At a Glance
- Tasks: Build data-driven marketing systems and create impactful insights for a sustainable energy future.
- Company: Join Kraken, a tech leader transforming the global energy landscape.
- Benefits: Enjoy a supportive work culture, competitive salary, and opportunities for personal growth.
- Why this job: Shape the future of marketing operations in a fast-growing, innovative company.
- Qualifications: 5+ years in marketing operations with strong analytical and problem-solving skills.
- Other info: Be part of a certified Great Place to Work with a focus on inclusivity.
The predicted salary is between 36000 - 60000 £ per year.
Help us use technology to make a big green dent in the universe! Kraken powers some of the most innovative global developments in energy. We’re a technology company focused on creating a smart, sustainable energy system. From optimising renewable generation, creating a more intelligent grid and enabling utilities to provide excellent customer experiences, our operating system for energy is transforming the industry around the world in a way that benefits everyone. It’s a really exciting time in energy. Help us make a real impact on shaping a better, more sustainable future.
We’re hiring our first Marketing Operations leader - someone who is excited to build modern systems, workflows, and analytics foundations from the ground up. This is a uniquely impactful role for a hands-on builder who loves solving complexity, operationalising strategy, and creating clarity across a fast-scaling global organisation. If you want to architect the future of how we plan, measure, and execute marketing we’d love to hear from you.
What you'll do
- Build the core infrastructure for data-driven marketing creating scalable systems, integrations, and automated workflows that provide clean, reliable insights.
- Create a unified, organisation-wide view of our audiences, leveraging firmographic, behavioural and product data to power segmentation and cross-channel campaigns.
- Develop and own dashboards and reporting frameworks, providing real-time visibility into pipeline health and contribution, campaign performance, conversion trends, and data hygiene.
- Partner closely with marketing, sales, product and customer success teams to define data needs, improve processes, and ensure insights drive strategic and tactical decisions.
- Help Kraken understand and interpret our own data, uncovering insights that shape how we communicate with the market and tell compelling, data-backed stories to our audiences.
- Oversee our marketing and GTM tech stack, including HubSpot, analytics tools, audience platforms, and integrations.
- Guide campaign performance measurement, ensuring we can accurately assess effectiveness, ROI, and opportunities for optimisation.
- Drive operational consistency, documenting workflows, establishing best practices, and ensuring data governance across teams.
- Troubleshoot and continuously improve our systems, experimenting with new tools, features, and automation to keep our operations future-ready.
What we're looking for
- 5+ years in marketing operations, revenue operations, GTM systems, or comparable roles in B2B SaaS or enterprise software.
- Technical fluency across CRM and marketing automation ecosystems (preferably HubSpot) and comfort designing integrations, lead flows, routing logic and data pipelines.
- Strong analytical and problem-solving skills, with the ability to turn complex business questions into actionable dashboards and systems.
- Experience building scalable, maintainable workflows and lifecycle programmes from scratch.
- Clear, confident communicator able to work with both technical teams and executives, translating data into insights and decisions.
- Detail-oriented and process-driven, with strong documentation habits and data accuracy discipline.
It would be great if you also had
- Experience with AI/ML-driven automation or prototyping.
- Global marketing operations experience.
- Knowledge of sales and customer success tooling (Salesloft, 6sense, Outreach, Gong).
- HubSpot and/or Google Analytics certifications.
- Familiarity with HTML/CSS or basic scripting (Python/JS).
- Experience with data visualisation tools.
Kraken is a certified Great Place to Work in France, Germany, Spain, Japan and Australia. In the UK we are one of the Best Workplaces on Glassdoor with a score of 4.5 and in Germany we rate 4.7 on Kununu as a Top Company. Check out our Welcome to the Jungle site (FR/EN) to learn more about our teams and culture.
Are you ready for a career with us? We want to ensure you have all the tools and environment you need to unleash your potential. If you have any specific accommodations or a unique preference, please contact us at inclusion@kraken.tech and we'll do what we can to customise your interview process for comfort and maximum magic!
Studies have shown that some groups of people, like women, are less likely to apply to a role unless they meet 100% of the job requirements. Whoever you are, if you like one of our jobs, we encourage you to apply as you might just be the candidate we hire. Across Kraken, we're looking for genuinely decent people who are honest and empathetic. Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success. As an equal opportunity employer, we do not discriminate on the basis of any protected attribute.
Senior Marketing Operations & Analytics Manager employer: Kraken Digital Asset Exchange
Contact Detail:
Kraken Digital Asset Exchange Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Operations & Analytics Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to sustainability and technology. This will help you tailor your answers and show you're genuinely interested.
✨Tip Number 3
Showcase your skills with a portfolio or case studies. If you've built systems or improved processes in previous roles, share those successes! Visuals can make a big impact and demonstrate your capabilities.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team and making a difference in the energy sector.
We think you need these skills to ace Senior Marketing Operations & Analytics Manager
Some tips for your application 🫡
Show Your Passion for Sustainability: When writing your application, let your enthusiasm for creating a sustainable future shine through. We want to see how your values align with our mission at Kraken, so don’t hold back on sharing your thoughts on the impact of technology in the energy sector!
Highlight Your Technical Skills: Make sure to showcase your experience with CRM and marketing automation tools, especially HubSpot. We’re looking for someone who can build scalable systems, so include specific examples of how you've done this in the past.
Be Data-Driven: Since this role is all about analytics, demonstrate your analytical skills in your application. Share instances where you turned complex data into actionable insights or dashboards that drove decision-making. We love a good data story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Kraken Digital Asset Exchange
✨Know Your Tech Stack
Familiarise yourself with the tools and technologies mentioned in the job description, especially HubSpot and analytics platforms. Be ready to discuss how you've used these tools in past roles to drive marketing operations and improve data insights.
✨Showcase Your Analytical Skills
Prepare examples of how you've turned complex data into actionable insights. Think about specific dashboards or reporting frameworks you've developed and be ready to explain how they impacted decision-making in your previous roles.
✨Communicate Clearly
Practice explaining technical concepts in simple terms. You'll need to demonstrate that you can bridge the gap between technical teams and executives, so think of scenarios where you've successfully communicated data-driven insights to non-technical stakeholders.
✨Be a Problem Solver
Come prepared with examples of challenges you've faced in marketing operations and how you overcame them. Highlight your ability to troubleshoot systems and improve workflows, as this role requires a hands-on builder who loves solving complexity.