At a Glance
- Tasks: Support KPay's UK and EU expansion through financial modelling and market analysis.
- Company: Join one of APAC's fastest-growing fintech companies, recognised globally for innovation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Be part of a team that's transforming the fintech landscape across multiple regions.
- Why this job: Shape new markets and make impactful decisions in a high-growth fintech setting.
- Qualifications: Strong analytical skills and financial modelling experience; fresh graduates welcome.
The predicted salary is between 29700 - 36300 £ per year.
KPay Group (“KPay”) is one of the fastest-growing fintech companies in APAC, committed to empowering businesses of all sizes through simple, seamless, smart and secure technology solutions. Serving more than 95,000 merchants across Australia, Hong Kong, Japan, and Singapore, KPay helps unlock growth potential by building a one-stop platform for financial management, business operations, and digital transformation.
In 2024, KPay raised a record-breaking USD 55 million in its Series A funding round—the largest globally in the payments sector that year. KPay has been named "PayTech of the Year" at the Asia FinTech Awards and selected for the "Forbes Asia 100 to Watch" list in 2025; ranked among "Singapore's Top FinTech Companies 2026" by Tech in Asia and Statista, and recognised as one of CNBC and Statista's "World's Top Fintech Companies 2026".
We’re looking for a Strategy & Finance Associate to play a key role in supporting KPay’s UK and EU expansion. This is a highly analytical, hands-on role where you’ll work closely with the Regional team to build financial models, develop business cases, analyse market opportunities, and turn data into commercial decisions. You’ll have the opportunity to build core reporting and forecasting infrastructure from the ground up, while evaluating new markets, customer segments, partnerships, pricing strategies, and growth initiatives. This role is ideal for someone with strong financial modelling and analytical skills who enjoys working in a fast-paced, high-growth environment and wants to see their work directly shape a new market from 0 to 1.
Job Responsibilities:
- Assist on the financial modelling of the entire UK and EU Expansion
- Report directly to the Regional team as the analytical backbone of the UK launch
- Build and own business cases for new initiatives: unit economics, CAC/LTV, payback, pricing models, and profitability projections
- Conduct market research: gather and analyse data on industry trends, customer needs, commercial prospects, and competitive dynamics in the UK landscape
- Identify new opportunities: research and evaluate customer segments, verticals, and product developments with commercial potential, validated by numbers
- Run the analytical and structuring work behind commercial partnerships — reviewing deal terms and stress-testing the financial case
- Stand up core reporting infrastructure: pipeline reporting, forecasting, and commission analytics
- Monitor performance: track sales, activations, and market share against plan, and recommend adjustments based on the data
Job Requirements:
- Min. 1 year of relevant work experience in fintech / payments / strategy / investment / management consulting / or high-growth start-ups; fresh graduates from strong backgrounds are welcome to apply
- Strong financial literacy — able to build and sanity-check financial models, unit economics, and business cases independently
- Strong analytical skills and experience with market research and data analysis (advanced Excel required; SQL and data crawling a plus)
- Excellent communication skills — able to translate numbers into decisions for stakeholders at all levels
- Rigorous, detail-oriented, and self-driven; energised by building analytical infrastructure from zero
- Based in the UK; right to work required
Strategy & Finance Associate (data / financial modelling focus) in City of London employer: KPay Group
KPay Group is an exceptional employer, offering a dynamic work environment that fosters innovation and growth in the fintech sector. With a strong commitment to employee development, KPay provides opportunities for hands-on experience in financial modelling and market analysis, allowing associates to directly influence the company's expansion into the UK and EU. The collaborative culture and recognition as a leading fintech company make KPay an attractive place for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Strategy & Finance Associate (data / financial modelling focus) in City of London
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like KPay Group. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Strategy & Finance Associate (data / financial modelling focus) in City of London
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to KPay Group.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on KPay Group's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at KPay Group
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with KPay Group.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at KPay Group will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former KPay Group employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.
