At a Glance
- Tasks: Support high-impact campaigns and partnerships in a dynamic marketing environment.
- Company: Join kwiff, a trailblazer in redefining sports betting with innovative tech.
- Benefits: Enjoy private healthcare, performance bonuses, wellness allowance, and team socials.
- Other info: Inclusive culture focused on innovation and career growth opportunities.
- Why this job: Be part of a bold team shaping the future of iGaming with cutting-edge technology.
- Qualifications: 2+ years in brand marketing or social media, with a creative eye for execution.
The predicted salary is between 30000 - 40000 £ per year.
kwiff isn’t gambling as you know it. We’re redefining the experience with a bold, player-first approach to sports betting and casino, powered by our proprietary tech platform, fully automated sportsbook, and standout UX across web and mobile. What truly sets us apart? Our signature feature ‘Supercharging’, which allows players’ odds, cash outs and more to be supercharged at random, on both Sports and Casino creating surprise wins and a thrilling betting experience.
About the role
The Campaign Executive supports the Head of Brand and Digital Marketing in delivering high-impact paid campaigns and partnership activations. This role plays a key part in campaign coordination, content delivery and cross-team execution, ensuring all marketing activity is delivered on time, on brand, and optimised for performance.
Responsibilities
- Media & Sponsorship Delivery
- Manage media bookings across campaigns and partnerships, ensuring accurate setup and timely delivery.
- Creative & Campaign Development
- Support in the planning and execution of ATL campaigns and partnership activations.
- Coordinate end-to-end delivery of brand and tactical campaigns, ensuring timelines, assets and stakeholders are aligned.
- Brand Performance & Optimisation
- Deliver the marketing roadmap, tracking progress and ensuring campaigns launch on time and to plan.
- Manage monthly brand tracking surveys to players. Apply insights from this research to inform creative development and support structured A/B testing.
- Support continuous improvement by feeding campaign learnings back into future planning and execution.
- Organic Social Content Management
- Manage day-to-day delivery of organic social media content plan, ensuring consistent brand tone, timely publishing and alignment with campaign priorities.
- Liaise with sports experts across the business to source insights, trends and moments that inform compelling sports-led content.
- Work closely with the Sports Specialists to translate insights into engaging, relevant social content.
- Cross-Functional Collaboration
- Work closely with the wider Brand Team and Digital Marketing Acquisition team to align brand building with performance activity.
- Partner with the CRM and Product teams to ensure cohesive storytelling across channels.
- Performance & Measurement
- With the support of Head of Brand, partner with Data teams to use insights to refine creative, media strategy and guide future investment decisions and prove brand contribution to overall company growth.
Skills and experience
- 2+ years experience in brand marketing and/or organic social media ideally within a high-growth environment such as gaming, sports, entertainment or regulated industry.
- Experience supporting campaign delivery or content with a clear understanding of executional excellence.
- Creative eye with excellent judgement on brand, design, tone and execution.
- Nice to have: hands-on experience in buying media (VOD, OOH, radio, Influence) and/or experience managing agencies across creative, media and production.
Benefits and Perks
- Private Healthcare – Comprehensive coverage for peace of mind.
- Performance Bonuses – Quarterly, based on team goals and business impact.
- Well-being Allowance – Generous budget to spend on wellness or fitness.
- Weekly Lunch – Enjoy lunch with the team each week.
- Long Service Rewards – Travel perks to celebrate your commitment.
- Team Socials & Culture – Regular events and offsites.
Kwiff is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees. Join us, and you’ll be part of a team that’s shaping the future of iGaming with cutting-edge technology and a culture of bold innovation! We aim for equity at all stages of the recruitment process. Please let us know if we can do anything to make the process more accessible to you.
Campaign Executive in Cardiff employer: Kwiff Ltd
At kwiff, we pride ourselves on being an innovative employer that champions a player-first approach to sports betting. Our dynamic work culture fosters growth and learning, offering comprehensive benefits such as private healthcare, performance bonuses, and a hybrid working model that allows for flexibility. Join us in our Chiswick office, where you'll not only gain invaluable experience in the iGaming industry but also enjoy regular team socials and a supportive environment that values diversity and inclusion.
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Executive in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Kwiff Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Kwiff Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Kwiff Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Kwiff Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Campaign Executive in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kwiff Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kwiff Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kwiff Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kwiff Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kwiff Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kwiff Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
