At a Glance
- Tasks: Create and manage engaging content across social media platforms and LAAT's website.
- Company: Join the London Academy for Applied Technology, a leader in innovative education.
- Benefits: Flexible working hours, creative environment, and opportunities for professional growth.
- Other info: Exciting role with potential for career advancement in a vibrant educational setting.
- Why this job: Be part of a dynamic team shaping the future of education through social media.
- Qualifications: Experience in social media management, photography, and graphic design required.
The predicted salary is between 30000 - 40000 £ per year.
At London Academy for Applied Technology (LAAT), our mission is to equip learners with practical skills and industry-focused knowledge that bridge the gap between education and employment. We are dedicated to nurturing the next generation of leaders and innovators by delivering high-quality, flexible, and relevant learning experiences.
London Academy for Applied Technology (LAAT) is a dynamic and growing higher education provider committed to delivering applied, industry-relevant education to diverse learners across the UK. With campuses in Central London, West London and South London, LAAT is an ambitious institution dedicated to innovation, inclusion and student success.
We are looking for a creative, driven and highly organised Social Media Officer to join our growing team. This is a hands‑on, end‑to‑end role covering everything from on‑site photography and videography through to content creation, graphic design, editing and publishing across all of LAAT's digital platforms. The successful candidate will be responsible for building and maintaining LAAT's online presence, growing our audience and ensuring our brand is represented in a consistent, professional and engaging manner across all channels.
Key Responsibilities- Content Creation and Production
- Plan, shoot and edit high quality photos and videos across all LAAT campuses and events
- Create engaging, on‑brand visual content including graphics, reels, stories and promotional materials
- Design digital assets using tools such as Canva, Adobe Photoshop, Premiere Pro or similar
- Develop content that reflects LAAT's values, culture and student life authentically
- Social Media Management
- Manage and grow LAAT's presence across all social media platforms including LinkedIn, Instagram and Facebook
- Plan and maintain a content calendar ensuring consistent and timely posting across all channels
- Write compelling captions, posts and copy tailored to each platform and audience
- Monitor comments, messages and interactions, responding promptly and professionally
- Grow followers, engagement and reach organically across all platforms
- Website and Digital Content
- Create, update and maintain content on the LAAT website
- Upload news, events, blogs and promotional content in a timely manner
- Ensure all website content is accurate, up to date and aligned with brand guidelines
- Liaise with relevant teams to keep course and programme information current
- Analytics and Reporting
- Monitor and analyse performance metrics across all social media platforms and the website
- Provide regular reports on reach, engagement, follower growth and campaign performance
- Use data insights to continuously improve content strategy and audience engagement
- Brand and Communications
- Ensure all content is consistent with LAAT's brand identity, tone of voice and visual guidelines
- Support the development and implementation of social media campaigns and promotional activities
- Collaborate with academic, admissions and operations teams to promote events, open days and key milestones
- Stay up to date with social media trends, platform updates and best practices
- Proven experience in social media management across LinkedIn, Instagram and Facebook
- Strong photography and videography skills including shooting and editing
- Proficiency in graphic design tools such as Canva, Adobe Photoshop or Illustrator
- Video editing skills using tools such as Adobe Premiere Pro, CapCut or similar
- Excellent written communication skills with the ability to write for different audiences and platforms
- Strong organisational skills with the ability to manage multiple projects and deadlines
- Creative eye with a strong sense of visual aesthetics and brand consistency
- Experience updating and managing website content
- Experience working in a higher education or educational setting
- Knowledge of SEO and basic web management
- Experience running paid social media campaigns
- Familiarity with scheduling tools such as Hootsuite, Buffer or Later
- Understanding of analytics platforms such as Meta Business Suite, LinkedIn Analytics or Google Analytics
Social Media Officer in London employer: Laatedu
At the London Academy for Applied Technology (LAAT), we pride ourselves on being an exceptional employer that fosters creativity and innovation in a vibrant educational environment. Our commitment to employee growth is reflected in our supportive work culture, where team members are encouraged to develop their skills through hands-on experience and collaboration across our diverse campuses in London. Join us to make a meaningful impact while enjoying the unique advantages of working in one of the world's most dynamic cities.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Officer in London
✨Tip Number 1
Get your portfolio ready! Showcase your best social media work, including graphics, videos, and any campaigns you've run. This is your chance to shine, so make sure it reflects your creativity and skills.
✨Tip Number 2
Network like a pro! Connect with people in the industry on LinkedIn and attend relevant events. You never know who might help you land that dream job at LAAT or elsewhere.
✨Tip Number 3
Stay updated on trends! Follow the latest social media trends and tools. Being knowledgeable about what's hot can give you an edge in interviews and show you're passionate about the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Social Media Officer in London
Some tips for your application 🫡
Show Your Creative Side:As a Social Media Officer, creativity is key! Make sure your application showcases your unique style and flair. Whether it's through your CV design or the way you present your experience, let your personality shine through.
Tailor Your Application:We want to see how you fit into our mission at LAAT. Take the time to tailor your cover letter and CV to highlight relevant experiences that align with our values and the role's responsibilities. It shows us you’re genuinely interested!
Highlight Your Skills:Don’t forget to mention your skills in photography, videography, and graphic design tools like Canva and Adobe. We’re looking for someone who can hit the ground running, so make sure we know what you bring to the table!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re proactive and ready to join our team!
How to prepare for a job interview at Laatedu
✨Know Your Platforms
Before the interview, make sure you’re familiar with LAAT's social media presence. Check out their LinkedIn, Instagram, and Facebook pages. Understand their tone, style, and the type of content they post. This will help you demonstrate your knowledge and show how you can contribute to their brand.
✨Showcase Your Skills
Prepare a portfolio that highlights your photography, videography, and graphic design work. Include examples of social media campaigns you've managed or content you've created. This tangible evidence of your skills will impress the interviewers and give them a clear idea of what you can bring to the table.
✨Be Ready to Discuss Trends
Stay updated on the latest social media trends and best practices. Be prepared to discuss how you would apply these trends to LAAT’s strategy. Showing that you’re proactive about learning and adapting will demonstrate your passion for the role and the industry.
✨Prepare Questions
Think of insightful questions to ask during the interview. Inquire about their current social media strategies, challenges they face, or how they measure success. This not only shows your interest in the role but also helps you gauge if LAAT is the right fit for you.
