Product Marketing Director in London

Product Marketing Director in London

London Full-Time 80000 - 100000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead product marketing for innovative energy solutions and redefine customer operations.
  • Company: Join Kraken, a tech company transforming the energy sector sustainably.
  • Benefits: Great workplace culture, competitive salary, and opportunities for personal growth.
  • Other info: Flexible work environment with a focus on diversity and inclusion.
  • Why this job: Make a real impact on sustainable energy while leading a dynamic team.
  • Qualifications: Experience in B2B SaaS marketing and strong leadership skills required.

The predicted salary is between 80000 - 100000 £ per year.

Help us use technology to make a big green dent in the universe! Kraken powers some of the most innovative global developments in energy. We’re a technology company focused on creating a smart, sustainable energy system. From optimising renewable generation, creating a more intelligent grid and enabling utilities to provide excellent customer experiences, our operating system for energy is transforming the industry around the world in a way that benefits everyone. It’s a really exciting time in energy. Help us make a real impact on shaping a better, more sustainable future.

We are hiring for a Director of Product Marketing to lead the team looking after our most important product offering, Kraken Customer. In this role, you will redefine what core customer operations systems mean for utilities. You’ll drive the go-to-market strategy, positioning, and messaging, collaborate closely with cross-functional teams, including Product, Sales, and Customer Success, to ensure successful product launches and market adoption for Kraken. The ideal candidate has a deep understanding of the energy sector, is a visionary and a strategic thinker who doesn’t shy away from rolling up their sleeves. You’ll be managing, hiring and growing a team of product marketers to help you achieve these goals.

Our PMMs wear four key hats:

  • Ambassador: Bring deep customer, market and competitor insights into Kraken.
  • Strategist: Define and execute GTM strategy and priorities for your solution line, driving its revenue and product adoption. Collaborate with Demand Generation, Sales, CS, and Product Management to achieve business goals.
  • Storyteller: Shape thought leadership, positioning, and messaging for Kraken Customer and ensure mastery of your personas.
  • Evangelist: Enable internal teams, advocates and analysts to champion product value.

What you'll need:

  • Proven experience in launching and marketing B2B SaaS products, ideally at an enterprise sales company.
  • Background from one of the following sectors: energy, climate change, electric vehicles or smart transport.
  • Excellent analytical and problem-solving skills.
  • Strong storytelling with the ability to simplify complex topics.
  • Excellent communication, collaboration, and project management skills.
  • Experience conducting customer and market research to drive insights and strategy.
  • Prior people management experience is expected.

Even better if you have:

  • International experience or knowledge of other languages in addition to English is welcome.

We are prioritising candidates based in London so they can come to the office at least three days a week.

Kraken is a certified Great Place to Work in France, Germany, Spain, Japan, Australia, and USA. In the UK we are one of the Best Workplaces on Glassdoor with a score of 4.5, and in Germany we rate 4.7 on Kununu as a Top Company.

Are you ready for a career with us? We want to ensure you have all the tools and environment you need to unleash your potential. If you have any specific accommodations or a unique preference, please contact us and we'll do what we can to customise your interview process for comfort and maximum magic!

Studies have shown that some groups of people, like women, are less likely to apply to a role unless they meet 100% of the job requirements. Whoever you are, if you like one of our jobs, we encourage you to apply as you might just be the candidate we hire. Across Kraken, we're looking for genuinely decent people who are honest and empathetic. Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success.

As an equal opportunity employer, we do not discriminate on the basis of any protected attribute. We consider all applicants without regard to race, colour, religion, national origin, age, sex, gender identity or expression, sexual orientation, marital or veteran status, disability, or any other legally protected status.

Product Marketing Director in London employer: Kraken Technologies

At Kraken, we are committed to fostering a vibrant work culture that prioritises innovation and sustainability in the energy sector. As a certified Great Place to Work, we offer our employees exceptional growth opportunities, a collaborative environment, and the chance to make a meaningful impact on the future of energy. Located in London, our team enjoys a dynamic atmosphere where diverse perspectives are valued, and every voice contributes to our mission of transforming the industry.
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Contact Detail:

Kraken Technologies Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Marketing Director in London

✨Tip Number 1

Network like a pro! Reach out to people in the energy sector, especially those who work at Kraken or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.

✨Tip Number 2

Show off your passion for sustainability! When you get the chance to speak with someone from Kraken, make sure to highlight your commitment to making a positive impact in the energy sector. It’s all about aligning with our mission!

✨Tip Number 3

Prepare for the interview by understanding our products inside out. Dive into Kraken Customer and think about how you would approach the go-to-market strategy. We love candidates who come in with fresh ideas and a solid grasp of what we do.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and making a difference in the energy landscape.

We think you need these skills to ace Product Marketing Director in London

B2B SaaS Marketing
Go-to-Market Strategy
Customer Operations Systems
Analytical Skills
Problem-Solving Skills
Storytelling
Communication Skills
Collaboration
Project Management
Market Research
Team Management
Strategic Thinking
Customer Insights
Energy Sector Knowledge

Some tips for your application 🫡

Show Your Passion for Sustainability: When you're writing your application, let your enthusiasm for sustainable energy shine through! We want to see how you can help us make a big green dent in the universe, so share your thoughts on how you can contribute to our mission.

Tailor Your Experience: Make sure to highlight your experience in launching and marketing B2B SaaS products, especially in the energy sector. We’re looking for someone who understands the ins and outs of this industry, so don’t hold back on showcasing your relevant skills!

Be a Storyteller: We love a good story! Use your application to demonstrate your storytelling skills by simplifying complex topics related to our products. This will show us that you can effectively communicate our value to customers and stakeholders.

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we want to make sure you have all the tools you need to unleash your potential with us!

How to prepare for a job interview at Kraken Technologies

✨Know Your Stuff

Make sure you have a solid understanding of the energy sector and the specific challenges it faces. Brush up on recent trends in renewable energy, customer operations systems, and B2B SaaS products. This knowledge will help you speak confidently about how your experience aligns with Kraken's mission.

✨Showcase Your Storytelling Skills

As a Product Marketing Director, you'll need to simplify complex topics for various audiences. Prepare examples of how you've effectively communicated product value in the past. Think about how you can craft a compelling narrative around Kraken Customer that resonates with utilities and their customers.

✨Collaborate Like a Pro

Highlight your experience working with cross-functional teams. Be ready to discuss how you've successfully collaborated with Product, Sales, and Customer Success in previous roles. Share specific examples of how these collaborations led to successful product launches or market adoption.

✨Prepare Questions That Matter

Interviews are a two-way street! Prepare thoughtful questions that show your interest in Kraken's culture and future direction. Ask about their approach to innovation in the energy sector or how they envision the role of the Product Marketing Director evolving. This shows you're not just looking for a job, but genuinely interested in contributing to their mission.

Product Marketing Director in London
Kraken Technologies
Location: London

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