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For Companies At a Glance
- Tasks: Create and manage engaging social media content for iconic brands.
- Company: Join Kraft Heinz' innovative in-house agency, The Kitchen.
- Benefits: Collaborative culture, creative freedom, and opportunities to grow your skills.
- Other info: Be part of a dynamic team shaping the future of brand engagement.
- Why this job: Connect with Gen Z through culturally relevant content and trends.
- Qualifications: Experience in content creation, social media management, and design tools.
The predicted salary is between 30000 - 40000 £ per year.
Reports to: Senior Social Manager – Content & Advocacy
About the Team
The Kitchen is Kraft Heinz’ In-House Culture First, Co-Creative agency. We use culture to connect our brands with our audience, fast. What makes us different? The way we work. We are a team of creatives, strategists and makers working alongside the Kraft Heinz marketing team to deliver breakthrough creative ideas that solve business problems, at the speed of culture.
Job Overview
We are seeking a creative and culturally connected Social Media and Content Specialist to join our In-House Agency, reporting into the Partner, Creative and Culture. You will be responsible for connecting some of the world’s most iconic brands with Gen Z and growth audiences, through culturally relevant and creatively impactful content, across our social media platforms.
You will embed yourself within your partner brand teams, learning the Kraft Heinz brands inside out, constantly thinking of ways to connect them to our target audience through relevant and engaging culture-first content, delivered through our social media channels (& beyond!).
You will constantly have your eye on the next big thing in internet and social media culture, identifying emerging cultural trends and leading the charge in the creation of culturally relevant content; either on your own or in partnership with our network of content creators and producers.
You will connect with the strategy community, to ensure all the content we produce delivers against marketing and brand objectives & playbooks.
You take ownership of the planning and execution across our content work streams, delivering plans that are on strategy and on trend and executed through the day-to-day management of our social media channels.
You are the go-to person when it comes to anything social, culture & content, bringing the latest and greatest opportunities, trends and ideas to your brand team counterparts.
Qualifications & Experience
- Knowledge of creating, shooting and editing content: someone who is comfortable in front of the camera, as well as behind it is preferred!
- Experience using generative AI tools in the content creation process would be great.
- Ability to create memes and design assets, using design software of choice.
- Comfortable giving creative direction to content creators and production partners.
- Experience managing and engaging with a social community for a large brand or successful personal brand.
Social Creator in London employer: Kraft Heinz
Contact Detail:
Kraft Heinz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Creator in London
✨Tip Number 1
Get to know the brand inside out! Dive deep into Kraft Heinz's values and culture. This way, when you chat with them, you can show how your creative ideas align perfectly with their mission.
✨Tip Number 2
Stay ahead of the game! Keep an eye on the latest trends in social media and culture. Bring fresh ideas to the table during interviews to demonstrate your passion and knowledge about connecting with Gen Z.
✨Tip Number 3
Show off your skills! If you’ve got a portfolio of content you’ve created, make sure to share it. Whether it's memes, videos, or any other creative work, let them see what you can do!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Social Creator in London
Some tips for your application 🫡
Show Your Creative Side: When you're writing your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can connect with audiences through culturally relevant content, so make sure your personality comes across.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the job description. Highlight your experience with social media and content creation, and how you can bring value to our team at Kraft Heinz.
Be Trend-Savvy: We want to see that you’re in tune with the latest trends in social media and culture. Mention any recent trends or campaigns that inspire you, and how you would apply them to our brands. Show us you’re not just a follower, but a trendsetter!
Apply Through Our Website: Make it easy for us to find your application by applying directly through our website. It helps us keep track of all applications and ensures you don’t miss out on any important updates from us. We can’t wait to see what you’ve got!
How to prepare for a job interview at Kraft Heinz
✨Know Your Brands Inside Out
Before the interview, dive deep into Kraft Heinz' brands. Understand their values, target audiences, and recent campaigns. This will help you demonstrate your cultural connection and show how you can create relevant content that resonates with Gen Z.
✨Showcase Your Creative Skills
Prepare a portfolio that highlights your experience in creating, shooting, and editing content. Include examples of memes or design assets you've created. Being comfortable in front of the camera is a plus, so consider including a short video introduction to showcase your personality.
✨Stay Ahead of Trends
Research current social media trends and emerging cultural phenomena. Be ready to discuss how you would leverage these trends to create engaging content for Kraft Heinz. This shows your proactive approach and ability to connect brands with the latest cultural movements.
✨Engage with the Community
Be prepared to talk about your experience managing social communities. Share specific examples of how you've engaged audiences and built relationships online. Highlight any successful campaigns or strategies you've implemented to foster community interaction.