Digital Marketing Manager in Bradford

Digital Marketing Manager in Bradford

Bradford Full-Time On-site
Lady Kay African restaurant

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Lady Kay African Restaurant Limited is a small but passionate player in the Restaurants, specializing in authentic African cuisine that celebrates rich cultural flavors and traditions. We focus on delivering exceptional dining experiences through quality service and a warm, inviting atmosphere. As a growing establishment, we are dedicated to innovation and excellence, continuously enhancing our brand presence and customer engagement in a competitive market.

Join us at Lady Kay African Restaurant Limited and become part of a dynamic team where your digital marketing expertise will directly impact our growth and visibility. We offer a collaborative environment that values creativity and professional development.

  • Take charge of growing and nurturing our social media channels to boost our online presence
  • Keep our website fresh and thriving by ensuring everything is up-to-date and engaging
  • Roll out and fine-tune marketing campaigns that resonate with our audience
  • Dive into campaign data to generate insightful reports and come up with actionable recommendations
  • Develop and implement a comprehensive digital marketing strategy aligned with the restaurant's business objectives, target audience and expansion plans.
  • Manage and develop the company's social media presence across TikTok, Instagram, Facebook and other relevant digital platforms.
  • Plan and oversee the creation of engaging content, including food photography, short-form videos, behind-the-scenes kitchen content, menu highlights and customer testimonials.
  • Develop culturally relevant storytelling campaigns showcasing African cuisine, traditional cooking methods, ingredients and dishes such as jollof rice, beef suya, egusi soup, efo riro and moi moi.
  • Plan and manage a structured content calendar covering menu promotions, weekend offers, seasonal campaigns, festive occasions and community events.
  • Manage and optimise the company's website and Google Business Profile to improve local search visibility and help prospective customers find the restaurant and its services.
  • Plan, implement and evaluate paid digital advertising campaigns across appropriate platforms, including Google Ads, Facebook and Instagram, within approved marketing budgets.
  • Develop digital promotional campaigns to support dine-in services, takeaway orders, Uber Eats sales, special menus and potential catering and bulk-food services.
  • Identify and coordinate suitable collaborations with food bloggers, local influencers, content creators and community organisations to increase brand awareness and reach relevant audiences. xgikmsk
  • Monitor online reviews, comments, messages and customer feedback, ensuring appropriate responses and escalating operational issues to the directors when necessary.
  • Develop custome Please click on the apply button to read the full job description
Lady Kay African restaurant

Contact Details:

Lady Kay African restaurant Recruitment Team