Fractional CMO

Fractional CMO

Nottingham Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Kyra

At a Glance

  • Tasks: Lead Kyra's marketing strategy and drive growth through innovative campaigns.
  • Company: Kyra, an AI-powered creator marketing platform backed by $15M in funding.
  • Benefits: Flexible fractional role, remote work, and potential for extension.
  • Why this job: Shape the future of marketing in the creator economy with a dynamic team.
  • Qualifications: Proven experience as a CMO or VP Growth in SaaS or tech-driven businesses.
  • Other info: Collaborate with top brands like H&M and Amazon while mentoring a talented team.

The predicted salary is between 36000 - 60000 £ per year.

Important Notice: We’ve been made aware of fraudulent messages claiming to offer roles or opportunities at Kyra in exchange for payment. Please note that Kyra never asks candidates to pay fees at any stage of the hiring process or campaign engagement. All legitimate communication will come from an official Kyra email address (name@kyra.com).

Kyra is an AI-powered creator marketing platform backed by $15M in Series A funding — and we’re scaling.

We’re looking for a Fractional Chief Marketing Officer (CMO) to help us shape and accelerate Kyra’s next phase of product-led growth. If you’re a marketing leader with a strong growth mindset, deep product intuition, and a track record of building scalable acquisition engines for SaaS or tech-enabled businesses — this is your opportunity to define how one of the most innovative companies in the creator economy grows.

About Kyra: Kyra is redefining how brands connect with audiences through creators. We’re both a platform and a full-service influencer marketing agency, helping enterprise brands like H&M, L’Oréal, and Amazon launch creator campaigns that drive measurable business impact. Our proprietary Kyra Platform blends AI-driven automation with human creativity — powering everything from creator discovery to campaign analytics. Following a $15M Series A, we’re focused on scaling globally, building category-defining tools, and driving consistent revenue growth through a product-led strategy.

What You’ll Be Doing: As our Fractional CMO, you’ll partner with the CEO and Leadership Team to define and execute Kyra’s marketing and growth strategy — connecting product, data, and commercial outcomes. You will:

  • Lead Kyra’s growth strategy across brand, demand generation, and product marketing
  • Build scalable acquisition and conversion funnels across both our platform and agency offerings
  • Define and test Kyra’s go-to-market model for self-serve and enterprise users
  • Partner with Product and Revenue to shape messaging, positioning, and pricing strategy
  • Establish clear growth KPIs, tracking funnel performance from awareness to activation
  • Lead experimentation across paid, organic, and referral channels to unlock new growth levers
  • Guide cross-functional collaboration between Product, Sales, and Marketing teams
  • Mentor and coach Kyra’s internal marketing function to operate with data-driven rigour and pace

What You’ll Bring: Proven track record as a CMO, VP Growth, or Marketing Director within a SaaS or tech-driven business. Deep experience in growth marketing, product-led acquisition, and lifecycle optimisation. Strong analytical mindset — fluent in data, funnel metrics, and testing frameworks. Experience taking products to market and scaling ARR through both inbound and outbound motion. Understanding of the creator or media landscape a strong plus. Confident operator comfortable working across go-to-market, product marketing, and brand strategy. Hands-on, autonomous, and commercially sharp — able to drive impact quickly in a fractional setup.

Engagement Structure: Fractional (approx. 2–3 days per week, flexible). Remote, with optional in-person strategy sessions (London or EU). 3–6 month initial term, with potential to extend.

Fractional CMO employer: Kyra

Kyra is an exceptional employer that champions innovation and creativity in the fast-paced creator economy. With a strong focus on employee growth, we offer flexible working arrangements and the opportunity to collaborate with industry leaders on impactful marketing strategies. Our supportive work culture fosters autonomy and encourages data-driven decision-making, making it an ideal environment for ambitious marketing professionals looking to make a significant impact.
Kyra

Contact Detail:

Kyra Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Fractional CMO

✨Tip Number 1

Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Fractional CMO role. You never know who might have the inside scoop on opportunities at Kyra or similar companies.

✨Tip Number 2

Show off your expertise! Create content that highlights your knowledge in growth marketing and product-led strategies. Share it on social media and tag relevant companies like Kyra to get noticed by hiring managers.

✨Tip Number 3

Prepare for interviews by researching Kyra’s recent campaigns and their impact. Be ready to discuss how you can contribute to their growth strategy and bring fresh ideas to the table.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Kyra.

We think you need these skills to ace Fractional CMO

Growth Marketing
Product-Led Acquisition
Lifecycle Optimisation
Analytical Mindset
Data Fluency
Funnel Metrics
Testing Frameworks
Go-to-Market Strategy
Brand Strategy
Demand Generation
Conversion Funnel Development
Cross-Functional Collaboration
Mentoring and Coaching
Commercial Acumen
Understanding of the Creator Economy

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Fractional CMO role. Highlight your experience in growth marketing and product-led strategies, as this is what we’re really looking for!

Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve driven growth in previous roles. We love seeing quantifiable results that demonstrate your impact!

Be Authentic: Let your personality shine through in your application. We value creativity and a strong cultural fit, so don’t be afraid to show us who you are and why you’re passionate about the creator economy.

Apply Through Our Website: For a smooth application process, make sure to apply directly through our website. This way, you’ll ensure your application reaches us without any hiccups!

How to prepare for a job interview at Kyra

✨Know Your Stuff

Before the interview, dive deep into Kyra's platform and its unique offerings. Understand how their AI-driven automation works and be ready to discuss how your experience aligns with their growth strategy. This shows you’re genuinely interested and prepared.

✨Showcase Your Success Stories

Prepare specific examples from your past roles where you've successfully built scalable acquisition engines or driven product-led growth. Use metrics to back up your claims; numbers speak volumes in marketing!

✨Understand the Creator Economy

Brush up on the latest trends in the creator economy and how brands are leveraging influencers. Being able to discuss this knowledgeably will demonstrate your fit for the role and your passion for the industry.

✨Ask Insightful Questions

Prepare thoughtful questions that show your strategic thinking. Ask about Kyra’s future plans for scaling or how they measure success in their marketing efforts. This not only shows your interest but also helps you gauge if the company is the right fit for you.

Fractional CMO
Kyra
Location: Nottingham
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