Head of Sales

General Sales Manager (Head of Sales) – Mercedes-Benz of Bath

A rare opportunity has just opened at Sytner Group Mercedes Benz Division– and it's one for the ambitious. We're on the lookout for an exceptional General Sales Manager (Head of Sales) to take the wheel of our sales operation at Mercedes-Benz of Bath, one of the most prestigious automotive brands in the world.

In this pivotal leadership role, you'll be responsible for delivering outstanding performance across both new and used car sales. That means driving revenue, maximising profitability, and elevating the customer experience to the premium standard we're known for.

You'll set bold but achievable targets, build and deliver strategic sales forecasts, and motivate your team to exceed expectations every single day. From hosting energising weekly sales meetings to mentoring high-performing individuals, your leadership will shape the culture and success of the entire department.

What You'll Be Doing:

• Owning the full sales operation, from strategy to execution
• Driving profitability while keeping customer satisfaction at the core
• Coaching, developing, and inspiring your sales managers and executives
• Recruiting top talent and building a team culture where people thrive
• Leading with data, insight, and a passion for premium performance

What We're Looking For:

You're already a proven leader in the automotive industry, with a track record of smashing targets and delivering premium customer journeys. You're a hands-on manager with sharp commercial instincts, equally comfortable engaging, empowering, and energising a team, or dealing with our customers, both face to face and over the phone. You'll know how to drive results without compromising on customer care.

The Details:

• Full-time position, including weekends on a rota
• Based at Mercedes-Benz of Bath
• Competitive salary + outstanding bonus potential + company benefits
• This is more than a management role – it's a chance to lead from the front and redefine excellence in automotive sales.

Ready to make your mark? Apply today and join the UK's most prestigious dealer groups Sytner.

When applying for this role please consider that we require candidates to have Sales Manager experience within the automotive industry as a minimum requirement for this role.

Why Sytner?

Sytner Group are delighted to provide an industry-leading benefits package.

We are passionate about continuous improvement and building an environment where everyone feels valued, appreciated and able to reach their full potential.

• Enhanced Holiday Entitlement – 33 days inc. bank holidays
• Industry-leading Maternity, Paternity and Adoption Pay
• Career Development
• Recognition of Long Service every 5 years
• Discounted Car Schemes
• High Street Discounts
• Discounted Gym memberships
• Cycle to work scheme
• One day a year paid voluntary / community work

At Sytner, our values and the way we behave are important to us. We have a working environment where we value and respect every individual's unique contribution, supporting our colleagues to thrive and achieve their full potential.

We are committed to creating an equitable environment and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

As part of our commitment to Diversity and Inclusion, you have the right to ask for changes / adjustments to job interviews and the recruitment process.

For more information around reasonable adjustments and the recruitment process please click here.

Unsure? Read on…

We represent over 23 of the world's most prestige vehicle brands, across our 140 UK dealerships.

We pride ourselves on ‘Developing Talent and ‘Building Careers’ and our colleagues recently scored Sytner Group an outstanding 89% on our colleague engagement survey.

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