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- Tasks: Develop and execute innovative campaign strategies for top brands in influencer marketing.
- Company: Kyra, a leading influencer marketing agency with a decade of experience.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Join a dynamic team and shape the future of influencer marketing with cutting-edge technology.
- Qualifications: Experience in strategic campaign development and strong analytical skills.
- Other info: Exciting opportunity to work with major brands and make a real impact.
The predicted salary is between 50000 - 60000 ÂŁ per year.
About Kyra
Kyra is a profitable, founder‑led business with ten years of experience in influencer marketing. We have built long‑term relationships with leading consumer brands such as H&M, SharkNinja and Coty, delivering influencer marketing services at scale. Kyra is now entering its next growth phase, expanding a technology platform built on proprietary data, enterprise relationships and deep category expertise. The platform enables brands and agencies to plan, execute and measure influencer marketing at scale. It is AI‑native, subscription‑based, and designed for organisations investing significantly in creator marketing.
Reporting to Strategy Director
What You’ll Be Doing
- Strategic Campaign Development
- Handle end‑to‑end development of campaign strategies—from audience profiling and creator casting logic to content formats, messaging, and performance KPIs.
- Work cross‑functionally with internal teams to craft compelling platform‑native campaign concepts that align with brand tone and commercial goals.
- Write high‑quality briefs and strategic decks that inspire both clients and creators.
- Insights, Data & Measurement Strategy
- Define and refine measurement frameworks for success across CPV, ER, and platform‑specific KPIs.
- Use first‑party, platform, and audience data to inform targeting, creative direction, and optimisation.
- Partner with Paid Media and Client Solutions to interpret results and make strategic recommendations.
- Trend Forecasting & Cultural Analysis
- Handle cultural listening, market research, and platform trend tracking within the beauty category.
- Translate emerging insights into actionable campaign ideas and brand opportunities.
- Support new business efforts by contributing trend insights and POVs for decks, pitches, and proposals.
- Client Engagement & Strategic Advisory
- Join client calls to present strategic recommendations and explain the “why” behind campaign decisions.
Strategist (Creative/Operations) in London employer: Kyra
Contact Detail:
Kyra Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategist (Creative/Operations) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to influencer marketing. Use platforms like LinkedIn to connect and engage with potential colleagues or mentors who can give you insights into the role.
✨Tip Number 2
Showcase your creativity! When you get the chance to chat with hiring managers, come prepared with ideas for campaign strategies or trends you've noticed in the beauty category. This will demonstrate your passion and understanding of the market.
✨Tip Number 3
Be data-savvy! Brush up on how to interpret audience data and performance metrics. During interviews, highlight your ability to use data to inform creative decisions and optimise campaigns—this is key for a strategist role.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Make sure to tailor your application to reflect your understanding of Kyra's mission and how you can contribute to its growth phase.
We think you need these skills to ace Strategist (Creative/Operations) in London
Some tips for your application 🫡
Show Your Creative Side: When you're writing your application, let your creativity shine through! We want to see how you think strategically and come up with innovative ideas. Use examples from your past experiences that highlight your ability to develop compelling campaign strategies.
Tailor Your Application: Make sure to customise your application for the Strategist role at Kyra. Highlight your experience in influencer marketing and how it aligns with our goals. We love seeing candidates who take the time to connect their skills with what we do!
Be Data-Driven: Since we're all about insights and measurement, include any relevant data or metrics from your previous work. Show us how you've used data to inform your strategies and drive results. This will really resonate with us!
Keep It Professional Yet Personal: While we appreciate a friendly tone, remember to maintain professionalism in your writing. Share a bit about yourself and why you're passionate about influencer marketing, but keep it concise and focused on how you can contribute to our team.
How to prepare for a job interview at Kyra
✨Know Your Stuff
Before the interview, dive deep into Kyra's work and their approach to influencer marketing. Familiarise yourself with their recent campaigns and the brands they collaborate with. This will not only show your genuine interest but also help you tailor your responses to align with their values and goals.
✨Showcase Your Strategic Thinking
Prepare to discuss your experience in developing campaign strategies. Think of specific examples where you've successfully handled end-to-end campaign development. Be ready to explain your thought process behind audience profiling, creator casting, and how you measure success through KPIs.
✨Data is Key
Since the role involves insights and measurement strategy, brush up on how to use data effectively. Be prepared to talk about how you've used first-party or platform data in past roles to inform creative direction and optimisation. Highlight any frameworks you've developed for measuring campaign success.
✨Engage with Cultural Trends
Kyra values cultural analysis and trend forecasting, so come armed with insights about current trends in the beauty category. Share your thoughts on how these trends can translate into actionable campaign ideas. This will demonstrate your ability to think ahead and contribute to their growth phase.