At a Glance
- Tasks: Lead the New Ventures portfolio at ASDA, driving sales and building partnerships.
- Company: Join Kraft Heinz, a dynamic company with a startup vibe and innovative products.
- Benefits: Enjoy flexible working, competitive pay, and great perks like employee discounts and wellness programmes.
- Other info: Be part of a collaborative culture that values diversity and personal growth.
- Why this job: Make a real impact in a growing category and develop your career in a fun environment.
- Qualifications: 3+ years in account management with strong sales and negotiation skills.
The predicted salary is between 42750 - 52250 £ per year.
- About The Position
- We have an excellent opportunity available for an ambitious and entrepreneurial
National Account Manager to make a difference at Kraft Heinz. This role lies within the UKI business unit, reporting into our
ASDA Account Lead as part of our
Retail Sales team .
New Ventures is our growth engine – the part of the business where we act more like a startup.
We’re a small player in Pasta Sauces with enormous headroom, backed by a genuinely differentiated, clean-label product that speaks to a shopper the category hasn’t properly served yet.
You’ll own the New Ventures portfolio at ASDA end to end: build the proposition, pitching new product to the buyer, landing it on shelf with excellent execution, and establish long-term partnerships to set the business up for future success.
- What You’ll Do
- Full P&L ownership of the New Ventures business within ASDA with key delivery of top‑line sales, share and profit for your category.
- Pitch and land new product. Lead sales pitches and negotiations across all new products, concepts and commercial propositions.
- Create and execute winning customer plans, leading JBPs for your area, and translating strategy into clear priorities, actions and milestones to deliver the defined business objectives
- Activate with impact.
Drive brilliant execution instore and online (range, availability, distribution, secondary display execution and activation), working closely with supply, category, finance and field teams
- Build long‑term partnerships with external and internal stakeholders, influencing cross‑functional teams to unlock business growth
- Drive efficiency in forecasting and manage risks/opportunities, using sales data and market insight to provide accurate visibility and decisive actions
- What You’ll Need
- 3+ years in account management roles and proven track record of exceeding targets and delivering commercial results
- A strong record of pitching and landing new products
- Start-up instincts: comfort with ambiguity, incomplete data and no established playbook.
- Resilience and pace: in a challenger business you’ll hear ‘no’ more often than you would elsewhere. You see setbacks as opportunities and can pivot to try new approaches
- Strong sales and negotiation capability. You combine analytical rigour with storytelling to unlock growth and drive sales.
- Excellent interpersonal skills and high personal credibility: you can communicate, present and influence across external customers and internal functions, and translate opportunity into executable plans.
- Minimum Bachelor’s degree
- Professional Attributes
- Consumer and Customer Focus
- You understand the shopper and speak your customer’s language, finding creative commercial opportunities that win for the shopper, customer and Kraft Heinz.
- Execution obsessed
- You understand and execute brilliant basics to drive sales performance, using data driven insights to problem solve and find solutions
- Bias for Action
- You are results driven, act with pace and are proactive, not reactive.
- Ownership and discipline
- You defend value in tough calls, have strong rigor and control over fundamentals, and challenge the status quo
What We Offer You
- An ambitious employer with an industry-recognised career development pathway
- A meritocratic, pay for performance approach
- A fun, collaborative office culture that celebrates good food and good times with regular events and socials
- An active network of Business Resource Groups, sponsored by leadership, that promote education, celebration, & allyship, helping to create an inclusive work environment
- Flexible and hybrid working approach, including ability to work from abroad
- Family-friendly; market leading parental leave benefits & sponsored nursery scheme
• Employee discount on Heinz products!
- Wellbeing
- Private medical cover & Digital GP
- Comprehensive Life Assurance & Group Income Protection
- Exclusive gym discounts & cycle to work scheme
- Premium membership to Calm App
• A variety of amazing sports teams & clubs!
- 3 volunteering days per year (e. g. Soup Kitchen, Magic Breakfast)
As a Disability Confident employer, we are happy to accommodate any reasonable adjustments you may need during our screening and interview process.
London - The Shard
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
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National Account Manager - Asda employer: Kraft Heinz
Kraft Heinz in Greater Manchester is an exceptional employer, offering a dynamic work culture that prioritises safety, quality, and innovation. Employees benefit from comprehensive growth opportunities, including professional development and training in cutting-edge maintenance methodologies. With a commitment to fostering a collaborative environment, Kraft Heinz ensures that every team member plays a vital role in enhancing asset reliability and operational excellence.
StudySmarter Expert Advice🤫
We think this is how you could land National Account Manager - Asda
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like National Account Manager - Asda at Kraft Heinz, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Kraft Heinz. Tailor your message to explain why you’re drawn to them and how you can contribute as a National Account Manager - Asda. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace National Account Manager - Asda
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Kraft Heinz:When writing your cover letter, make sure to tailor your message specifically for Kraft Heinz. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Kraft Heinz
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Kraft Heinz that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Kraft Heinz that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Kraft Heinz’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
