At a Glance
- Tasks: Lead brand development and digital marketing to drive growth and engagement.
- Company: Join a multi-award winning tech company with ambitious growth plans.
- Benefits: Enjoy hybrid working, a competitive salary, and 25 days holiday.
- Other info: Pathway to senior roles and a culture of professionalism and respect.
- Why this job: Make a real impact in a fast-paced environment and grow your career.
- Qualifications: 5+ years in marketing with strong skills in SEO and content creation.
The predicted salary is between 36000 - 60000 € per year.
LA International is a multi-award winning Digital and Technology Resourcing and Solutions provider, and a European market leader in the provision of Technology, Business and Project/Programme Management services. With a current turnover in excess of £330m and an ambitious growth target to reach £500m by 2030, we’re seeking a dynamic and strategic Marketing Manager to support that growth by leading brand development, digital marketing, sales enablement and growth initiatives.
Role and Responsibilities
Reporting directly to the Board of Directors, the Marketing Manager will be responsible for all aspects of internal and external marketing within LA International, with a wide remit but a particular focus on driving commercial impact. They will work closely with the Executive Team to support the business’s ambitious growth targets, ensuring that marketing is not just a support function but a strategic enabler of sales, customer engagement, and brand positioning. There is a pathway to Head of Marketing and Marketing Director as the team increases in size. This role demands someone who understands the commercial realities of a fast-moving business, places a high value on work ethic and delivery, and is committed to making marketing a visible contributor to performance, pipeline, and long-term success.
Key responsibilities include:
- PR & Brand Awareness: The Marketing Manager will lead international PR relations and develop always-on content strategies for social media, primarily LinkedIn. They will also be responsible for overseeing the company website via CMS, ensuring SEO best practices are applied, and managing content creation including imagery, copy, and metadata. This work will enhance visibility, credibility, and engagement across key audiences.
- Internal Communications & Initiatives: The Marketing Manager will maintain the company intranet, centralising resources, various artefacts and providing relevant updates. They will support internal campaigns for the Company that promote employee engagement and ensure consistent messaging across departments.
- Sales Enablement: Sales enablement is a critical part of the role, involving the creation of content that supports sales conversations and customer engagement. The Marketing Manager will build and maintain a library of materials covering key topics and product/service information, including product/service brochures, case studies and testimonials, proposal templates etc. They will also support the development of sales sequences and provide guidance on reporting and performance tracking to improve conversion and retention.
- Events: The role includes supporting internal events such as our Digital Horizons webinars and interviews. This involves coordinating logistics, editing video content, and promoting events to internal and external audiences. The Marketing Manager will also support, and track the ROI of, external exhibitions, ensuring all events align with the broader marketing and sales strategy.
- Growth Marketing: Growth marketing will be a major focus, with responsibilities including lead generation, Account-Based Marketing (ABM), and supporting bid capture planning. The Marketing Manager will develop and implement inbound marketing strategies, optimise campaigns across digital channels, and refine ABM tactics to improve engagement and return on investment.
- Analytics and Reporting: They will track performance metrics across channels and campaigns, use data insights to inform strategy, and present regular updates to senior leadership on marketing impact and opportunities.
Qualifications and Experience
A bachelor’s degree in Marketing, Communications, Business, or a related field is essential. Minimum of 5 years’ experience in a marketing role. Strong track record in executing integrated marketing strategies, including SEO, inbound marketing, and Account-Based Marketing (ABM). Experienced in planning and delivering events, webinars, and exhibitions, with capabilities in video editing and promotional execution. Excellent written and verbal communication skills, with the ability to craft compelling content tailored for target audiences.
Values & Behaviours
We’re looking for a commercially minded self-starter who thrives in a fast‑paced, delivery‑focused environment and places a high value on hard work, personal accountability, and getting the job done. The right candidate will be practical, dependable, and motivated by results, not theory or ideology. They’ll take ownership, work with urgency, and bring clarity and momentum to cross‑functional teams. Strong project management, clear communication, and a collaborative approach are essential. We value people who take ownership, are prepared to go above and beyond, take pride in everything they do, and contribute positively to a culture built on professionalism, mutual respect, and shared success. The ideal candidate will actively embody our Company Values: Professional Excellence, Respect, Unity, Relationship‑Driven, Sustainability, and Diversity & Inclusion.
Benefits of Working for us:
- Hybrid Working
- Company Car Scheme
- 25 days holiday + Bank Holidays
- Package up to £55k
Marketing Manager employer: LA International
LA International is an exceptional employer, offering a dynamic work environment that fosters professional growth and innovation. With a strong emphasis on employee engagement, the company provides opportunities for advancement to senior marketing roles, alongside a competitive benefits package including hybrid working and a generous holiday allowance. The collaborative culture prioritises mutual respect and shared success, making it an ideal place for motivated individuals looking to make a significant impact in the digital and technology sector.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, and even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and projects. This is a great way to demonstrate your expertise and creativity, especially in digital marketing and content creation.
✨Tip Number 3
Don’t just apply; engage! When you find a role you love, reach out to current employees on LinkedIn. Ask them about their experiences and the company culture. This not only shows your interest but can also give you valuable insights.
✨Tip Number 4
Keep it real with follow-ups! After interviews, send a thank-you email to express your appreciation and reiterate your enthusiasm for the role. It’s a simple gesture that can set you apart from other candidates.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in brand development, digital marketing, and sales enablement. We want to see how your skills align with our ambitious growth targets!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how you can contribute to our success. Be sure to mention specific examples of your past achievements that relate to the responsibilities outlined in the job description.
Showcase Your Creativity:As a Marketing Manager, creativity is key! Include links to any campaigns or projects you've worked on that demonstrate your innovative approach. We love seeing how you think outside the box and drive engagement.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at LA International
✨Know Your Stuff
Before the interview, dive deep into LA International's recent projects and achievements. Familiarise yourself with their marketing strategies, especially around digital marketing and brand development. This will show that you're genuinely interested and prepared to contribute to their ambitious growth targets.
✨Showcase Your Experience
Be ready to discuss specific examples from your past roles that demonstrate your success in executing integrated marketing strategies. Highlight your experience with SEO, inbound marketing, and sales enablement. Use metrics to back up your claims – numbers speak volumes!
✨Engage with Their Values
LA International values professionalism, respect, and collaboration. During the interview, weave in how your personal values align with theirs. Share stories that reflect your commitment to these principles, showing that you’re not just a fit for the role but also for the company culture.
✨Prepare Questions
Have a few thoughtful questions ready to ask at the end of the interview. Inquire about their future marketing initiatives or how they measure the success of their campaigns. This demonstrates your strategic thinking and genuine interest in contributing to their goals.
