At a Glance
- Tasks: Lead and optimise creator channels on YouTube, Facebook, and Snapchat.
- Company: Join LADbible Group, a leading social publisher redefining entertainment for the youth.
- Benefits: Flexible working, diverse culture, and opportunities for personal growth.
- Other info: Dynamic team environment focused on innovation and community engagement.
- Why this job: Shape the future of content with top creators and drive their success.
- Qualifications: 5+ years in managing large-scale video channels and strong data analysis skills.
The predicted salary is between 33750 - 41250 £ per year.
Founded in 2012, LADbible Group is redefining entertainment and news for a social generation.
Our global community engages with our content–spanning editorial, video, documentary and live – we reach 1 billion people each and every month.
Our mission is to give the youth generation a voice by building communities that laugh, think and act.
Using all major platforms, we’ve rapidly risen to become one of the world's largest publishers.
About the Team Our Creator Program sits within CONTENTbible and partners with a roster of leading UK and US creators to grow their channels, audience and revenue.
We generate over 1 billion organic views a month for Creators.
We use LADbible’s audience insight and platform expertise to drive long-term channel health.
The roster has grown rapidly over the past year, and the Program is central to LADbible’s creator-led growth strategy and its pipeline into new IP.
About the Role We’re looking for a Lead Channel Manager to own our Tier 1 creator channels across You Tube, Facebook and Snapchat.
You’ll lead the day-to-day strategy, optimisation and growth for some of our biggest talent, help shape how the Program scales, and support a team of Channel Managers across the wider creator roster.
You’ll bring a curious and data-driven mindset to the role.
You’ll spot what’s working, try new formats and push boundaries, turning those insights into clear plans that drive revenue, retention and subscriber growth for our creators.
As their go-to contact, you’ll build strong relationships and share the insights that help them grow their audiences.
What the opportunity looks like Lead the day-to-day running, scheduling and strategic direction of content across Facebook, Snapchat, You Tube and other relevant platforms for our Tier 1 accounts.
Monitor and optimise revenue, watch time, engagement, retention and audience growth.
Developing strategies that drive consistent performance across Tier 1 accounts.
Monitor and respond to changes in platform algorithms, monetisation products, community guidelines and emerging platforms.
Coach and support junior Channel Managers through regular feedback, knowledge sharing and quality control, ensuring consistent delivery across the wider portfolio.
Be a key contributor to the growth strategy for Tier 1 accounts and lead testing across content formats, thumbnails, metadata, publishing schedules and emerging platform features to identify scalable best practice.
Analyse each platform’s performance and channel-health data, turning insights into actionable recommendations that improve audience growth, content performance and revenue.
Communicate results clearly to internal stakeholders and clients.
Ensure all published content is fully rights-cleared, monetisable and compliant with platform copyright policies, community guidelines and music-licensing frameworks.
Support the monitoring and protection of managed content to minimise rights and monetisation risks.
Skills and experience we'd like you to have At least 5+ years of hands-on experience managing and growing large-scale video channels across platform within a major digital publisher, MCN or creator agency.
Deep technical and strategic knowledge of You Tube Studio, Meta Business Suite and Snapchat’s CMS, including platform algorithms, monetisation products and audience-development tools.
Ability to interpret data, identify meaningful trends and translate analytics into clear execution plans.
An understanding of content licensing, digital rights management tools such as Content ID and Rights Manager, and intellectual-property protection on social platforms is preferred but not required.
Previous experience managing a team / mentoring junior team members.
At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 4 days per week.
LADbible Group is an equal opportunities employer.
We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us.
As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard.
As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.
Lead Channel Manager - Creator Program employer: LADbible
At LADbible Group, we pride ourselves on being an innovative employer that champions creativity and inclusivity. Our vibrant work culture encourages collaboration and the exploration of new ideas, making it an ideal environment for a Content Creator passionate about engaging with a global audience. With opportunities for personal and professional growth, along with a commitment to diversity, joining our team means being part of a forward-thinking company that values your unique voice and perspective.
StudySmarter Expert Advice🤫
We think this is how you could land Lead Channel Manager - Creator Program
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LADbible and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LADbible are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LADbible on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LADbible. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Lead Channel Manager - Creator Program
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LADbible. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LADbible:Show us that you’ve done your homework! In your application, briefly mention what you admire about LADbible’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LADbible
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LADbible will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LADbible, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
