If you would like to know a bit more about this opportunity, or are considering applying, then please read the following job information.
Work with us
Reporting to the Head of Digital & CRM, the Digital Tyre Merchandiser is responsible for helping drive the online merchandising strategy for tyres across Kwik Fits digital channels. The role is accountable for optimising product visibility, ranking, recommendations and content to ensure customers are presented with the most relevant tyres for their vehicle, driving requirements and budget.
Working at the intersection of customer experience and commercial performance, the role balances key business objectives including conversion, revenue, margin, stock availability and supplier priorities to maximise trading performance and customer satisfaction.
The role is based at our central offices in Letchworth, though will involve working from home and with local, regional and national travel as required by the business.
The Day to Day
- Own the end-to-end ordering, ranking and presentation of tyres across on-site search results, category pages, product listings and recommendation modules to maximise visibility and conversion.
- Define, implement and continually refine merchandising rules that balance commercial performance with customer relevance and vehicle compatibility.
- Manage promotional placement and featured ranges, including supplier-funded campaigns, ensuring optimal exposure and return on investment.
- Analyse customer behaviour and trading performance, including search trends, conversion funnels and abandonment points, to identify optimisation opportunities.
- Ensure the accuracy and quality of tyre product data, including specifications, imagery and supporting content, to maintain customer trust and compliance.
- Track, report and communicate merchandising performance using analytics and reporting tools, translating insights into actionable improvements.
- Collaborate cross-functionally with Pricing, Purchasing, Marketing, SEO, CRM, Product and Customer Service teams to deliver a cohesive and effective on-site experience. xgikmsk
- Undertaking any other duties which may be requested by Management, for which training and/or an explanation has been provided and understood.
Who we're looking for
- Experience in eCommerce merchandising, digital trading, ca Please click on the apply button to read the full job description
Digital Tyre Merchandiser in Welwyn Garden City employer: Kwik-Fit
Kwik Fit is an exceptional employer that prioritises the growth and well-being of its employees, offering a flexible part-time role as an MOT Tester in Caversham. With a comprehensive benefits package including discounts, access to wages before payday, and opportunities for career progression, Kwik Fit fosters a supportive work culture where building lasting customer relationships is valued. Join a company that has invested significantly in creating a rewarding career path for its staff while ensuring the safety of customers on the road.
