senior Executive employer: Lands' End, Inc
Lands’ End Europe is an exceptional employer, offering a dynamic work environment in Oakham, Rutland, where creativity and collaboration thrive. With a strong focus on employee growth, we provide opportunities for professional development alongside a range of benefits including a subsidised restaurant, gym access, and a generous pension contribution. Join us to be part of a team that values innovation and supports your career journey in the exciting world of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Marketing Senior Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their marketing strategies, especially around Paid Social and Marketplaces. This will help you tailor your answers and show you're genuinely interested.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online resources. The more comfortable you are talking about your experience and skills, the better you'll perform when it counts.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Paid Social Marketing Senior Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Social Marketing Senior Executive role. Highlight your experience with online campaigns, especially on marketplaces like Amazon and Debenhams. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background in digital marketing makes you a perfect fit. We love seeing enthusiasm and a personal touch!
Showcase Your Analytical Skills:Since you'll be analysing campaign performance, make sure to mention any relevant experience with data analysis. We want to know how you've used data to drive decisions in past roles, so don’t hold back!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at Lands’ End Europe!
How to prepare for a job interview at Lands' End, Inc
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Meta, Amazon, and other social platforms. Familiarise yourself with their advertising features and recent updates. This will show that you’re proactive and genuinely interested in the role.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've analysed campaign performance in the past. Bring examples of how you’ve used data to optimise campaigns and improve efficiency. This is crucial for a role focused on managing budgets and assessing performance.
✨Collaboration is Key
Since this role involves working closely with various teams, think of examples where you’ve successfully collaborated with others. Highlight your communication skills and how you’ve partnered with creative or finance teams to achieve campaign goals.
✨Stay Current
Keep up with the latest trends in paid social marketing and retail media. Mention any recent changes in the industry during your interview to demonstrate your commitment to staying informed and your passion for the field.
