At a Glance
- Tasks: Build and scale a KOL network for Kraken Pro in Spain and Iberia.
- Company: Join Payward, the parent company of Kraken, a leader in open finance.
- Benefits: Competitive salary, diverse culture, and opportunities for growth.
- Other info: Dynamic work environment with a focus on innovation and collaboration.
- Why this job: Make an impact in the crypto space by driving user acquisition through influencer partnerships.
- Qualifications: Experience in building KOL networks and fluency in Spanish; crypto knowledge is a plus.
The predicted salary is between 63000 - 77000 £ per year.
Building the Future of Open Finance. Payward - the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks - has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry, built to advance an open, global financial system.
The team Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe. It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients.
The opportunity:
- Build and scale a KOL/creator network in Spain, Iberia and other countries for Kraken Pro from the ground up.
- Drive new trading user acquisition through influencer and creator partnerships across the region.
- Own end-to-end relationship management with local KOLs, from sourcing to activation.
- Represent Kraken Pro's derivatives suite — perpetual futures, prop trading, margin — to top regional creators.
- Fix on-the-ground execution issues that block program performance and iterate fast.
- Set and own regional KOL acquisition targets and CAC efficiency.
- Partner cross-functionally with growth, marketing, and compliance teams.
- Benchmark and adapt a proven KOL playbook.
What You Bring:
- Proven track record building an influencer/KOL/creator network from scratch in Spain and/or the Iberia region.
- Fluent Spanish (Portuguese a plus), deep fluency in the local crypto/trading creator ecosystem.
- Experience acquiring trading users at scale with a clear eye on CAC.
- Hands-on, get-it-done approach — solves problems on the ground rather than escalating.
- High agency — owns regional strategy without waiting for global direction.
- Understanding of perpetual futures, margin, and prop trading products.
- Comfortable operating in a fast-moving, ambiguous, 24/7 crypto environment.
- Strong relationship-management and negotiation skills with creators/KOLs.
Nice to haves:
- Existing personal network of crypto KOLs/creators in Spain/Iberia and other countries.
- Prior KOL, growth, or influencer marketing role at a crypto exchange.
Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis. Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.
We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
Our commitment: Payward is powered by people from around the world and we celebrate the diverse talents, backgrounds, contributions, and unique perspectives that everyone brings to the table. We hire based on merit, seeking out people with the right abilities, knowledge, and skills for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgeable about crypto.
We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process. These assessments evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Results are considered alongside experience and interviews, and are not the sole basis for any employment decision.
As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind, whether based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status, or any other protected characteristic as outlined by federal, state, or local laws.
Stay connected: Follow us on Twitter, Learn on the Kraken Blog, Connect on LinkedIn.
KOL Lead, Spain & Iberia employer: Kraken
At Kraken, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to innovate and excel. As a Senior AI Safety Engineer, you will not only contribute to cutting-edge projects but also benefit from extensive growth opportunities and mentorship within a collaborative environment. Located in a vibrant tech hub, our team enjoys a flexible work-life balance and access to industry-leading resources, making Kraken an exceptional place to advance your career in AI safety.
StudySmarter Expert Advice🤫
We think this is how you could land KOL Lead, Spain & Iberia
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like Kraken. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace KOL Lead, Spain & Iberia
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Kraken.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on Kraken's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at Kraken
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Kraken.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at Kraken will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former Kraken employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.
