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- Tasks: Lead marketing campaigns for Kpler's maritime business, coordinating with teams and managing project execution.
- Company: Kpler simplifies global trade information, empowering clients in commodities, energy, and maritime sectors since 2014.
- Benefits: Enjoy remote work flexibility and a supportive, innovative company culture focused on growth and collaboration.
- Why this job: Join a dynamic team to make impactful decisions and drive demand in a fast-paced market.
- Qualifications: 3-5 years of B2B marketing experience, preferably in maritime or commodities, with strong project management skills.
- Other info: Remote position in the UK; candidates must have the right to work in the UK.
The predicted salary is between 28800 - 42000 £ per year.
At Kpler, we are dedicated to helping our clients navigate complex markets with ease. By simplifying global trade information and providing valuable insights, we empower organisations to make informed decisions in commodities, energy, and maritime sectors. Since our founding in 2014, we have focused on delivering top-tier intelligence through user-friendly platforms. Our team of over 600 experts from 35+ countries works tirelessly to transform intricate data into actionable strategies, ensuring our clients stay ahead in a dynamic market landscape. Join us to leverage cutting-edge innovation for impactful results and experience unparalleled support on your journey to success.
About the role
As the Marketing Campaign Manager – Maritime, you will lead the planning, execution, and performance tracking of integrated growth marketing campaigns for Kpler’s maritime business units. Partnering closely with Product Marketing, Directors of Business Units, Sales, and Regional Marketers, you will gather requirements, define campaign objectives, and orchestrate cross-functional efforts to drive ongoing demand. You will collaborate with external agencies, vendors, and internal teams to ensure campaigns are well-coordinated, localised, and optimised for performance. Success in this role will be measured by on-time delivery, adherence to budget, and the ability to demonstrate campaign ROI through data-driven insights.
What you'll do
- Stakeholder coordination & requirements gathering: Serve as the primary liaison between Product Marketing, Business Unit Directors, Sales, and Growth Marketing to collect campaign briefs, timelines, and performance goals. Translate stakeholder needs into a detailed campaign plan, including messaging, channel mix, asset requirements, and budget allocation.
- Campaign strategy & planning: Develop integrated campaign roadmaps for product launches, feature releases, and evergreen demand-generation programs across selected maritime business units.
- Project management & execution: Own end-to-end project management: build timelines, manage task owners, mitigate risk, and ensure all deliverables meet quality standards and deadlines. Coordinate with external agencies and vendors to produce creative assets and manage production timelines. Engage regional marketing teams to localise campaign assets – translations, region-specific collateral, etc.
- Performance measurement & analytics: Define KPIs for each campaign and establish dashboards for real-time monitoring. Conduct post-campaign analysis to surface insights and actionable recommendations. Work with Marketing Operations to ensure data cleanliness and iterate on campaign elements to improve ROI.
- Budget & vendor management: Monitor campaign budgets and track spend against projections. Manage relationships with external agencies, negotiate scopes of work, and ensure deliverables align with budget and timeline.
About you
- Experience: 3-5 years of B2B marketing experience, preferably within the maritime, shipping, or commodities industry, with a proven track record managing integrated marketing campaigns from planning through execution and analysis.
- Project management expertise: Strong organisational skills with the ability to manage multiple simultaneous campaigns across different business units. Experience with project management tools (e.g., Asana, Jira, Monday.com) to build and maintain detailed project plans.
- Data & analytics proficiency: Hands-on experience with marketing automation platforms (HubSpot) and CRM systems (Salesforce). Ability to translate data into clear, concise reports and make data-driven recommendations.
- Stakeholder & vendor management: Excellent interpersonal and communication skills to liaise effectively with internal stakeholders (Product Marketing, Sales, Regional Marketers) and external agencies. Experience managing external partners, ensuring deliverables meet scope, budget, and timeline.
Other considerations:
- Locations: remote in the UK
- Candidates must have the right to work and live in the UK. Sponsorship is not provided.
We are a dynamic company dedicated to nurturing connections and innovating solutions to tackle market challenges head-on. If you thrive on customer satisfaction and turning ideas into reality, then you’ve found your ideal destination. Are you ready to embark on this exciting journey with us?
We make things happen. We act decisively and with purpose, going the extra mile.
We build together. We foster relationships and develop creative solutions to address market challenges.
We are here to help. We are accessible and supportive to colleagues and clients with a friendly approach.
Our People Pledge: Don’t meet every single requirement? Research shows that women and people of colour are less likely than others to apply if they feel like they don’t match 100% of the job requirements. Don’t let the confidence gap stand in your way, we’d love to hear from you! We understand that experience comes in many different forms and are dedicated to adding new perspectives to the team. Kpler is committed to providing a fair, inclusive and diverse work environment. We believe that different perspectives lead to better ideas, and better ideas allow us to better understand the needs and interests of our diverse, global community. We welcome people of different backgrounds, experiences, abilities and perspectives and are an equal opportunity employer.
Marketing Campaign Manager - Maritime employer: Kpler group
Contact Detail:
Kpler group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Manager - Maritime
✨Tip Number 1
Familiarise yourself with Kpler's maritime business and the specific challenges they face. Understanding their market position and recent developments will help you tailor your conversations and demonstrate your genuine interest during interviews.
✨Tip Number 2
Network with professionals in the maritime and commodities sectors. Attend industry events or join relevant online forums to connect with potential colleagues or mentors who can provide insights into the role and company culture.
✨Tip Number 3
Showcase your project management skills by discussing specific tools you've used, like Asana or Jira. Be prepared to share examples of how you've successfully managed multiple campaigns simultaneously, as this is crucial for the role.
✨Tip Number 4
Prepare to discuss your experience with data analytics and marketing automation platforms. Highlight how you've used data to drive campaign decisions and improve ROI, as this will be a key aspect of the Marketing Campaign Manager role.
We think you need these skills to ace Marketing Campaign Manager - Maritime
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and requirements of the Marketing Campaign Manager position at Kpler. Tailor your application to highlight relevant experiences that align with their needs.
Craft a Compelling CV: Your CV should clearly showcase your B2B marketing experience, particularly in the maritime or commodities sectors. Use quantifiable achievements to demonstrate your success in managing integrated marketing campaigns and project management.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight specific experiences that relate to stakeholder coordination, campaign strategy, and performance measurement, as these are key aspects of the job.
Showcase Data Proficiency: Since the role requires data-driven insights, include examples of how you've used analytics tools like HubSpot or Salesforce in previous roles. Mention any specific KPIs you’ve defined and how you’ve used data to improve campaign performance.
How to prepare for a job interview at Kpler group
✨Understand the Maritime Sector
Familiarise yourself with the maritime industry and Kpler's role within it. Be prepared to discuss current trends, challenges, and how your experience aligns with their mission to simplify global trade information.
✨Showcase Your Project Management Skills
Highlight your project management expertise by discussing specific campaigns you've managed. Use examples that demonstrate your ability to coordinate multiple stakeholders and deliver projects on time and within budget.
✨Prepare Data-Driven Insights
Since success is measured by campaign ROI, come equipped with examples of how you've used data analytics to inform marketing strategies. Be ready to explain how you define KPIs and measure performance.
✨Emphasise Collaboration and Communication
Kpler values teamwork, so be sure to illustrate your interpersonal skills. Share experiences where you've effectively liaised with internal teams and external agencies to achieve campaign goals.
