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For Companies At a Glance
- Tasks: Lead and innovate the marketing strategy for a pioneering hospitality brand.
- Company: Join Lamington Group, a certified B-Corp redefining sustainable hospitality in the UK.
- Benefits: Enjoy hybrid working, competitive salary, discounts, and extra leave for volunteering.
- Why this job: Shape a contemporary marketing function in a tech-first environment with a focus on creativity.
- Qualifications: Experience in marketing management and a passion for brand development is essential.
- Other info: Be part of a culture that values innovation and welcomes fresh ideas.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Group Marketing Manager London, Hammersmith – Hybrid (Currently Mon, Weds, Fri in office)
Lamington Group is a pioneering property and hospitality company based in the UK, best known for its room2 hometel brand. We also operate a range of co-working concepts (MissionWorks); Serviced Apartments (Lamington Serviced Apartments) and real-estate interests. As a certified B-Corp, we focus on long-term value creation, place-making, and working with like-minded stakeholders to redefine sustainable hospitality and are committed to operating in a way that benefits People, Places and Planet.
Our business model is vertically integrated, giving us full control over the development, ownership, and operation of our aparthotels. This enables us to innovate rapidly, deliver high-quality guest experiences, and maintain brand integrity as we scale at pace.
With a target pipeline of 5,000+ room keys across the UK, this is the perfect opportunity to develop your knowledge and experience as we grow into key regional cities across the UK
Purpose of the role
The Group Marketing Manager will be pivotal in transforming the Lamington Group (LG) Marketing function & marketing operating model and will manage a team of in-house professionals and 3rd party agencies to deliver group-wide marketing communications, marketing services & brand management support across the portfolio of Lamington Group Brand. Your ability to deliver engaging, creative content and marketing activations which strengthen the brand identity and positioning will be vital
As Group Marketing Manager you will have the opportunity to design and shape a contemporary marketing services function, utilising best-in-class technologies and 3rd party agency expertise in a forward-looking, tech-first/AI-enabled business. You will serve as a custodian of all group brands, ensuring communication reflects the respective brand identity, ethos, hallmarks & experience-focused touchpoints.
Direct/Indirect Reports
Outsourced Marketing Services Agency (currently CAB Studios),
In-House Graphic Designer
Brand Executive
Freelance Brand Consultant
Pay range and compensation package
Competitive salary up to £50,000 and discretionary bonus scheme.
Hybrid working post-probation.
1 free night stay annually at our properties, with generous employee discounts thereafter.
Loyalty rewards and referral bonuses.
2 paid volunteer days per year and annual fundraisers.
Additional annual leave with length of service.
Cycle to work scheme and use of gym facilities in our hotels.
Access to activity workshops and an Employee Assistance Programme.
Our core values are at the heart of everything we stand for. We foster a culture of welcoming new ideas, being proactive and embracing innovation, and welcome those who feel they can bring their passion and ideas to Lamington Group.
Click Apply to complete your application
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Group Marketing Manager employer: Lamington Group
Contact Detail:
Lamington Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Group Marketing Manager
✨Tip Number 1
Familiarise yourself with Lamington Group's brands and their unique selling points. Understanding the ethos behind room2 hometel and other offerings will help you articulate how your marketing strategies can enhance their brand identity.
✨Tip Number 2
Showcase your experience with innovative marketing technologies and AI-driven solutions. Highlighting your familiarity with these tools will demonstrate that you can contribute to the tech-first approach that Lamington Group is aiming for.
✨Tip Number 3
Network with professionals in the hospitality and property sectors. Engaging with industry peers can provide insights into current trends and challenges, which you can leverage during discussions about your vision for the Group Marketing Manager role.
✨Tip Number 4
Prepare to discuss your leadership style and how you manage teams and agencies. Since this role involves overseeing both in-house and outsourced resources, demonstrating your ability to foster collaboration and creativity will be key.
We think you need these skills to ace Group Marketing Manager
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Lamington Group's mission, values, and their various brands. Highlight your understanding of their commitment to sustainable hospitality in your application.
Tailor Your CV: Ensure your CV reflects relevant experience in marketing, particularly in the hospitality or property sectors. Emphasise any leadership roles and successful campaigns you've managed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your alignment with Lamington Group's values. Discuss how your skills can contribute to transforming their marketing function.
Showcase Creativity: In your application, include examples of creative content or marketing activations you've developed. This will demonstrate your ability to deliver engaging marketing communications.
How to prepare for a job interview at Lamington Group
✨Understand the Brand
Before your interview, take the time to research Lamington Group and its brands. Familiarise yourself with their ethos, values, and recent marketing campaigns. This will help you demonstrate your genuine interest in the company and how your vision aligns with theirs.
✨Showcase Your Creativity
As a Group Marketing Manager, creativity is key. Prepare examples of past marketing campaigns you've led or contributed to, highlighting innovative strategies and successful outcomes. Be ready to discuss how you can bring fresh ideas to Lamington Group.
✨Highlight Team Leadership Skills
This role involves managing a team and collaborating with third-party agencies. Be prepared to discuss your leadership style, how you motivate teams, and any experiences where you've successfully managed projects with multiple stakeholders.
✨Discuss Tech Savviness
Since the role emphasises a tech-first approach, be ready to talk about your experience with marketing technologies and AI tools. Share specific examples of how you've used technology to enhance marketing efforts or improve customer engagement.
