Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Support the store manager in leading a passionate team and delivering exceptional customer service.
- Company: Join Lakeland, a beloved brand with a rich history and strong values.
- Benefits: Enjoy a competitive salary, generous holiday, and discounts on amazing products.
- Why this job: Be part of a fun, supportive team and help others reach their potential.
- Qualifications: Previous experience in retail management and strong communication skills required.
- Other info: Great opportunities for personal growth in a vibrant retail environment.
The predicted salary is between 27000 - 27000 £ per year.
About the Role
Permanent - 37 hours
£14.13 per hour (circa 27,000pa)
As an assistant store manager in our retail stores you will support the store manager in leading and managing an engaged team of colleagues. You will coach, develop and inspire the store team to deliver extraordinary customer service and realise their full potential. You will work with the store manager to drive standards, build capability and accountability and create a great place to work. You will lead by example and exhibit the Lakeland essence, values and behaviours. You will be passionate about our products and delivering best in class customer service.
About You
- Previous experience in an assistant manager's role, or similar, and to be able to deputise for the store manager in their absence.
- Strong selling and customer service skills.
- Great communication and interpersonal skills.
- An understanding of KPI’s and an ability to drive performance.
- Experience in recruitment and performance reviews.
- Experience in managing workflow schedules.
- An ability to manage, organise and motivate your colleagues on a day to day basis.
- An ability to train others and engage them in all aspects of being part of a busy store team.
- An ability to encourage and coach your colleagues to achieve their own potential.
- Existing knowledge of Lakeland and our products.
- A positive attitude to change and development.
- Intermediate IT skills (e.g. Word and Excel).
About Lakeland
Founded in the early 60s, with the same strong values of quality and customer care now as when we first started. From selling plastic bags for home freezing from the Rayner family garage in Windermere, to over 4000 kitchen and home products today, Lakeland has grown to the extent that we now send out thousands of parcels a day from our Kendal despatch centre, and we have stores nationwide, stretching from Aberdeen to Exeter, with more in the pipeline.
Benefits
There are many benefits to being part of the Lakeland team. Other than being part of a huge and happy working family, our colleagues are rewarded with a competitive salary, a group personal pension plan. There are 29 days’ paid holiday (including bank holidays) and generous discounts on our products. We offer a great retail environment, and the chance to be part of a team who like to work and socialise together.
Assistant Store Manager in London employer: Lakeland
Contact Detail:
Lakeland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Store Manager in London
✨Tip Number 1
Get to know the company culture! Before your interview, dive into Lakeland's values and products. This way, you can show how your experience aligns with their mission and demonstrate your passion for what they do.
✨Tip Number 2
Practice your people skills! As an Assistant Store Manager, you'll need to inspire and motivate your team. Think of examples from your past where you've successfully led a team or improved customer service, and be ready to share those stories.
✨Tip Number 3
Prepare for situational questions! Expect to be asked how you'd handle specific scenarios in the store. Brush up on your problem-solving skills and think about how you would drive performance and manage workflow schedules effectively.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a quick thank-you note to express your appreciation for the opportunity. It shows you're genuinely interested and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Assistant Store Manager in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for Lakeland and our products shine through. We want to see that you’re not just looking for a job, but that you genuinely care about delivering top-notch customer service and being part of our team.
Tailor Your Experience: Make sure to highlight your previous experience in assistant management or similar roles. We’re keen to see how your skills in coaching, motivating, and managing a team can contribute to our store’s success, so be specific about your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and structure your thoughts well. We appreciate a well-organised application that makes it easy for us to see why you’d be a great fit for the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re tech-savvy, which is always a bonus!
How to prepare for a job interview at Lakeland
✨Know Your Lakeland Products
Before the interview, make sure you familiarise yourself with Lakeland's product range. Being able to discuss specific products and how they enhance customer experience will show your passion and knowledge, which is key for an Assistant Store Manager.
✨Demonstrate Leadership Skills
Prepare examples of how you've successfully led a team in the past. Think about times when you motivated colleagues or improved team performance. This will help you showcase your ability to coach and inspire others, which is crucial for this role.
✨Understand KPIs and Performance Metrics
Brush up on your understanding of key performance indicators relevant to retail. Be ready to discuss how you've used KPIs to drive sales or improve customer service in previous roles. This shows that you can contribute to the store's success right from the start.
✨Practice Your Communication Skills
Since strong communication is vital for this position, practice articulating your thoughts clearly. You might even want to role-play common scenarios you could face as an Assistant Store Manager, like handling customer complaints or conducting performance reviews.