At a Glance
- Tasks: Lead marketing strategies to boost brand awareness and user growth in the UK.
- Company: Join Lalamove, a tech company revolutionising delivery services worldwide.
- Benefits: Competitive salary, dynamic work environment, and opportunities for career advancement.
- Other info: Be part of a diverse team with a start-up spirit and global reach.
- Why this job: Make a real impact in a fast-paced, innovative company focused on community connection.
- Qualifications: 6+ years in marketing, data-driven mindset, and experience in tech preferred.
The predicted salary is between 60000 - 80000 £ per year.
This job is brought to you by the UK's leading over-50s age inclusive jobs board. At Lalamove, we believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head on to find the most innovative solutions for the world's delivery needs. We are full steam ahead to make Lalamove synonymous with delivery and on a mission to impact as many local communities as we can. We have massively scaled our efforts across Asia, Latin America, Middle East, Europe and now have our sights on taking our best in class technology to the rest of the world. And we need your help to get us there!
We are now seeking a high-caliber Marketing Manager based in London. The incumbent will be responsible for all aspects of marketing for awareness creation, customer acquisition, growth, and retention. As part of the Lalamove founding team in the UK, you will be leading the local marketing team and collaborate closely with the rest of local and regional stakeholders to achieve marketing excellence.
What you’ll do:
- Responsible for the marketing success in the UK across full funnels.
- Develop and implement brand introductory and marketing plans to drive awareness, user acquisition, growth and retention, as well as driver lead growth, and ultimately to achieve marketing KPIs such as first-time user, user base, driver lead growth, number of orders, cost control (e.g. CAC) etc.
- Manage internal and external resources to ensure marketing & PR campaigns are rolled out as planned.
- Drive channel performance optimization of Facebook Ads, Google Ads, network campaigns, etc.
- Derive actionable insights from marketing and product data and take prompt actions in optimization growth hacking through constant testing to uncover new marketing opportunities.
- Oversee and grow the marketing team department, constantly identifying revenue and partnership opportunities.
- Collaborate with Functional teams in Hong Kong, such as Functional Marketing, Platform Operations, Driver Operations, Product & Tech, Corporate Solution or any other appropriate functions as required.
Requirements:
- 6+ years of working experience and a proven track record of success.
- Prior experience in a marketing-related role in a tech company is a plus.
- Data-driven with proven experience deriving marketing opportunities and strategy through data analysis and working in an ROI-driven organization.
- Proficient with marketing technology tools and able to turn marketing data into actionable insights.
- Previous experience in acquisition, digital and offline marketing, CRM or other growth marketing related roles would be highly preferred.
- Organised, meticulous, results-oriented, able to work under pressure and tight deadlines. Able to multitask and prioritise tasks in a fast-moving environment.
- Team-player with start-up spirit and able to fit in a diversified and dynamic working environment.
- Excellent command in written and spoken English.
Marketing Manager in London employer: Lalamove
At Lalamove, we pride ourselves on fostering a vibrant and inclusive work culture that empowers our employees to thrive. As a Content Marketing Executive in London, you will enjoy the benefits of hybrid working, professional development opportunities, and the chance to make a tangible impact in local communities through innovative marketing strategies. Join us in our mission to revolutionise delivery logistics while collaborating with a passionate team dedicated to excellence and growth.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing achievements and projects. This is your chance to shine and demonstrate what you can bring to the table at Lalamove.
✨Tip Number 3
Prepare for interviews by researching Lalamove’s mission and values. Be ready to discuss how your experience aligns with their goals. Tailor your answers to show you’re not just a fit for the role, but for the company culture too!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team at Lalamove. Let’s make it happen!
We think you need these skills to ace Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your relevant experience, especially in tech and data-driven marketing. We want to see how your skills align with our mission at Lalamove!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for marketing and how you can contribute to our community-focused mission. Let us know why you're excited about joining Lalamove and what makes you a great fit.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate your success in previous roles. We love seeing how you've driven growth and made an impact in your past positions.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Lalamove
✨Know Your Stuff
Before the interview, dive deep into Lalamove's mission and values. Understand their technology and how it impacts local communities. This will not only show your enthusiasm but also help you align your marketing strategies with their goals.
✨Showcase Your Data Skills
Since the role is data-driven, be prepared to discuss specific examples of how you've used data analysis to drive marketing success in previous roles. Bring along metrics or case studies that highlight your achievements in user acquisition and growth.
✨Be a Team Player
Lalamove values collaboration, so emphasise your experience working with cross-functional teams. Share stories about how you've successfully partnered with other departments to achieve marketing excellence and drive results.
✨Prepare for Growth Hacking Questions
Expect questions about your approach to growth hacking and optimisation. Think of innovative marketing strategies you've implemented in the past and be ready to discuss how you derived actionable insights from marketing data.
