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- Tasks: Lead CRM strategies using Klaviyo to turn buyers into brand advocates.
- Company: Join a Shopify Platinum Partner focused on high-growth merchants.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
- Why this job: Be the architect of customer journeys and make a real impact.
- Qualifications: 2+ years in CRM or lifecycle marketing with advanced Klaviyo skills.
The predicted salary is between 40000 - 50000 £ per year.
We are looking for a technically-minded CRM Specialist to join our retention team. Focused on building sophisticated, data-driven engines that turn one-time buyers into lifelong brand advocates. As a Shopify Platinum Partner, we work with high-growth merchants who require advanced lifecycle strategies. You will be one of the architects behind these journeys, leveraging Klaviyo to its full potential. You’ll thrive here if you enjoy the marriage of technical logic (flows, triggers, and data feeds) and high-level strategy.
What You’ll Do
- Own the Stack: Acting as the lead strategist and technical operator for client's Klaviyo accounts, ensuring deep integration with their Shopify stores.
- Architect Journeys: Build, test, and optimise complex flows, from back-in-stock and price-drop triggers to sophisticated post-purchase loyalty loops.
- Data-Driven Segmentation: Moving beyond basic demographics to build predictive segments based on CLV, churn risk, and purchasing behaviour.
- Multi-Channel Strategy: Lead clients on expansion into SMS, ensuring a seamless cross-channel experience.
- Experimentation: Run A/B testing on aspects like send-time optimisation and subject lines to dynamic content blocks and incentive structures.
- Collaborate & Consult: Work alongside our creative team to brief designs and present performance deep-dives to clients, translating open rates into business impact.
About You
- Platform Expert: You don't just know where the buttons are in Klaviyo; you understand how the data flows from Shopify to trigger the right message at the right time.
- Analytical & Creative: You can analyse a spreadsheet of campaign data to find a trend, then turn that insight into a creative brief for our design team.
- Detail Obsessed: You understand that in CRM, a broken link or a wrong trigger logic can impact thousands of customers.
- Proactive Educator: You enjoy staying ahead of the curve and sharing that knowledge with your colleagues and clients.
Skills / Qualities
- 2+ years of hands‑on experience in CRM or Lifecycle marketing (Agency experience is a significant advantage).
- Advanced Klaviyo Proficiency: Deep experience with flow logic, conditional splits, and custom profile properties.
- Shopify Savvy: A strong understanding of the Shopify admin and how it interacts with marketing tech stacks.
- Strategic Execution: Proven track record of managing both 'always‑on' flows and high‑pressure seasonal campaigns (BFCM, etc.).
- Testing Rigour: Experience using data to drive decisions through A/B and multivariate testing.
Plus Points
- Attentive Mastery: Experience managing high‑scale SMS programs.
- App Ecosystem Knowledge: Familiarity with loyalty (Gorgias, LoyaltyLion), reviews (Okendo, Yotpo), or subscription platforms (Recharge).
- Deliverability Expertise: Knowledge of warming IPs and managing sender reputation.
CRM Specialist (Klaviyo) in Birmingham employer: Kubix | Shopify Platinum Partner
Contact Detail:
Kubix | Shopify Platinum Partner Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Specialist (Klaviyo) in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on a job opening or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your Klaviyo projects and data-driven strategies. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by practising common CRM scenarios and technical questions. Be ready to discuss how you've used Klaviyo to drive results and share specific examples of your successes.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace CRM Specialist (Klaviyo) in Birmingham
Some tips for your application 🫡
Show Off Your Klaviyo Skills: Make sure to highlight your experience with Klaviyo in your application. We want to see how you've used it to create effective flows and campaigns, so don’t hold back on the details!
Be Data-Driven: Since we’re all about data here at StudySmarter, include examples of how you’ve used analytics to inform your strategies. Show us how you’ve turned numbers into actionable insights that made a difference.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We love seeing candidates who take the time to connect their background to what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you get all the latest updates from our team!
How to prepare for a job interview at Kubix | Shopify Platinum Partner
✨Know Your Klaviyo Inside Out
Make sure you’re well-versed in Klaviyo’s features and functionalities. Brush up on flow logic, conditional splits, and how data integrates with Shopify. Being able to discuss specific examples of how you've used these tools in past roles will show your technical expertise.
✨Showcase Your Analytical Skills
Prepare to discuss how you’ve used data to drive decisions in your previous roles. Bring examples of A/B tests you've conducted and the insights gained from them. This will demonstrate your ability to turn data into actionable strategies, which is crucial for this role.
✨Be Ready to Discuss Multi-Channel Strategies
Think about how you can lead clients in expanding their marketing efforts across different channels, especially SMS. Have a few ideas ready on how to create a seamless cross-channel experience, as this will highlight your strategic thinking and creativity.
✨Emphasise Your Detail Orientation
In CRM, even small mistakes can have big consequences. Be prepared to talk about a time when your attention to detail made a difference in a campaign. This will show that you understand the importance of precision in your work and are committed to delivering high-quality results.