At a Glance
- Tasks: Craft compelling stories and manage Koto's global communications across various platforms.
- Company: Join Koto, a dynamic creative studio with a vibrant culture.
- Benefits: Enjoy competitive pay, generous holiday, wellness perks, and career development opportunities.
- Why this job: Shape narratives that matter and elevate Koto's presence in the creative industry.
- Qualifications: Strong communication skills and a passion for PR and social media.
- Other info: Flexible work environment with opportunities for global collaboration.
The predicted salary is between 60000 - 80000 £ per year.
The Role
You are a culturally curious, hands-on communicator who knows how to turn ideas, work, and moments into stories that travel. You blend the craft of PR with the pace and intuition of social, spotting opportunities, shaping narratives, and keeping Koto present in the conversations that matter. You bring the discipline of an agency press office, the creativity of a social storyteller, and the energy of someone who thrives in fast-moving creative environments. You help build Koto’s reputation day to day: writing, pitching, publishing, coordinating, creating, capturing, and reporting.
Your Responsibilities
- You own Koto’s global communications remit across corporate comms, press, social media, public speaking, and creative activations, running the press office day to day.
- You shape narratives, craft long and short form content, and lead proactive media outreach.
- You translate strategy into clear plans, editorial calendars, and execution, working hands on with the Marketing and BD Director and senior stakeholders to deliver consistently and at pace.
- You act as a guardian of Koto’s reputation and awareness, shaping how the studio shows up across markets, audiences, and growth industries.
- You build and own Koto’s editorial and content calendar across press, social, and public speaking, ensuring consistency, relevance, and momentum.
- You write and manage press releases and long-form content, identify sharp news hooks, and actively spot newsjacking moments by tracking cultural and industry conversations.
- You proactively place Koto into the right opportunities and build strong journalist relationships to keep the brand visible across design, business, culture, and creativity press.
- You refine and run Koto’s social media strategy, expressing our expertise, point of view, and culture to senior clients, partners, talent, and industry leaders.
- You develop and secure high quality speaking opportunities for Koto’s leaders and strategists across business, design, and culture, spanning conferences, panels, podcasts, webinars, and events.
- You partner with the C suite, Studio Management, and Senior Strategists to shape narratives, ghostwrite, and produce sharp thought leadership that connects creativity to business impact.
- You define, track, and report on communications KPIs, regularly auditing performance, improving processes, and raising the bar on quality and efficiency.
- You bring an entrepreneurial, hands-on mindset.
- You are organised, output driven, culturally curious, comfortable managing senior stakeholders, and present in the London studio as a visible part of Koto’s culture.
Our Responsibilities
- We will ensure you have meaningful and regular access to your manager to support your personal development and career trajectory.
- We will actively reward performance with promotions, pay increases and a discretionary annual bonus of up to 10% of salary to all employees.
- We ensure Koto is an equal environment for all its employees.
- We will support you in taking family leave and offer significant paid maternity and paternity.
- We will actively encourage you to take 25 days holiday yearly, in addition to UK bank holidays (on average eight), one additional holiday day per year (capped at 5 additional days), and a studio closure between Christmas and New Year.
- We will contribute an additional 3% to anyone wanting to engage in the Scottish Widows pension scheme.
- We deploy a monthly ‘employee wellness’ benefits package via Juno of £75 per month.
- We offer access to YCN and fund relevant training opportunities to any employee looking to develop themselves and career.
- We reward five years of service with £5,000 and five days holiday.
- We reward ten years of service with £10,000 and four weeks holiday.
- We will give you the opportunity to work from any of the five Koto studios globally, with appropriate planning and application.
Our Culture
At Koto we encourage our team to be ‘rationally optimistic’ about the potential of our work, our clients, their businesses, and the power of brand. We pursue the best briefs, want to inspire meaningful work, and for those interested provide an opportunity to make the work of their lives. We are actively cultivating leadership, culture and spaces to encourage this. We work in person with an optional WFH day on Friday, and an additional twenty days remote a year. We believe this produces the best work, mentoring opportunities, collective learning and culture. We encourage autonomy in each member of our team, allowing them to manage their own time, hours and personal commitments appropriately to complete work.
PR & Social Media Director employer: KOTO
Contact Detail:
KOTO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR & Social Media Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in PR and social media. Use it as a conversation starter during interviews to demonstrate your creativity and strategic thinking. Remember, actions speak louder than words!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Research companies you admire, like Koto, and reach out directly. Express your interest and share how you can contribute to their goals. It shows initiative and could land you an interview before a position is even advertised.
✨Tip Number 4
Stay culturally curious! Keep up with trends in design, business, and culture. This will not only help you in interviews but also allow you to spot newsjacking opportunities. Being in the know makes you a valuable asset in any PR role.
We think you need these skills to ace PR & Social Media Director
Some tips for your application 🫡
Show Your Storytelling Skills: As a PR & Social Media Director, your ability to craft compelling narratives is key. Use your application to showcase your storytelling prowess—whether it's through your CV or cover letter, make sure to highlight examples where you've turned ideas into engaging stories.
Tailor Your Application: We want to see how you fit with Koto's culture and values. Don’t just send a generic application; tailor it to reflect your understanding of our brand and the role. Mention specific projects or experiences that align with what we do and how you can contribute.
Be Proactive and Creative: In your written application, demonstrate your proactive mindset. Share instances where you've spotted opportunities or newsjacking moments in your previous roles. This will show us that you’re not just reactive but can also drive conversations forward.
Keep It Clear and Concise: While we love creativity, clarity is crucial. Make sure your application is well-structured and easy to read. Use bullet points for key achievements and keep your language straightforward. We appreciate a direct approach that gets to the point!
How to prepare for a job interview at KOTO
✨Know Your Stories
Before the interview, think about the stories you can share that highlight your experience in PR and social media. Prepare examples of how you've turned ideas into compelling narratives, and be ready to discuss specific campaigns or projects that showcase your creativity and strategic thinking.
✨Research Koto's Culture
Dive deep into Koto’s work and culture. Understand their recent projects, values, and the industries they operate in. This will not only help you tailor your responses but also show your genuine interest in the company and how you can contribute to their mission.
✨Prepare for Fast-Paced Questions
Given the dynamic nature of the role, expect questions that assess your ability to think on your feet. Practice articulating your thoughts quickly and clearly, especially around how you would handle real-time opportunities or challenges in PR and social media.
✨Showcase Your Networking Skills
Be ready to discuss how you've built relationships with journalists and influencers in the past. Highlight any successful media outreach strategies you've implemented and how you maintain those connections, as this is crucial for keeping Koto visible in the right conversations.