At a Glance
- Tasks: Lead the marketing team to drive sales and enhance brand visibility.
- Company: Join LamasaTech, a top digital signage provider with award-winning innovations.
- Benefits: Enjoy 22 days annual leave, hybrid working, and health support perks.
- Other info: This is a maternity cover role with potential for permanent placement.
- Why this job: Make a real impact in a fast-growing tech company with exciting projects.
- Qualifications: 2 years in marketing, team management experience, and a relevant degree required.
The predicted salary is between 28000 - 42000 € per year.
LamasaTech is looking for an experienced Marketing Manager to provide maternity cover. LamasaTech is a market-leading specialist in digital signage displays, touch screens and kiosks. We are featured in TechRadar's top interactive kiosk providers 2025 and were crowned winners of the North East England Chamber of Commerce's Export Business of the Year Award in 2022. We work with a diverse range of industries internationally including Retail, Education and Government and Public Sector.
As our Marketing Manager (Maternity Cover), you will lead the marketing team to drive inbound leads and e-commerce sales, while building our brand to challenge the position of established players in the market. You'll amplify our market reach to connect with international audiences and showcase our successful work with leading organisations such as Co-op and Costa Coffee. This is an exciting opportunity to make a significant impact in a fast-growing technology company.
Responsibilities:
- Lead the marketing department effectively to ensure goals and objectives are achieved to deadlines
- Develop and execute comprehensive marketing strategies and campaigns to drive inbound leads and e-commerce sales
- Manage all marketing activities and channels including SEO, PPC, content, email, social media, PR and events
- Collaborate with colleagues to conduct market research and analyse trends to optimise results
- Oversee website strategy and development to increase conversion rates - including content creation, shop management and blog
- Develop email marketing strategies to optimise customer communications, lead nurturing and conversion
- Oversee the social media strategy across LinkedIn, X and Facebook
- Manage and assist with content creation including product videos, product specification sheets
- Assist the Sales team with progressing opportunities as required including support with tender submissions and presentations
- Plan and execute LamasaTech's attendance at exhibitions and events to generate leads and build brand awareness
- Collaborate with the Managing Director on the commercial strategy including market research to inform new product development, pricing and positioning
- Monitor KPIs, goals and team performance to maximise results
- Control our marketing systems to ensure systems are fulfilling requirements and identify any gaps
- Collaborate effectively with cross-functional teams including Sales, Customer Success, and Technical
- Work with partners on cross-marketing efforts including social media campaigns and co-branded content
Skills and Experience:
- 2 years of experience in a similar role, preferably in B2B marketing
- 1 year experience of managing a team
- Bachelor's degree in marketing or a related field, or other marketing qualification
- A people person with strong interpersonal skills
- Excellent verbal and written communication skills
- Ability to work autonomously in a fast-paced environment within a small business, managing multiple projects and deadlines
- Desirable - 1 year experience in e-commerce
22 days paid annual leave plus public holidays. Additional ‘gifted’ Christmas shutdown leave. Social events. Employee Assistance Programme with Group Life Insurance (Death in service), mental health support, 24/7 remote GP access and healthy habits app with rewards.
Hours and location:
The role is based at our UK office in Benton, a short distance from the centre of Newcastle Upon Tyne. We operate a hybrid working model where 1-2 days a week can be worked from home after a full induction is complete. Our standard office hours are 09:00 - 17:30, Monday – Friday. This is a temporary fixed-term contract to cover a maternity leave for a period of 12-14 months (dependant on candidate start date). There is potential for the role to lead to a permanent position.
Please click on the APPLY button to send your CV and Cover Letter for this role.
Marketing Manager - Maternity Cover employer: LamasaTech
LamasaTech is an exceptional employer, offering a dynamic work environment in the heart of Newcastle upon Tyne. With a strong focus on employee growth and well-being, we provide comprehensive benefits including generous annual leave, mental health support, and opportunities for hybrid working. Join us to make a meaningful impact in a fast-growing technology company that values innovation and collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Maternity Cover
✨Tip Number 1
Familiarise yourself with LamasaTech's products and recent projects. Understanding their digital signage solutions and successful collaborations will help you speak confidently about how you can contribute to their marketing efforts.
✨Tip Number 2
Network with professionals in the B2B marketing space, especially those who have experience in technology or digital signage. Engaging with industry peers can provide insights and potentially valuable connections that may help you stand out.
✨Tip Number 3
Prepare to discuss your experience with various marketing channels, particularly SEO, PPC, and social media. Be ready to share specific examples of campaigns you've led and the results achieved, as this will demonstrate your capability to drive inbound leads.
✨Tip Number 4
Showcase your leadership skills by preparing examples of how you've successfully managed a team in the past. Highlighting your ability to motivate and guide others will be crucial, especially since this role involves leading the marketing department.
We think you need these skills to ace Marketing Manager - Maternity Cover
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in marketing, especially in B2B environments. Emphasise any leadership roles and specific achievements that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter:Your cover letter should not only express your enthusiasm for the role but also demonstrate your understanding of LamasaTech's market position. Mention how your skills can help drive inbound leads and e-commerce sales, as well as your experience with digital marketing strategies.
Showcase Relevant Skills:In both your CV and cover letter, highlight key skills such as SEO, PPC, content creation, and social media management. Provide examples of how you've successfully used these skills in previous roles to achieve measurable results.
Follow Application Instructions:Ensure you follow the application instructions carefully. Include all required information, such as your name, email, phone number, and confirm your eligibility to work in the UK. Double-check for any specific requirements mentioned in the job posting before submitting your application.
How to prepare for a job interview at LamasaTech
✨Know the Company Inside Out
Before your interview, make sure to research LamasaTech thoroughly. Understand their products, recent achievements, and market position. This will help you tailor your answers and show genuine interest in the company.
✨Demonstrate Your Marketing Expertise
Be prepared to discuss specific marketing strategies you've implemented in the past. Highlight your experience with SEO, PPC, and social media campaigns, as these are crucial for the role. Use metrics to showcase your success.
✨Showcase Your Leadership Skills
As a Marketing Manager, you'll be leading a team. Share examples of how you've successfully managed teams in the past, focusing on collaboration and achieving goals. This will demonstrate your capability to lead effectively.
✨Prepare Questions for Them
At the end of the interview, have a few insightful questions ready. Ask about their future marketing strategies or how they measure success in their campaigns. This shows that you're thinking ahead and are genuinely interested in the role.
