At a Glance
- Tasks: Lead innovative marketing projects and develop exciting new snack products.
- Company: Join KP Snacks, a dynamic team passionate about creating beloved snacks.
- Benefits: Enjoy a competitive salary, car allowance, bonus scheme, and comprehensive healthcare.
- Why this job: Make a real impact by turning consumer insights into successful products.
- Qualifications: Experience in FMCG innovation and strong stakeholder management skills.
- Other info: Flexible working model with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Slough (Head Office) with some travel to other sites. We operate a dynamic working model built on trust, choice and balance. Colleagues typically connect in person 3 days per week, as we know the best ideas and relationships grow when we collaborate side by side. We also offer Dynamic Friday Hours, giving colleagues the opportunity to flex their time and finish early on a Friday, where the role allows.
We’re looking for an Innovation Marketing Manager to join us at KP Snacks. If you’re ready to bring your ideas to the table, grow your skills and be part of a team that values what makes you, you – this could be your next big move.
About the role
This is a key role within our Marketing team, reporting to the Head of Innovation. You’ll help grow our business by developing insight-driven, profitable and sustainable new products that excite our customers and lead category growth. You’ll take creative ideas from consumer insights and turn them into reality, working cross-functionally and influencing stakeholders to deliver innovation that makes a difference.
What’s in it for you?
- £6,000 car cash allowance.
- Annual bonus scheme, with a strong track record of overachievement.
- Comprehensive healthcare support – including Medicash Health Cash Plan or Private Healthcare, Digital GP, Best Doctors second opinion service and specialist cancer care.
- KP Pension Plan – contribution matching up to 7% of your salary.
- 25 days holiday, plus the option to buy more.
- KP4ME – our online platform for benefits, discounts, wellbeing tools and more.
What will you be doing?
- Identify and develop consumer-led propositions that deliver category growth and commercial value, using deep knowledge of consumers, brands, and market trends.
- Lead the end-to-end innovation process, from idea generation through Stage Gate, ensuring projects are insight-driven and commercially viable.
- Create compelling concepts for research and consumer testing, translating insights into actionable product ideas.
- Build robust business cases for new product development, including financial modelling and risk assessment.
- Collaborate with cross-functional teams including Brand Marketing, Research & Insights, Product Development, Category Management, Shopper Marketing and Commercial teams.
- Manage timelines and budgets for innovation projects, ensuring delivery against agreed milestones.
- Influence senior stakeholders and secure buy-in for innovation proposals, presenting clear and persuasive recommendations.
- Monitor market performance of launched products and identify opportunities for optimisation and future growth.
- Work closely with Intersnack Group colleagues across Europe to share best practice and align on innovation objectives.
Who are we?
We’re KP Snacks, part of the Intersnack family. Across more than 30 countries, over 15,000 of us work together to make the snacks people love – from Hula Hoops to McCoy’s. In the UK, we’re a team of around 2,400 colleagues, based across seven sites and our Slough HQ. We’re proud of our close-knit culture, where we speak up, celebrate differences and push boundaries together.
We’re committed to inclusion
We’re building a workplace where everyone belongs. If you don’t tick every box, we’d still love to hear from you – your unique perspective could be just what we need. And if there’s anything we can do to make the process easier for you, just let us know.
We’d love to hear from you if you can bring:
- Significant experience in FMCG innovation or marketing, ideally within the food industry.
- Proven track record of launching successful, insight-led products that deliver commercial results.
- Strong understanding of consumer research, category dynamics and brand growth strategies.
- Experience managing complex projects through Stage Gate processes.
- Excellent stakeholder management and influencing skills, with the ability to engage senior leaders.
- Strong financial acumen and ability to build commercially sound business cases.
- Highly competent in PowerPoint and Excel; experience with Nielsen Answers and Kantar WorldPanel Online is advantageous.
Innovation Marketing Manager in Slough employer: KP Snacks
Contact Detail:
KP Snacks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Innovation Marketing Manager in Slough
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even reach out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring some innovative ideas to the table that align with KP Snacks' vision. This will not only demonstrate your passion but also your understanding of their market and consumer needs.
✨Tip Number 3
Prepare for those tricky questions! Research common interview questions for marketing roles and practice your responses. Think about how your past experiences relate to the role of Innovation Marketing Manager and be ready to share specific examples.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the KP Snacks family. Let’s make it happen!
We think you need these skills to ace Innovation Marketing Manager in Slough
Some tips for your application 🫡
Show Your Passion for Innovation: When you're writing your application, let your enthusiasm for innovation shine through! Share specific examples of how you've turned creative ideas into successful products in the past. We want to see that spark that makes you a perfect fit for our snack-loving team.
Tailor Your Application: Make sure to customise your CV and cover letter for the Innovation Marketing Manager role. Highlight your experience in FMCG innovation and any relevant projects you've managed. This helps us see how your skills align with what we're looking for!
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity, especially when it comes to your achievements and how they relate to the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at KP Snacks!
How to prepare for a job interview at KP Snacks
✨Know Your Stuff
Before the interview, dive deep into KP Snacks and their product range. Familiarise yourself with their recent innovations and market trends in the FMCG sector. This will not only show your genuine interest but also help you connect your experience to their needs.
✨Showcase Your Creativity
As an Innovation Marketing Manager, creativity is key. Prepare to discuss specific examples of how you've turned consumer insights into successful products. Bring along a portfolio or case studies that highlight your innovative thinking and successful launches.
✨Master the Art of Storytelling
When discussing your past projects, frame them as stories. Highlight the challenges you faced, the actions you took, and the results achieved. This narrative style will engage your interviewers and make your experiences memorable.
✨Engage with Stakeholders
Since influencing senior stakeholders is crucial for this role, prepare to discuss how you've successfully managed relationships in previous roles. Think of examples where you secured buy-in for your ideas and how you navigated complex project dynamics.