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- Tasks: Plan and optimise paid ad campaigns on platforms like Facebook and TikTok.
- Company: Join a fast-growing, innovative organisation with a dynamic marketing team.
- Benefits: Enjoy a competitive salary, pension scheme, and monthly snacks.
- Why this job: Make an impact with data-driven strategies and creative collaboration.
- Qualifications: 3 years' experience in managing paid advertising campaigns required.
- Other info: Great opportunities for growth as the business expands.
The predicted salary is between 36000 - 60000 £ per year.
KT & Coe are pleased to be working with a fast-growing, forward-thinking organisation. They are seeking a talented and motivated Paid Ad Specialist to join the marketing team. This role is ideal for someone who thrives on data-driven decision-making, creative collaboration, and performance-led campaigns.
You will be responsible for planning, managing, and optimising paid advertising campaigns across multiple digital platforms. Working closely with the wider marketing and creative teams, you'll help strengthen brand presence, drive customer growth, and identify new opportunities through innovative advertising strategies.
Job Purpose
This role will oversee paid advertising activity across key digital channels, with a strong focus on Meta platforms alongside others such as Google and TikTok. You will play a pivotal role in driving acquisition and retention by delivering effective, insight-led campaigns aligned with business objectives.
Experience
Minimum of 3 years' experience managing Facebook (or similar) paid advertising campaigns.
Key Responsibilities
- Develop, manage, and optimise paid advertising campaigns across platforms such as Facebook and TikTok.
- Monitor and analyse KPIs including click-through rates and conversions.
- Align campaign strategies with cost-per-acquisition (CPA) targets.
- Collaborate with creative teams to produce compelling ad copy and visuals.
- Build performance reports and dashboards, providing insights and recommendations.
- Stay up to date with platform updates, tools, and best practices.
Key Skills & Attributes
- Excellent written and verbal communication skills.
- Proven experience in paid media management.
- Strong working knowledge of Meta Ads Manager and similar platforms.
- Experience using marketing tools such as CRM systems, Google Analytics, SEO tools, and MS Office.
- Strong analytical skills with the ability to interpret multiple data sets.
- Creative mindset with a strategic approach.
- Ability to work under pressure and meet deadlines.
- Proactive, self-motivated, and detail-oriented.
- Strong organisational skills.
Benefits
- Competitive salary.
- Pension scheme.
- Monthly snacks and drinks allowance.
- On-site coffee machine.
- Branded workwear provided.
- Free, secure parking.
- Ongoing growth and future progression opportunities as the business continues to expand.
Paid Ad Specialist in Norwich employer: KT & COE RECRUIT LTD
Contact Detail:
KT & COE RECRUIT LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Ad Specialist in Norwich
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid ad campaigns. Use data to highlight your successes and demonstrate how you've driven results in previous roles.
✨Tip Number 3
Prepare for interviews by researching the company and its advertising strategies. Be ready to discuss how you can contribute to their goals and bring fresh ideas to the table.
✨Tip Number 4
Apply through our website! We make it easy for you to submit your application and get noticed. Plus, it shows you're genuinely interested in joining our team.
We think you need these skills to ace Paid Ad Specialist in Norwich
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 3+ years of experience managing paid advertising campaigns, especially on platforms like Facebook and TikTok. We want to see how you've driven results in the past!
Be Data-Driven: Since this role is all about data-driven decision-making, include specific KPIs you've monitored and improved. Share those click-through rates and conversions that showcase your analytical skills!
Get Creative with Your Application: We love a creative approach! Use compelling language and visuals in your application to reflect your ability to collaborate with creative teams. Show us your strategic mindset right from the start!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at KT & COE RECRUIT LTD
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Meta, Google, and TikTok advertising. Familiarise yourself with their ad formats, targeting options, and analytics tools. This will show that you’re not just a generalist but someone who can hit the ground running.
✨Showcase Your Data Skills
Prepare to discuss how you've used data to drive your past campaigns. Bring examples of KPIs you've monitored, how you’ve optimised campaigns based on performance, and any insights you've gained from your analysis. This will demonstrate your data-driven mindset.
✨Collaborate Creatively
Since this role involves working closely with creative teams, think of ways you can highlight your collaborative skills. Share examples of how you’ve worked with designers or copywriters to create compelling ads that resonate with target audiences.
✨Stay Updated
The digital advertising landscape is always changing, so be prepared to discuss recent updates or trends in paid media. Showing that you keep up with industry news and best practices will reflect your proactive attitude and commitment to continuous learning.
