At a Glance
- Tasks: Build and own Kyra's growth engine, running experiments and optimising channels.
- Company: Join an innovative influencer marketing platform working with top brands.
- Benefits: Enjoy 25 days PTO, wellness days, and a learning budget.
- Other info: Hybrid work model with opportunities for career development.
- Why this job: Get total ownership in a greenfield role with real impact on growth.
- Qualifications: Experience in influencer marketing and proven track record in growth.
The predicted salary is between 60000 - 80000 £ per year.
About Kyra
Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.
The Opportunity
You will build Kyra's growth engine from scratch. We run two businesses that feed each other: a profitable managed-service agency that has won enterprise brands for years, and a subscription platform. Nobody owns growth across both sides yet, or makes them compound into each other. That is your job. You own the full funnel, run constant experiments, and find the fastest, cheapest ways to win and keep brands. You work AI-first, so one person moves like a small team. This is a greenfield role with a real budget and a number you own end to end. If you want a clean slate, a live product, and total ownership, read on.
📍 London, United Kingdom (hybrid) or Europe (Remote with occasional travel to London)
📍 Reporting to the COO
What You'll Do
- Own the Number. Active brands is yours: subscribed brands running at least one live campaign in a rolling 30 days. Real usage and real revenue, not vanity signups. For the first 90 days the proxy is qualified leads while you build the pipeline. By year one, active brands is what you answer for.
- Run the Channels. Own paid across Google Ads, LinkedIn, TikTok and Instagram, including budget, bids, CPL and CPA. Own organic across SEO and AI search optimisation. Own email and lifecycle in HubSpot. Own website conversion. You set the mix and build the hypotheses. We do not hand you a channel plan.
- Build the Loop. This is the centre of the role. The agency feeds the platform with warm, high-intent brands. The platform deepens those relationships and frees the agency to win more. Each brand makes the next one cheaper. Build the referral mechanics, the agency-to-platform motion and the data flywheel so growth compounds instead of restarting every quarter.
- Run the Experiment Engine. Hypothesis, test, measure, scale the winners, kill the rest, reported weekly. Build the measurement layer from zero: tracking, attribution, dashboards, baselines. None of it exists yet. You do not fool yourself with the numbers.
- Work AI-First. Generate creative, copy and landing pages at volume. Use AI to find the patterns in our data and where the funnel leaks. Automate lifecycle messaging, personalisation and lead scoring. You are a growth operator fluent with AI, a tool orchestrator. Machine learning engineering sits outside the role.
- Feed Insight Back into Product. You sit closest to the funnel and the data, so you see what would actually move growth. Surface it. Find the levers inside the product itself: ways to make sharing and referral native, ways to pull more creators in and keep them active, the bits we should change to grow faster. Growth here is as much a product input as a channels job.
What We're Looking For
Required
- Influencer or creator marketing experience, or two-sided marketplace experience. You already understand how a buyer side and a supply side think and buy. This is the number one priority. We are moving too fast to teach the category.
- A track record of growing a product, with the numbers to prove it. You have actually moved acquisition, conversion or retention yourself, hands on the levers rather than managing from a distance.
- Paid channel ownership. Google, Meta, TikTok, and LinkedIn. Budget management, CPL and CPA, pixel and conversion tracking.
- Organic and lifecycle. SEO and AI search optimisation, plus email and CRM in HubSpot or equivalent.
- Analytics and experiment design. Event tracking and attribution from scratch in GA4 plus Mixpanel, Amplitude or PostHog. Clean A/B tests, with a real grasp of sample size and significance.
- AI-immersed. You already use it every day, prompt well, call LLM APIs like Claude or OpenAI, and chain them into workflows with Zapier, Make or n8n.
- Spreadsheet modelling. CAC, payback, funnel maths, cohorts.
- Scrappy building. Spin up landing pages and small internal tools with Cursor, Claude Code, Webflow or Framer. You ship without waiting on engineering.
- London-based. We want you in and around the team.
Nice-to-Haves
- SQL, to pull and analyse warehouse data yourself.
- APIs and light Python to wire systems together and automate the boring parts.
Traits That Matter
- Creative. Self-starting. Comfortable with ambiguity. Product-minded as well as channel-minded.
- You build the system, not only run it. You form strong hypotheses and kill the weak ones without sentiment. You do not need rigid processes or hand-holding. Tools and ways of working change constantly here, and you thrive on that. A blank page excites you.
What Success Looks Like
- Month 3: Qualified leads pipeline is built and baselined. At least two paid channels are live with clean tracking and attribution. The measurement layer exists where there was nothing: dashboards, funnels, baselines. CAC is baselined across active channels and you can already name the biggest leaks.
- Year One: Active brands are growing at the agreed run-rate. CAC payback is under 12 months on at least one proven, repeatable channel. Net revenue retention is above target, proving the loops work. You have a ranked view of which channels to scale and which to cut.
Why This Role
You get ultimate freedom to build, proprietary creator and trend data nobody else has, a two-sided business with real activation levers, and the founders behind you. You build the engine and drive it from day one.
Benefits
- 🌎 Location: London-based, hybrid. 3 days per week in-office, 4 days during your first two weeks so you get the most out of onboarding and if Europe based then remote but occasional travel to London as part of the role.
- 🌴 Annual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year.
- 📚 Growth: Annual Learning & Development budget to invest in your skills.
- 💰 Rewards: Annual bonus scheme to recognise great work.
- 🩺 Healthcare coverage for US-based team members.
AI is core to how we operate. Use it to elevate your work. But everything in your application should reflect your own judgement and experience.
💟 Support
If you have a condition or require an adjustment to our interview process - please let us know so we can make adjustments to support you.
Growth Hacker (AI First) UK, Europe Based employer: Kyra
Kyra is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the Growth Hacker role. With a hybrid working model based in London, employees enjoy a generous benefits package including 25 days of annual leave, wellness days, and a dedicated learning and development budget to enhance their skills. The opportunity to build and own the growth engine from scratch, combined with the support of a forward-thinking team, makes Kyra an attractive place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Hacker (AI First) UK, Europe Based
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that Growth Hacker role.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in growth hacking. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out to companies you admire, like Kyra, and express your interest. Sometimes, the best opportunities come from a simple message.
✨Tip Number 4
Utilise our website! Apply through StudySmarter to streamline your application process and increase your visibility to potential employers. We’re here to help you land that dream job!
We think you need these skills to ace Growth Hacker (AI First) UK, Europe Based
Some tips for your application 🫡
Show Your Growth Mindset:When you're writing your application, make sure to highlight your experience in growing products or brands. We want to see how you've moved the needle in previous roles, so share those numbers and successes with us!
Be Specific About Your Skills:Don't just list your skills; show us how you've used them! Whether it's managing paid channels or running experiments, give us concrete examples of how you've applied your expertise in real-world scenarios.
Keep It Conversational:We love a friendly tone! While you should be professional, don’t hesitate to let your personality shine through. Write as if you're chatting with us over coffee – it makes for a more engaging read!
Apply Through Our Website:Make sure to submit your application through our website. It’s the best way for us to keep track of your application and ensures you’re considered for the role. Plus, we can’t wait to hear from you!
How to prepare for a job interview at Kyra
✨Know Your Numbers
As a Growth Hacker, you'll need to own the numbers. Be prepared to discuss your past achievements in terms of metrics like CAC, payback periods, and active brands. Bring specific examples of how you've driven growth through data-driven decisions.
✨Channel Mastery
Familiarise yourself with the paid and organic channels mentioned in the job description. Have a clear strategy in mind for how you would approach Google Ads, TikTok, and SEO. Be ready to share your thoughts on budget management and how you would optimise these channels for maximum impact.
✨Experimentation Mindset
This role is all about running experiments. Prepare to discuss your experience with A/B testing and how you've used analytics tools to measure success. Think of a few hypotheses you would want to test in this role and be ready to explain your reasoning behind them.
✨AI Integration
Since the role is AI-first, demonstrate your familiarity with AI tools and how you've used them in previous roles. Share specific examples of how you've leveraged AI for creative generation, data analysis, or automating processes. Show that you're not just tech-savvy but also innovative in using AI to drive growth.
