At a Glance
- Tasks: Shape customer journeys and optimise CRM systems for marketing and sales success.
- Company: Join KWS UK Ltd., a dynamic team focused on customer excellence.
- Benefits: Enjoy 30 days leave, competitive pension, private healthcare, and personal development.
- Other info: Work in Thriplow, with a supportive environment and growth opportunities.
- Why this job: Make a real impact by enhancing customer experiences with data-driven insights.
- Qualifications: 2+ years in CRM and customer journey marketing; analytical skills required.
The predicted salary is between 28800 - 43200 £ per year.
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Are you passionate about creating seamless customer experiences andleveragingdata to drive commercial success? KWS UK Ltd. is seeking a CRM & Commercial Analytics Specialist to join our dynamic teamin Thriplow . In this full-time role, you’ll play a pivotal part in shaping our customer journey strategy and optimising our CRM systems to support marketing and sales excellence.
As our CRM & Commercial Analytics Specialist, you will:
Champion a customer-centric approach by ensuring a consistent and smooth experience across all touchpoints and stages of the customer journey.
Collaborate with the Digital Marketing Executive and cross-functional teams to assess and enhance customer interactions across channels and platforms.
Design and deliver exceptional customer experiences through all marketing activities.
Act as the Salesforce expert for KWS UK, promoting system adoption and best practices across internal teams.
Optimise the CRM system (Salesforce) in alignment with marketing and sales requirements.
Provide hands‑on support to internal teams for efficient CRM usage.
Ensure GDPR compliance and uphold data governance standards.
We’relooking for a proactive and analytical professional with:
Minimum4+ years of experience in customer journey marketing and/or CRM.
Advancedproficiencyin analytical tools such as Google Analytics and CRM platforms.
Strong understanding of customer engagement, retention, and loyalty strategies.
Experience in project management and campaign execution.
UK-based and available to work from our Thriplow office at least three days per week.
At KWS, we believe in cultivating talent and fostering a supportive work environment.You’llbenefitfrom:
Keyfocuson professional and personal development. “Make yourself grow”.
- 35 working hours weekly
- 30 daysof annual leave plus bank holidays
- Highly competitive Pension Scheme with 16% Company contribution and 1.2%minimumemployee contribution
- Life Assurance of three times annual salary
- Income Protection Plan at 75% of salary for long-term illness and disability for a period of three years
- Private Health Care Plan
- Profit Related Bonus Scheme, targeted at 10% of annual salary
- Membership of Lifestyles discount scheme
- Reduced diesel prices from the company’s fuel pump
About KWS
KWS is one of the world’s leading plant breeding companies and employs around 5,000 employees in more than 70 countries. With the tradition of family ownership, KWS has operated independently for more than 170 years. It focuses on plant breeding and the production and sale of seeds for sugarbeet, corn, cereals, vegetables, oilseed rape and sunflowers. KWS uses leading-edge plant breeding methods and invests a significant amount in research and development.
At KWS, diversity is not just a value; it is an essential part of our success. Breeding resilient crops requires diversity; likewise, our strength comes from the diversity of our teams. Whatever your background or identity is, we invite you to join us.
Further information: https://www.kws.com/corp/en/careers/ .
Follow us on LinkedIn at https://linkedin.com/company/kwsgroup/ .
Our data privacy policy for candidates is available on www.kws.com/dataprotection . Please select the country where the job you applied for is posted in and, if applicable, the specific business unit.
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CRM & Commercial Analytics Specialist employer: KWS SAAT SE
At KWS UK Ltd., we pride ourselves on being an exceptional employer, offering a supportive and collaborative work environment in Thriplow. Our commitment to employee growth is reflected in our comprehensive benefits package, including 30 days of annual leave, a competitive pension scheme, and opportunities for professional development within a global leader in agricultural innovation. Join us to make a meaningful impact while enjoying a vibrant workplace culture that values diversity and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land CRM & Commercial Analytics Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM projects and analytics work. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching KWS UK Ltd. and their customer journey strategies. Tailor your answers to reflect how your experience aligns with their goals and values.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team at KWS.
We think you need these skills to ace CRM & Commercial Analytics Specialist
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the CRM & Commercial Analytics Specialist role. Highlight your customer journey marketing experience and any relevant analytical tools you've used, like Google Analytics.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for creating seamless customer experiences and how you can contribute to KWS UK. Be sure to mention your familiarity with Salesforce and any successful projects you've led.
Showcase Your Analytical Skills:Since this role requires advanced proficiency in analytical tools, don’t forget to include specific examples of how you've used data to drive commercial success in previous roles. Numbers speak volumes!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at KWS SAAT SE
✨Know Your CRM Inside Out
Make sure you’re well-versed in Salesforce and any other CRM tools mentioned in the job description. Brush up on best practices and be ready to discuss how you've used these systems to enhance customer experiences in your previous roles.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with analytical tools like Google Analytics. Have specific examples ready that demonstrate how you've leveraged data to drive marketing strategies or improve customer engagement.
✨Understand the Customer Journey
Familiarise yourself with customer journey mapping and be prepared to discuss how you’ve championed a customer-centric approach in past roles. Think of ways you can contribute to optimising the customer experience at KWS UK.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific situations related to CRM and customer interactions. Practice articulating your thought process and decision-making skills, as this will show your proactive nature and problem-solving abilities.
