At a Glance
- Tasks: Lead and mentor a dynamic Paid Media team while managing key client accounts.
- Company: Join an independent marketing agency focused on ecommerce growth.
- Benefits: Competitive salary, hybrid work, private medical insurance, and clear progression opportunities.
- Other info: Collaborative environment with a genuine focus on personal and professional development.
- Why this job: Shape the future of paid media strategies for high-profile ecommerce brands.
- Qualifications: Experience in leading teams and managing campaigns across Google Ads and Meta.
The predicted salary is between 57000 - 60000 £ per year.
About the Company
KRG are partnering exclusively with an independent marketing agency that specialises in ecommerce to recruit a Paid Media Lead. This is an exciting opportunity to join a growing independent agency that partners with ambitious ecommerce brands, delivering commercially driven paid media strategies that generate measurable growth.
The successful candidate will play a key role in leading the Paid Media department, developing and mentoring a talented team while managing a portfolio of the agency's most strategic client accounts. This role is ideal for someone who enjoys coaching others, driving team performance and taking ownership, whilst remaining hands-on with campaign strategy, activation and optimisation.
The Role
This role would suit candidates who enjoy both leadership and activation. You’ll be responsible for the day-to-day management of the Paid Media team, ensuring they are supported, challenged and continuously developing through coaching, mentoring and regular performance reviews. You’ll act as the senior point of contact for your team, helping to prioritise workloads, maintain high standards and deliver exceptional client results. Alongside your leadership responsibilities, you’ll oversee a portfolio of the agency's most important strategic ecommerce clients, leading paid media strategy while remaining hands-on across campaign activation, optimisation and performance analysis. Working across Google Ads and Meta, you’ll lead by example and ensure campaigns are delivered to the highest possible standard.
Key Responsibilities
- Lead, mentor and develop a team of Paid Media specialists
- Conduct regular 1-1s, coaching sessions and performance reviews
- Support career progression and identify training and development opportunities
- Oversee team performance, quality assurance and campaign best practice
- Manage a portfolio of the agency's most strategic ecommerce clients
- Build long-term relationships with senior client stakeholders
- Develop and implement commercially focused paid media strategies
- Remain hands-on with campaign activation and optimisation across Google Search, Shopping and Meta
- Analyse performance data and identify opportunities for growth
- Work collaboratively with internal teams to deliver exceptional client outcomes
About You
We’re looking for an experienced agency Paid Media professional who has a genuine passion for developing people and delivering outstanding client results. The role could suit an established Senior Paid Media Manager, Account Director or Paid Lead looking for their next step. You must have:
- Previous experience leading, mentoring or managing Paid Media professionals (A team of any size)
- Previous agency experience
- Strong coaching, mentoring and performance management experience
- Hands-on experience managing campaigns across Google Ads and Meta Ads
- Strong experience managing ecommerce accounts
- Experience managing large SKU catalogues
- Strong knowledge of Google Search, Google Shopping and Paid Social
- Product feed management experience
- Experience using Google Merchant Center
- Excellent client relationship and stakeholder management skills
- Strong commercial awareness and a strategic mindset
- The ability to balance people leadership with hands-on campaign management
What’s on Offer
- Salary of £55,000 - £60,000 DOE + Bonus
- Hybrid working (3 days in the London office)
- Private Medical Insurance
- Genuine opportunity to shape and develop a growing Paid Media team
- Work with a portfolio of high-profile ecommerce brands
- Clear progression opportunities as the agency continues to grow
- A collaborative, supportive and ambitious working environment
If you’re looking for a role that combines people leadership, strategic client ownership and hands-on paid media expertise, we’d love to hear from you.
Paid Media Lead employer: KRG Holdings Ltd
KRG Holdings Ltd is an exceptional employer, offering a dynamic work environment in Boston, Lincolnshire, where innovation meets quality in label manufacturing. Employees benefit from flexible shift options, comprehensive training programmes, and opportunities for professional growth, all within a supportive culture that values teamwork and excellence. Join us to be part of a company that prioritises your development while delivering high-quality products to our clients.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for KRG Holdings Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like KRG Holdings Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with KRG Holdings Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at KRG Holdings Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit KRG Holdings Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of KRG Holdings Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about KRG Holdings Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at KRG Holdings Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at KRG Holdings Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At KRG Holdings Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
