At a Glance
- Tasks: Lead EMEA marketing strategy for Kroll's Risk Advisory Services and drive impactful regional programmes.
- Company: Join Kroll, a leader in risk advisory services with a global presence.
- Benefits: Competitive salary, professional development, and opportunities for growth in a dynamic environment.
- Other info: Collaborative culture with opportunities to mentor and develop high-performing teams.
- Why this job: Shape the future of marketing in a fast-paced, innovative company while making a real impact.
- Qualifications: 12+ years in B2B marketing, ideally in professional services, with strong leadership skills.
The predicted salary is between 80000 - 100000 £ per year.
We are seeking a Vice President, Marketing to lead EMEA marketing strategy and execution for Kroll's Risk Advisory Services, working in close alignment with Global Marketing leadership. This role provides senior regional marketing leadership across EMEA, supporting the Risk Advisory Marketing team and driving impact for two priority business units as well as other key services and offerings.
The Vice President, Marketing will own and drive regional marketing programs across EMEA, partnering closely with Managing Directors and senior stakeholders to advance regional business priorities, strengthen market positioning, and support revenue growth while ensuring consistency with Kroll's global brand, strategy, and go-to-market framework. This role reports to Global Marketing leadership, with a strong matrix relationship to EMEA Risk Advisory leadership.
Regional Strategy & Global Alignment Responsibilities- Partner with EMEA service line leadership and Global Marketing to define, lead, and execute the EMEA marketing strategy in alignment with global objectives and priorities.
- Act as the senior marketing advisor to EMEA Risk Advisory leadership, ensuring regional market needs, regulatory nuances, and competitive dynamics are reflected in global initiatives.
- Adapt and localize global marketing programs, campaigns, and messaging to ensure relevance across EMEA markets while maintaining brand and strategic consistency.
- Development and delivery of a multi-channel content strategy spanning regional and jurisdiction-specific thought leadership, reports, and newsletters.
- Shaping, planning, and executing virtual and in-person EMEA conferences, sponsorships, and hosted events, including content strategy, communications, branding, and execution.
- Maximizing exposure of Kroll's brand, services, and thought leadership across EMEA through PR, media engagement, and targeted advertising initiatives in partnership with Communications.
- Managing EMEA website content and collaborating with the Digital team to execute campaigns across web, SEO, social, and digital advertising channels.
- Develop high-impact regional marketing collateral, credentials, and sales enablement tools, translating complex client challenges into compelling EMEA-specific go-to-market messaging.
- Support EMEA business development priorities, including new service launches, geographic expansions, and key client growth initiatives.
- Foster cross-service, cross-practice collaboration across EMEA to support integrated offerings and joint go-to-market opportunities.
- Build and maintain strong relationships with EMEA service line leadership, Global Marketing colleagues, and external vendors to ensure alignment, efficiency, and execution excellence.
- Serve as a key connector between EMEA stakeholders and Global Marketing teams, ensuring clear communication, escalation, and feedback loops.
- Lead, mentor, and develop EMEA marketing team members, providing direction, prioritization, and oversight of project delivery.
- Track and report on EMEA marketing performance, ROI, and campaign effectiveness, delivering insights to regional and Global Marketing leadership.
- Manage the EMEA Risk Advisory marketing budget, including forecasting, expense management, and invoice reconciliation.
- Oversee regional mailing lists within Salesforce and partner with Marketing Segmentation to execute targeted EMEA campaigns.
- Monitor EMEA market dynamics, regulatory developments, competitor activity, and industry trends, sharing insights with both regional and global stakeholders.
- Bachelor's degree required.
- Twelve+ years of B2B marketing experience, ideally within professional services or advisory environments, with strong regional or international scope.
- Demonstrated experience leading regional marketing in a global, matrixed organization, aligning local execution with global strategy.
- Subject-matter knowledge in Risk Advisory, Due Diligence, Forensic Investigations, Compliance, or related professional services.
- Exceptional communication skills, with the ability to influence senior stakeholders across regions and cultures.
- Strong organizational, project management, and prioritization skills; comfortable operating under pressure and managing ambiguity.
- Collaborative leadership style with experience mentoring and developing high-performing teams.
- Working knowledge of Salesforce, Eloqua (or comparable platforms), and Microsoft Office (PowerPoint, Excel, Word).
Vice President Marketing, EMEA Risk Advisory Services in London employer: Kroll, LLC
Kroll is an exceptional employer that fosters a dynamic and inclusive work culture, offering unparalleled opportunities for professional growth and development. As the Vice President of Marketing for EMEA Risk Advisory Services, you will play a pivotal role in shaping marketing strategies while collaborating with senior leaders across the region, all within a supportive environment that values innovation and teamwork. With a commitment to employee well-being and a focus on impactful work, Kroll provides a unique platform for those looking to make a meaningful difference in the risk advisory landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Vice President Marketing, EMEA Risk Advisory Services in London
✨Show Your Creative Side
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✨Attend Industry Events
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We think you need these skills to ace Vice President Marketing, EMEA Risk Advisory Services in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Kroll, LLC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Kroll, LLC:Show us that you’ve done your homework! In your application, briefly mention what you admire about Kroll, LLC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Kroll, LLC
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Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Kroll, LLC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Kroll, LLC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
