At a Glance
- Tasks: Support advertising strategy and monetisation initiatives across international markets.
- Company: Leading global media and streaming organisation with a focus on innovation.
- Benefits: Competitive salary, contract until 2026, and opportunities for professional growth.
- Other info: Collaborative environment with exposure to senior leadership and international markets.
- Why this job: Make a real impact in the digital advertising ecosystem and shape strategic decisions.
- Qualifications: 3-6 years' experience in advertising strategy or analytics, strong analytical skills required.
The predicted salary is between 60750 - 74250 £ per year.
Senior Analyst – Advertising Strategy & Monetisation
Location
London, United Kingdom
Contract Type
Inside IR35 Contract (Until End of 2026)
The Opportunity
We are partnering with a leading global media and streaming organisation that is expanding its international advertising business across multiple markets.
This is an exciting opportunity for a
Senior Analyst – Advertising Strategy to support strategic initiatives at the intersection of advertising, audience strategy, data, product, and monetisation .
The role is ideal for someone who combines a strong understanding of the digital advertising ecosystem with excellent analytical and commercial thinking skills.
Working closely with Product, Commercial, Marketing, Data and Regional Business teams, you will help shape advertising strategy, support executive decision-making, and provide analytical insights that influence business growth across international markets.
This is a high-impact individual contributor role suited to candidates who enjoy solving complex business problems, working with data, and translating analysis into clear strategic recommendations.
Key Responsibilities
- Advertising Strategy & Commercial Analysis
- Support strategic analysis across multiple international markets, considering market maturity, commercial opportunities and regional differences.
- Develop structured business analyses and market comparisons to support strategic decision-making.
- Contribute to advertising product prioritisation aligned with commercial planning.
- Support monetisation initiatives and identify opportunities to improve advertiser value and revenue performance.
- Executive Communication
- Develop clear, concise and executive-ready presentations and strategy documents.
- Translate complex data and analysis into structured business recommendations.
- Support strategic deep dives and ad-hoc commercial initiatives for senior leadership.
- Advertising Ecosystem & Monetisation
- Apply a strong understanding of the digital advertising ecosystem to support commercial strategy.
- Analyse trends across programmatic advertising, audience strategy, targeting and measurement.
- Translate advertising ecosystem knowledge into actionable recommendations for product and monetisation strategies.
- Collaborate with cross-functional teams to support long-term advertising growth initiatives.
Skills & Experience
We're particularly interested in candidates with
3-6 years' experience in one or more of the following areas
- Advertising Strategy
- Commercial Strategy
- Advertising Analytics
- Revenue Strategy
- Programmatic Strategy
- Audience Strategy
- Digital Advertising
- Monetisation Strategy
Candidates with backgrounds in consulting, strategy, commercial analytics or structured problem-solving environments will be highly regarded.
Experience should include
- Strong analytical and problem-solving capabilities.
- Experience analysing data to support commercial or strategic decisions.
- Exposure to programmatic advertising, audience targeting, measurement or advertising analytics.
- Understanding of digital advertising ecosystems including publishers, agencies, platforms, advertisers or Ad Tech companies.
- Experience supporting advertising monetisation or revenue growth initiatives.
- Strong presentation and storytelling skills for executive audiences.
- Excellent stakeholder management across Product, Commercial and Data teams.
- Ability to work independently in fast-paced and ambiguous environments.
- Experience supporting international or multi-market businesses would be advantageous.
- Experience using AI-powered tools or modern analytical technologies to improve analysis and productivity is desirable.
- Bachelor's degree (or equivalent) required.
- Ideal Candidate
The successful candidate will demonstrate
✔ Strong commercial and analytical thinking.
✔ Experience within the digital advertising ecosystem.
✔ A passion for advertising strategy rather than campaign execution.
✔ Ability to convert data into meaningful business recommendations.
✔ Excellent written, visual and verbal communication skills.
✔ Confidence working with senior stakeholders.
✔ A collaborative and pragmatic approach to solving business problems.
- Please Note
- This position is focused on
Advertising Strategy, Commercial Analysis and Data-Driven Decision Making . It is not an Ad Operations, Campaign Management or Project Management role.
Candidates with experience in
Advertising Strategy, Commercial Analytics, Monetisation, Audience Strategy, Revenue Strategy or Programmatic Strategy will be particularly relevant.
Senior Analyst – Advertising Strategy & Monetisation in London employer: LanceSoft UK
As a Site Coordinator at our Bentley/Beverley location, you will join a dynamic team dedicated to delivering high-quality construction projects while enjoying a supportive work culture that prioritises employee growth and development. We offer competitive benefits, including opportunities for professional advancement and a collaborative environment where your contributions are valued, making it an excellent place for those seeking meaningful and rewarding employment in the construction industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Analyst – Advertising Strategy & Monetisation in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Senior Analyst – Advertising Strategy & Monetisation in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at LanceSoft UK from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at LanceSoft UK specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at LanceSoft UK
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at LanceSoft UK, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show LanceSoft UK you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure LanceSoft UK that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for LanceSoft UK, so think on your feet and don't hesitate to showcase your creativity!
