At a Glance
- Tasks: Lead business development and manage accounts to boost hotel revenue.
- Company: Join Lamington Group, a trailblazer in sustainable hospitality aiming for 5000 net-zero hotel rooms by 2030.
- Benefits: Enjoy perks like free stays, competitive salary, bonuses, and paid volunteer days.
- Why this job: Be part of a dynamic team focused on sustainability and creating memorable guest experiences.
- Qualifications: 4+ years of hotel sales experience required; passion and organization are key.
- Other info: Opportunity to grow with a family-run company committed to community and environmental impact.
The predicted salary is between 36000 - 60000 £ per year.
Lamington Group is a pioneering UK real-estate and hospitality company on an ambitious journey to open 5000 beautifully-designed net-zero carbon hotel rooms by 2030. room2 Hometels is our core focus, an award winning hospitality brand with industry leading sustainability initiatives. Aside from the hotel operations, we operate a residential and commercial property portfolio, co-working operation and multiple development projects.
We are a family-run organisation focussed on providing world-class guest experiences and with a pipeline of growth to 2030 it's a great time to start your journey with us. We are a dynamic team with sustainability woven into every department and are passionate about creating new ways to do business, enabling both our guests and our colleagues to become the best version of themselves whilst giving more than we take to our local & global communities.
Whats in it for you:
Were a team of people-focussed individuals, creating an environment where our guests and team always feel comfortable and able to be their best. Youll also receive:
-
1 free night stay at any of our properties per year, with generous employee discount thereafter
-
Competitive salary and discretionary bonus scheme
-
Pension scheme
-
Loyalty rewards and referral bonuses
-
Company sick pay scheme
-
2 paid volunteer days per year and annual fundraisers for charities aligned to our core pillars
-
Additional annual leave with length of service
-
Cycle to work scheme use of gym facilities in our hotels
-
Access to activity workshops we host for our guests and the community
-
Employee Assistance Programme for you and your immediate family
-
Regular social activities including monthly people & planet focused engagement activities
-
Personal development programmes and opportunities to grow as we do
Purpose of the role
Our Room Mates, are a family of real people with real personalities. We are people who approach strangers as friends, who share in the highs and lows of our guests days, and who take delight in welcoming back guests time and time again.
As a Room Mate, its your role to ensure every guest who enters our hometel leaves has a positive and memorable experience. As our Room Mate you will know and understand what it means to deliver amazing hospitality across our food and beverage and customer-facing outlets and will thrive on the challenge of always exceeding guests expectations. You will be expected to achieve a level of service through the constant monitoring of our established brand standards.
Purpose of the role
The role of the Sales Manager with Lamington Group is to be responsible for developing new business opportunities for a set of defined market segments included in the hotels strategy.
By developing and implementing a clear sales action plan, the Sales Manager will undertake prospecting activities to ensure a healthy pipeline of opportunities to convert. The Sales Manager will be also responsible for the account management of accounts, managed on a tier level structure according to their production as outlined by the DOS.
The Sales Manager will leverage their previous experience within the Long Stay and Service Apartment industry to maximise this segment for all Lamington Group properties, working alongside the Agent Account Manager and the DOS.
Working closely with DOS, Revenue Management, Marketing, Reservations and the Sales Manager will pull in support from across the Commercial function to ensure that the revenue goals are achieved and exceeded for the properties across the portfolio.
Key Responsibilities
People
-
Undertake business development initiatives to ensure that there is a steady and consistent flow of business opportunities being brought forward to the Lamington Group properties from new accounts.
-
Negotiate and sign up new corporate accounts of dynamic and corporate transient business, building a portfolio of small to medium accounts and providing the Director of Sales with leads on National/Key Accounts.
-
Account Management initiatives including client site inspections, account review meetings, corporate activations, client gift drops, FAM trips, etc
-
Undertake annual rate negotiations with negotiated clients based on account production, forecasted performance and wider revenue strategy per property.
-
Manage the Money Makers initiative, an internal lead generation program.
-
Provide strategic guidance and support to the Agent Account Manager to maximise the Long Stay segment.
-
Utilize the Salesforce environment to accurately record information relating to clients, contacts and our relationship and to ensure that data integrity is maintained.
-
Keeping on top of market intelligence by attending hoteliers meetings and maintaining good communication with local competition
Places
-
Growing Meetings & Events business for the portfolio.
-
Work with the hotel General Managers and key hotel team members to strengthen current relationships within the local community, business events etc. to maximise networking opportunities to raise the profile/awareness of the hotel.
-
Attend trade shows, conferences and networking events as required by the business.
-
Generate leads from consortia/TMCs business
Planet
-
Ensure all projects drive key business messages of hometel and sustainability
-
Liaising with local influential partners in the area of each property aligning with sustainability goals, identifying revenue generating sponsorship/partnership opportunities.
About you
-
Must have 4+ years hotel sales experience gained from either an international brand or national group of hotels.
-
Desirable to have experience in the Serviced Apartments and long stay segment
-
Passionate, enthusiastic, a hunter and go-getter, must have the tenacity to chase down new business opportunities and work courageously and creatively to ensure conversion.
-
Fastidiously organised, a planner and detail oriented would be skills that would ensure success in this role.
AMRT1_UKCT
Sales Manager employer: Lamington Group
Contact Detail:
Lamington Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager
✨Tip Number 1
Familiarize yourself with the Lamington Group's sustainability initiatives and core values. Understanding their commitment to net-zero carbon hotel rooms will help you align your sales strategies with their mission, showcasing how you can contribute to their goals.
✨Tip Number 2
Network within the hospitality industry, especially focusing on long stay and serviced apartments. Attend relevant trade shows and conferences to meet potential clients and partners, which can give you a competitive edge in generating leads.
✨Tip Number 3
Leverage your previous hotel sales experience by preparing specific examples of how you've successfully developed new business opportunities. Be ready to discuss your strategies for account management and client relationship building during the interview.
✨Tip Number 4
Showcase your organizational skills by discussing how you manage multiple accounts and prioritize tasks. Highlight any tools or systems you use, like Salesforce, to maintain data integrity and track client interactions effectively.
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Understand the Company Culture: Before applying, take some time to understand Lamington Group's values and mission. Highlight your alignment with their focus on sustainability and guest experience in your application.
Tailor Your CV: Make sure your CV reflects your relevant experience in hotel sales, particularly in the Long Stay and Service Apartment industry. Use specific examples of how you've developed business opportunities and managed accounts.
Craft a Compelling Cover Letter: In your cover letter, express your passion for hospitality and your enthusiasm for the role. Mention how your skills and experiences make you a perfect fit for the Sales Manager position at Lamington Group.
Showcase Your Achievements: When detailing your previous roles, focus on quantifiable achievements. For example, mention any successful sales strategies you implemented or significant accounts you managed that contributed to revenue growth.
How to prepare for a job interview at Lamington Group
✨Show Your Passion for Sustainability
Since Lamington Group emphasizes sustainability, make sure to express your enthusiasm for eco-friendly practices. Share any relevant experiences or initiatives you've been involved in that align with their commitment to sustainability.
✨Demonstrate Your Sales Expertise
Highlight your previous sales experience, especially in the hotel or serviced apartment industry. Be prepared to discuss specific strategies you've used to develop new business opportunities and how you achieved your sales targets.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle challenging situations. Prepare examples of how you've successfully managed client relationships or navigated difficult negotiations in the past.
✨Know the Company and Its Values
Research Lamington Group thoroughly before the interview. Understand their mission, values, and recent developments. This knowledge will help you tailor your responses and demonstrate your genuine interest in becoming part of their team.