At a Glance
- Tasks: Drive sales by introducing niche homeware products to specialist retailers.
- Company: Leading manufacturer in the homeware industry with exciting growth plans.
- Benefits: Highly competitive salary, car allowance, and bonus opportunities.
- Other info: Ideal for candidates based in North West/West Midlands with a passion for sales.
- Why this job: Join a dynamic team and make a real impact in the homeware market.
- Qualifications: Experience in FMCG/PCG sales and strong relationship-building skills required.
The predicted salary is between 40000 - 50000 £ per year.
Our client are a leading manufacturer of niche homeware products and they currently have a rare and exciting opportunity to join their team in the North West to increase their growth in 2026 and beyond.
Territory: UK (Candidates will ideally be based within the North West/West Midlands)
The Role:
- Introduce products to specialist retailers
- Call on retailers such as garden centres, independent department stores, homewares outlets
- Look to increase route to market
- Plan own calls and diary
- Build relationships with prospective clients and buyers
The Candidate:
- Previous experience within FMCG/PCG/Consumer goods sales
- Previous experience selling to specialist retail – Garden Centres, Independent Department Stores, Homewares outlets etc
- Ability to establish and nurture strong client relationships
- Track record of success in a business development role
- Full UK drivers license
In Return? Highly Competitive Salary (DOE) + Car Allowance + Bonus
If this position is of interest, please send your CV to Michelle at Landers Recruitment.
Area Sales Manager - Homeware employer: Landers Recruitment Ltd
As a leading manufacturer of niche homeware products, our client offers an exceptional work environment that fosters innovation and growth. Employees benefit from a highly competitive salary, car allowance, and bonus structure, alongside a supportive culture that prioritises professional development and strong client relationships. Located in the vibrant North West, this role provides unique opportunities to engage with specialist retailers and make a significant impact in the market.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager - Homeware
✨Tip Number 1
Network like a pro! Reach out to your connections in the homeware industry and let them know you're on the hunt for an Area Sales Manager role. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Research the company thoroughly before any interviews. Understand their products, values, and market position. This will help us tailor our conversations and show that we're genuinely interested in contributing to their growth.
✨Tip Number 3
Prepare some insightful questions to ask during interviews. This not only shows our enthusiasm but also helps us gauge if the company is the right fit for us. Think about their expansion plans and how we can play a part in that.
✨Tip Number 4
Follow up after interviews with a thank-you email. It's a simple gesture that keeps us on their radar and reinforces our interest in the role. Plus, it’s a great opportunity to reiterate why we’re the perfect fit!
We think you need these skills to ace Area Sales Manager - Homeware
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in FMCG and your success in building relationships with specialist retailers. We want to see how your background aligns with what our client is looking for!
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use numbers and specific examples to demonstrate your track record of success in business development. This will help us see the impact you've made in previous roles.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about homeware and how you can contribute to our client's growth. Keep it engaging and make sure it reflects your personality – we love a bit of flair!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Landers Recruitment Ltd
✨Know Your Products Inside Out
Before the interview, make sure you’re familiar with the homeware products the company offers. Research their unique selling points and think about how you can introduce these to specialist retailers. This will show your genuine interest and help you stand out.
✨Demonstrate Your Sales Success
Prepare specific examples of your previous sales achievements, especially in FMCG or consumer goods. Be ready to discuss how you’ve successfully built relationships with retailers like garden centres and independent department stores. Numbers speak volumes, so bring data to back up your claims!
✨Plan Your Territory Strategy
Think about how you would approach the North West and West Midlands territories. Have a clear plan on how you would increase the route to market for their products. This shows that you’re proactive and have a strategic mindset, which is crucial for an Area Sales Manager.
✨Build Rapport During the Interview
Remember, interviews are as much about personality as they are about skills. Be personable and engage with your interviewers. Ask them questions about their experiences and the company culture. This not only shows your interest but also helps you assess if it’s the right fit for you.
