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- Tasks: Lead creative marketing strategies to attract future students and elevate our university's brand.
- Company: Join the University of Lancashire, a vibrant community dedicated to transforming lives through education.
- Benefits: Enjoy competitive leave, 24/7 online GP access, and a supportive environment for personal growth.
- Why this job: Make a real impact on student recruitment while developing your marketing skills in a dynamic setting.
- Qualifications: Marketing experience, strong communication skills, and a relevant degree or equivalent experience required.
- Other info: Diverse and inclusive culture with excellent career development opportunities.
The predicted salary is between 40000 - 50000 £ per year.
When you work for the University of Lancashire, you’ll be part of a thriving community of talent that’s united in a common commitment to transform lives. We do this by delivering an outstanding educational experience and creating prosperity and opportunity in the communities we serve. Whatever your role, you’ll be playing a vital part in helping us achieve our vision.
About the role:
We’re looking for a creative Future Student Brand Manager to lead the University’s marketing strategy for prospective students. You will play a pivotal role in ensuring the University stands out as a first-choice destination for future students. You will develop and deliver high-impact marketing strategies that strengthen our brand, elevate our position in a competitive sector, and help us achieve our student recruitment targets taking a robust data-informed approach. A core part of the role involves building strong relationships with Academic Schools, External Relations teams, admissions and internal creative teams, ensuring a joined-up and effective approach to student recruitment.
About you:
You’ll have significant Marketing experience with a successful track record of delivering within defined timescales, along with experience of planning and delivering marketing campaigns. The successful candidate will be able to effectively lead a team and will have excellent communication skills. You will need to have an undergraduate degree in Marketing or a relevant area, or equivalent experiential learning, along with a professional Marketing qualification or a willingness to work towards.
What we can offer you:
We have a fantastic package of rewards and lifestyle benefits – from an attractive annual leave entitlement to access to a comprehensive employee benefits platform which includes a 24/7 online GP. Our people are our most important asset. We’ll encourage you to make the most of your talents and continually develop your skills and knowledge. As well as realising your career ambitions, you’ll be making a positive difference to other people’s lives.
About us:
We are proud to be a diverse, multicultural university. We are committed to building a truly inclusive culture where diversity is championed. Applications are particularly welcomed from individuals who will support the diversification within the University and support its development of a culture that is inclusive and welcoming to all. The University is committed to providing a safe environment to study, work and visit, protecting children, young people and adults at risk from harm and abuse. Our safeguarding policy and safer recruitment procedure outlines our approach, alongside other internal policies, procedures and guidance which can be found on our Safeguarding page.
Applicants applying for roles in regulated activity and that are listed as an exception under the Rehabilitation of Offenders Act 1974 will be required to disclose any spent and unspent convictions and undertake a Disclosure and Barring Service (DBS) Check at the appropriate level, the University will only ask an applicant to make an application for a DBS check if they are legally entitled to.
Strategic Brand Manager - Future Student Outreach in Preston employer: Lancashire
Contact Detail:
Lancashire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Brand Manager - Future Student Outreach in Preston
✨Tip Number 1
Network like a pro! Reach out to current employees at the University of Lancashire on LinkedIn. Ask them about their experiences and any tips they might have for your application. Building connections can give you insider knowledge and make you stand out.
✨Tip Number 2
Prepare for the interview by researching the university's recent marketing campaigns. Show us that you’re not just interested in the role, but also in how the university positions itself in the market. Bring fresh ideas to the table!
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate your vision for the Future Student Brand Manager role. Think about how you can leverage data to drive marketing strategies and be ready to discuss specific examples from your past experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us that you’re genuinely interested in being part of our community. Get your application in early to avoid missing out!
We think you need these skills to ace Strategic Brand Manager - Future Student Outreach in Preston
Some tips for your application 🫡
Show Your Passion: Let us see your genuine interest in the role! Share why you’re excited about being a Strategic Brand Manager and how you can contribute to our mission. A personal touch goes a long way!
Tailor Your Application: Make sure to customise your application to highlight your relevant experience in marketing and team leadership. We want to know how your skills align with our goals, so don’t hold back!
Be Authentic: While AI can help, we want to hear your voice! Use your own words and experiences to convey your ideas. Authenticity is key to standing out in a sea of applications.
Apply Early: Don’t wait until the last minute! We might close the vacancy early if we get enough applications. Get your application in through our website as soon as you can to avoid missing out!
How to prepare for a job interview at Lancashire
✨Know Your Brand Inside Out
Before the interview, dive deep into the University of Lancashire's brand and values. Understand their mission to transform lives and how they position themselves in the education sector. This knowledge will help you articulate how your marketing strategies can align with their vision.
✨Showcase Your Marketing Successes
Prepare specific examples of past marketing campaigns you've led that resulted in measurable success. Highlight your data-informed approach and how it contributed to achieving recruitment targets. This will demonstrate your capability to deliver high-impact strategies.
✨Emphasise Team Collaboration
Since the role involves building relationships across various teams, be ready to discuss your experience in collaborating with different departments. Share examples of how you’ve successfully worked with academic schools or creative teams to achieve common goals.
✨Be Authentic and Personal
While AI can assist in crafting your application, ensure your communication style shines through. Be genuine about your interest in the role and share personal anecdotes that reflect your passion for marketing and education. This authenticity will resonate well with the interviewers.