Expression of Interest, Youtube Channel Manager (All levels) Originals · London ·

LADbible Group is one of the world’s most engaged digital entertainment businesses, reaching over a billion people globally and amassing more than 13.9 billion social views each month. With a powerhouse portfolio across general lifestyle, entertainment, sport, gaming, and tech, our brands - including LADbible, UNILAD, GAMINGbible, and UNILAD Tech, are some of the most recognised and culturally relevant on the internet. YouTube is one of our biggest growth engines, home to some of the most distinctive channels, including LADbible Entertainment, LADbible Stories and SPORTbible.

About the Role

Our YouTube team is growing, and we are on the lookout for YouTube experts across all seniorities. As a Channel Manager, you’ll be responsible for building, publishing and optimising video performance across our channels. This role sits at the intersection of content strategy, platform performance and video monetisation. As a Senior Channel Manager, you will be required to have existing team management experience, and will be responsible for wider strategy and commercial growth.

What the opportunity looks like:

• Channel Ownership – Own the day-to-day management of YouTube channels including scheduling, optimisation and feed strategy. You’ll ensure a consistent, high-performing publishing cadence that aligns with audience behaviour and platform best practice.
• Audience Expertise – Become the internal expert on the channel's audience and competitive category. Monitors what is performing in the space, surfaces trends, and shares findings with the team.
• Data and Reporting – Analyse and monitor YouTube channel performance. Identify what is working and what needs changing. You’ll regularly report insights and recommendations back to the wider team.
• Commercial Awareness – Bringing a commercial mindset towards YouTube – including but not limited to Adsense, sponsorship and integrated work.
• Cross-functional work – Work closely with editorial, production and social teams to shape and activate a clear YouTube strategy. This includes identifying formats, trends, hooks and storytelling approaches that drive repeat viewership, retention and monetisable scale.
• Team Leadership – For senior roles, this includes managing the day-to-day output of the team and quality control across the portfolio. This extends to streamlining team operations and building processes, developing junior talent, and supporting the Head of on strategy.

Skills and experience we’d like you to have:

• Prior experience managing and scaling high-performing YouTube channels, with a strong focus on YouTube platform.
• A deep understanding and a genuine passion for YouTube, including what drives performance, monetisation and algorithms.
• Experience using data to inform content decisions, with the ability to translate analytics into actionable strategy.
• Commercial mindset, with experience optimising content for platform revenue as well as reach.
• For senior level roles, previous experience managing a team.
• An entrepreneurial, test-and-learn mentality, with a desire to build, iterate and improve systems and processes.

At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 3 days per week. LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.