Business Account Manager - Grocery

Business Account Manager - Grocery

Full-Time 45000 - 55000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead commercial strategies for major Grocery customers and drive insight-led growth initiatives.
  • Company: Join KP Snacks, a dynamic team passionate about creating the snacks you love.
  • Benefits: Competitive salary, annual bonus, healthcare support, and 25 days holiday.
  • Other info: Flexible working model with Dynamic Friday Hours and excellent career development opportunities.
  • Why this job: Be part of a collaborative culture that values your unique ideas and contributions.
  • Qualifications: Experience in managing FMCG accounts and strong influencing skills required.

The predicted salary is between 45000 - 55000 £ per year.

We operate a dynamic working model built on trust, choice and balance. Colleagues typically connect in person 3 days per week, as we know the best ideas and relationships grow when we collaborate side by side. We also offer Dynamic Friday Hours, giving colleagues the opportunity to flex their time and finish early on a Friday, where the role allows.

Join our snack-loving team. We’re looking for a Business Account Manager to join us at KP Snacks. If you’re ready to bring your ideas to the table, grow your skills and be part of a team that values what makes you, you – this could be your next big move.

About the role

As Business Account Manager, you’ll help lead the commercial agenda for a major Grocery customer, with responsibility for specific segments within the branded portfolio and leading the online strategy and trading plan. You’ll be accountable for delivering revenue, volume and margin targets, while building deep, insight‑led customer relationships. You’ll play an integral role in shaping and delivering the Joint Business Plan, working closely with senior colleagues and customer partners to unlock shared value. Alongside this, you’ll develop clear account and segment strategies aligned to KP Snacks’ wider commercial priorities and ensure plans are executed brilliantly in market. Working with Marketing, Category, Finance, Shopper Activation, Supply Chain and wider Central teams, you’ll bring plans to life and help KP Snacks win across all formats and channels.

What’s in it for you?

  • Competitive salary, alongside an annual bonus scheme, with a strong track record of overachievement
  • £6,000 annual car allowance
  • Comprehensive healthcare support – including Medicash Health Cash Plan or Private Healthcare, Digital GP, Best Doctors second opinion service and specialist cancer care
  • KP Pension Plan – contribution matching up to 7% of your salary
  • 25 days holiday, plus the option to buy more
  • KP4ME – our online platform for benefits, discounts, wellbeing tools and more

What will you be doing?

  • Managing significant commercial accountability – Leading delivery and owning the P&L across specific segments within a major Grocery customer, including forecasting, pricing, trade investment, margin delivery and overall financial performance
  • Playing a key role in Joint Business Planning – Contributing to the development, negotiation and execution of the JBP, working in close partnership with customers and internal stakeholders to deliver shared growth
  • Developing and delivering customer account plans – Building robust account strategies aligned to KP Snacks’ priorities, covering promotions, distribution growth, range reviews, space and new product launches
  • Driving insight‑led growth initiatives – Using category, shopper, EPOS and commercial insights to identify opportunities, overcome challenges and support short‑ and long‑term growth plans
  • Leading cross‑functional ways of working – Acting as a connector across Sales, Marketing, Category, Finance and Supply Chain to ensure plans are aligned, practical and executed to a high standard
  • Maintaining strong commercial governance – Supporting forecast accuracy, managing pricing and claims, reviewing promotional effectiveness and using internal systems and BI tools to enable confident decision‑making

Who are we?

We’re KP Snacks, part of the Intersnack family. Across more than 30 countries, over 15,000 of us work together to make the snacks people love – from Hula Hoops to McCoy’s. In the UK, we’re a team of around 2,400 colleagues, based across seven sites and our Slough HQ. We’re proud of our close-knit culture, where we speak up, celebrate differences and push boundaries together. We’re committed to inclusion. We’re building a workplace where everyone belongs. If you don’t tick every box, we’d still love to hear from you – your unique perspective could be just what we need. And if there’s anything we can do to make the process easier for you, just let us know.

We’d love to hear from you if you can bring:

  • Experience managing FMCG customer accounts – With a track record of building strong commercial relationships and delivering against targets
  • Commercial confidence and curiosity – Comfortable working with large‑scale numbers, understanding trade‑offs and making data‑led decisions
  • Exposure to Joint Business Planning – Experience contributing to or supporting JBPs and aligning plans across multiple stakeholders
  • Strong influencing skills – Able to work collaboratively, challenge appropriately and shape outcomes with customers and internal teams
  • An inclusive, team‑first mindset – Building positive relationships across functions and contributing to a high‑performing Sales community

Business Account Manager - Grocery employer: KP Snacks

At KP Snacks, we pride ourselves on being an excellent employer, offering a dynamic work culture that fosters collaboration and innovation. Our Hellaby location provides employees with competitive benefits, including flexible shift patterns and opportunities for professional growth, ensuring that every team member can thrive in their career while enjoying a healthy work-life balance.

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Contact Details:

KP Snacks Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Business Account Manager - Grocery

✨Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

✨Show Your Skills Through Real-World Results

When targeting a full-time role like Business Account Manager - Grocery at KP Snacks, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

✨Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

✨Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including KP Snacks. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Account Manager - Grocery. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Business Account Manager - Grocery

Commercial Account Management
Joint Business Planning (JBP)
Data Analysis
Financial Performance Management
Forecasting
Pricing Strategy
Trade Investment Management

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for KP Snacks:When writing your cover letter, make sure to tailor your message specifically for KP Snacks. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at KP Snacks

✨Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show KP Snacks that you understand the role and can hit the ground running in the sales game.

✨Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show KP Snacks that you’re not just about numbers but also about building lasting connections in business development.

✨Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

✨Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with KP Snacks’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.