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For Companies At a Glance
- Tasks: Drive analyst engagement plans and manage KPMG's brand recognition in the market.
- Company: Join KPMG International, a global leader in professional services with a collaborative culture.
- Benefits: Flexible working arrangements, competitive salary, and opportunities for personal growth.
- Other info: Embrace a fun, supportive environment with excellent career development opportunities.
- Why this job: Be part of a dynamic team that influences KPMG's reputation and strategy globally.
- Qualifications: Strong communication skills, project management experience, and a passion for analyst relations.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About KPMG International
Together with more than 273,000 colleagues in 143 countries throughout our member firms, people at KPMG imagine big ideas and bring solutions to life for clients both big and small. A role with KPMG International will open a world of opportunity in your career.
KPMG International helps set the strategy and protects the reputation of this global organization of independent professional services firms providing Audit, Tax and Advisory services. We deliver value to our member firms and drive positive change in the communities we serve. By joining us you will gain a unique understanding of how a global organization operates and work on projects that impact the whole organization.
About this Global Group
Our Global Advisory team works with KPMG member firms around the world to help our Advisory practice meet its strategic goals. The Advisory function is one of KPMG’s three business lines, bringing together Global Consulting and Deal Advisory specialisms. Advisory professionals around the world help clients address their biggest challenges, including improving performance, enhancing stakeholder trust, harnessing the value of data, modernizing technology and delivering value from transactions.
Teams within Global Advisory support this effort by coordinating our strategy, connecting communities and designing global programs. Teams within Global Advisory include KPMG Alliances, Global Deal Advisory, Global Consulting, Advisory Finance, Advisory Technology and more.
About this Team
Leadership frequently refers to “what the analysts say about KPMG” in presentations, announcements, and strategic discussions around the Collective Strategy and KPMG’s position in the market…this reflects the work of Analyst Relations. AR ensures that KPMG has a voice and a place in analyst research, specifically with Gartner, Forrester, IDC, HFS Research, Source Global Research, TBR, Verdantix, and ALM Intelligence.
AR focuses on two primary goals – raising market and analyst understanding of our differentiated value proposition and delivering outside-in insights to support our Collective Strategy. To raise awareness of KPMG's differentiated value proposition and drive influence, AR identifies and connects influential and insightful analysts with KPMG’s leaders and SMEs, providing guidance on delivering impactful briefings and consistent messaging relevant to the analysts.
We help KPMG convert good evaluations into powerful marketing and sales enablement assets. To deliver insight, AR engages analysts to deliver outside-in views to meetings and strategy sessions. In addition, AR aligns KPMG’s data requirements with available analyst research, providing interpretation and guidance of the data.
AR aims to provide the broadest access compliantly possible to stakeholders, including regional, functional, and sector leaders, Competitive/Market Intelligence teams, Account management and more. The AR team is passionate, supportive, strategic – and fun. We love learning, connecting people and ideas and helping the market to see the best that KPMG offers and helping KPMG benefit from outside-in thinking.
Role summary
The Analyst Relations professional will develop, and drive analyst engagement plans for specific global services. This role will help manage the overall analyst relations agenda and coordinate leadership interactions with analysts to advance KPMG’s brand and capability recognition in the marketplace. This role will help drive our brand and capabilities around core KPMG service offerings and value propositions.
The Analyst Relations professional will work closely with Advisory and other functional leadership, SMEs, marketing and corporate communications. This role requires extensive cross group collaboration, global coordination of messaging, and planning and executing on a variety of analyst engagements, including informal interaction with analysts, formal briefings, attendance at industry and analyst conferences, and executive presentations.
The position will work closely with internal teams to develop analyst-specific positioning and messages that differentiate KPMG in the markets we serve and result in positive analyst coverage and evaluations. Some travel is anticipated.
This position requires frequent contact with all levels of KPMG leadership, managers, and employees as well as frequent contact with industry analysts. Likewise, this position will respond to internal requests for analyst insight, will research analyst content to which KPMG subscribes and provides internal constituents with data, market intelligence and competitive intelligence that supports business planning and market development efforts.
The Analyst Relations professional will embrace a dynamic work environment, solve problems creatively, collaborate dynamically, look for opportunities to improve, manage business risk...and have fun while doing this!
Key Accountabilities
- Lead AR Programs
- Design and drive relationship building with analysts and understand their calendar of research
- Recommend, implement and oversee a regular schedule of interaction with analysts
- Advise and contribute to internal teams responding to formal analyst evaluations (such as Magic Quadrant reports), and provide leadership, insights and support that results in positive outcomes
- Present to leadership and other internal teams on analyst relations activities, progress against goals, and market/analyst perceptions
Project Management
- Manage multiple internal project teams in responding to analyst research projects
Research
- Respond to internal stakeholder requests for market and competitive intelligence, as well as analyst thought leadership in support of market development and business planning
- Read and digest analyst research to understand relationship to KPMG offerings, as well as how best to position KPMG in related reports
Administration
- Promptly update analyst relations portal content, CRM databases, and other archives shared by the AR team or with internal stakeholders as assigned
Experience / Knowledge / Qualification
- Effective communication skills - clear writing/editing in English with careful attention to detail, strong Powerpoint capabilities to deliver high quality content for internal and external use
- Excellent organizational ability – ability to prioritize wisely, with a rigorous respect for deadlines
- Familiarity and ease with finding information and resources
- Enthusiastic presence, highly responsive, ability to earn trust and respect
- Critical thinking and the desire to learn more about topics
- Passion and a sense of urgency/excitement about a successful AR program
- A strong background and experience in analyst relations, advisory, industry analysis/research, marketing, media relations or corporate communications
- Bachelor's degree from an accredited college/university in business or a related field
- Microsoft Office skills including intermediate Powerpoint
- Source skills
- Project management with exceptional organizational skills
Agile/Flexible Working
At KPMG International, we are supportive of helping you to achieve a balance between your home and work demands. We are happy to discuss individual requirements and our range of flexible working arrangements could be of interest. Please ask to find out more.
KPMG International's commitment to inclusion & diversity
At KPMG International, we recognise that we need inclusion and diversity to be successful. We want to attract, retain and develop diverse talent at all levels. This means recruiting from the widest pool of talent across our network and beyond, removing barriers that can prevent our people from reaching their full potential, and fostering a fully inclusive environment which empowers everyone to bring their whole selves to work.
Applying with a disability
KPMG International is proud to be an inclusive place to work and we are committed to ensuring that you are treated fairly throughout our recruitment process. Should you be successful after the initial application stage, please discuss any reasonable adjustments that you may require with your recruitment contact.
Analyst Relations Manager in City of London employer: KPMG UK
Contact Detail:
KPMG UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Analyst Relations Manager in City of London
✨Tip Number 1
Network like a pro! Reach out to current or former KPMG employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the Analyst Relations Manager role. Personal connections can give you insights that no job description can.
✨Tip Number 2
Prepare for interviews by diving deep into KPMG's recent projects and analyst reports. Show that you’re not just interested in the role, but that you understand how KPMG operates and what makes it unique. This will impress the interviewers and show your genuine interest.
✨Tip Number 3
Practice your pitch! Be ready to articulate how your skills align with KPMG’s goals, especially in analyst relations. Tailor your examples to highlight your experience in building relationships and managing communications effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the KPMG team. Let’s get you that dream job!
We think you need these skills to ace Analyst Relations Manager in City of London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Analyst Relations Manager role. Highlight your relevant experience and skills that align with KPMG's values and the specific requirements mentioned in the job description.
Showcase Your Communication Skills: Since effective communication is key for this role, ensure your application reflects your writing abilities. Use clear, concise language and pay attention to detail to demonstrate your strong communication skills right from the start.
Research KPMG and the Role: Take some time to understand KPMG's mission, values, and the specifics of the Analyst Relations team. This knowledge will help you craft a more compelling application and show that you're genuinely interested in the position.
Apply Through Our Website: We encourage you to submit your application through our official website. This ensures that your application is received directly by our recruitment team and gives you the best chance of being considered for the role.
How to prepare for a job interview at KPMG UK
✨Know Your Analysts
Before the interview, do your homework on the analysts you’ll be engaging with. Understand their research focus and recent publications. This will help you tailor your responses and demonstrate that you’re genuinely interested in KPMG's position in the market.
✨Showcase Your Communication Skills
As an Analyst Relations Manager, effective communication is key. Practice articulating KPMG’s value propositions clearly and concisely. Use examples from your past experiences to illustrate how you’ve successfully communicated complex ideas to diverse audiences.
✨Demonstrate Project Management Prowess
Be prepared to discuss your project management experience. Highlight specific projects where you coordinated multiple teams or managed tight deadlines. This will show your ability to handle the dynamic environment at KPMG and your organisational skills.
✨Embrace the Culture
KPMG values a supportive and fun work environment. During the interview, express your enthusiasm for collaboration and learning. Share examples of how you’ve contributed to a positive team culture in previous roles, as this aligns with KPMG's values.