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- Tasks: Drive product marketing strategies and create compelling messaging for Kpler's innovative products.
- Company: Join Kpler, a dynamic company simplifying global trade information with a diverse team.
- Benefits: Inclusive work environment, career growth opportunities, and a chance to make an impact.
- Why this job: Be a key player in transforming complex data into valuable insights for clients.
- Qualifications: 3+ years in product marketing and commodity markets; strong communication and analytical skills.
- Other info: We value diverse perspectives and encourage all backgrounds to apply.
The predicted salary is between 36000 - 60000 £ per year.
At Kpler, we simplify global trade information and provide valuable insights. Founded in 2014, our goal is to help over 10,000 organisations by offering the best intelligence on commodities, energy, and maritime through a single platform. Working at Kpler means you'll be a key player in turning complex data into strategic resources for our clients. Your role involves creating data-driven stories that empower clients in their industries. Your expertise helps Kpler navigate markets successfully. Your journey starts here, where innovation meets impact. Join our team of 500+ talented people from 35+ countries worldwide.
Role Overview: Kpler is seeking an experienced Product Marketing Manager to join our dynamic marketing team. The ideal candidate will be responsible for driving the go-to-market strategy for our suite of products and has commodity market experience. You will work closely with our product, sales, and marketing teams to articulate product value propositions and craft compelling messaging that resonates with our target markets.
Responsibilities:
- Develop and implement comprehensive product marketing strategies to drive adoption and retention of Kpler products.
- Craft compelling messaging and positioning that differentiates our products in the market.
- Collaborate with product management to gain deep product expertise and insight into our customers' needs and experiences.
- Create sales enablement materials and training to ensure our sales team is equipped to sell effectively.
- Conduct competitive analysis to inform strategic decisions and product positioning.
- Plan and execute product launches, working cross-functionally to ensure a cohesive and effective market entry.
- Measure and report on the effectiveness of product marketing initiatives and adjust strategies as needed.
- Work with the marketing team to develop content such as case studies, videos, website copy, and blog posts.
- Engage with customers to gather testimonials and case examples to showcase the value of our products.
- Manage cross-functional projects with multiple stakeholders to deliver on product marketing objectives.
Qualifications:
- Bachelor’s degree.
- Fluency in English.
- 3+ years of commodity market or adjacent experience.
- 3+ years of product marketing experience, preferably in a SaaS or technology-focused company.
- Proven track record of creating and delivering successful product marketing strategies.
- Excellent written and verbal communication skills, with the ability to convey complex ideas simply.
- Strong analytical skills and a passion for turning data into actionable insights.
- Ability to work independently in a fast-paced and rapidly changing environment.
We’re a dynamic company dedicated to nurturing connections and innovating solutions that tackle market challenges head-on. If you’re driven by customer satisfaction and thrive on turning ideas into reality, then you’ve found your ideal destination. Are you prepared to embark on this exciting journey with us?
Kpler is committed to providing a fair, inclusive and diverse work environment. We believe that different perspectives lead to better ideas, and better ideas allow us to better understand the needs and interests of our diverse, global community. We welcome people of different backgrounds, experiences, abilities and perspectives and are an equal opportunity employer.
Product Marketing Manager in London employer: Kpler
Contact Detail:
Kpler Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with Kpler employees on LinkedIn. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show your passion for the role! When you get the chance to chat with someone from Kpler, make sure to express why you're excited about the Product Marketing Manager position and how your experience aligns with their mission.
✨Tip Number 3
Prepare for interviews by understanding Kpler's products inside out. Dive into their offerings and think about how you can contribute to their go-to-market strategies. This will help you stand out as a candidate who’s ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Kpler team.
We think you need these skills to ace Product Marketing Manager in London
Some tips for your application 🫡
Show Your Passion for Product Marketing: When you're writing your application, let your enthusiasm for product marketing shine through! We want to see how your experience aligns with our mission at Kpler and how you can contribute to turning complex data into strategic resources.
Tailor Your Messaging: Make sure to customise your application to highlight your relevant skills and experiences. Use the job description as a guide to showcase how your background in commodity markets and product marketing makes you the perfect fit for our team.
Be Clear and Concise: We appreciate clarity! Keep your application straightforward and to the point. Use simple language to convey your ideas, and don’t forget to proofread for any typos or errors before hitting send.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Kpler
✨Know Your Product Inside Out
Before the interview, dive deep into Kpler's products and services. Understand their features, benefits, and how they stand out in the market. This will help you articulate compelling value propositions during your interview.
✨Showcase Your Market Knowledge
Brush up on current trends in the commodity market and be ready to discuss how they impact Kpler's offerings. Demonstrating your understanding of the industry will show that you're not just a marketer but a strategic thinker who can navigate complex data.
✨Prepare for Collaborative Scenarios
Since the role involves working closely with various teams, think of examples where you've successfully collaborated in the past. Be ready to share how you’ve managed cross-functional projects and what strategies you used to ensure everyone was aligned.
✨Bring Data-Driven Insights
Kpler values turning data into actionable insights, so come prepared with examples of how you've used data to inform marketing strategies. Discuss specific metrics you've tracked and how they influenced your decisions, showcasing your analytical skills.
