Sales Executive

About Koru Kids

At Koru Kids we have a triple mission: to support working parents during the hardest years of their life, to give children the best possible childhood to allow them to flourish as adults, and to create really great jobs for childcarers. We are a marketplace that serves two customers – people who look after children and families. Our business is growing fast and we have delivered over 3M hours of childcare. We are backed by strong investors and top‑class VC’s. Our culture is informal, hard‑working and kind. We are a highly talented team and we have a “no dickheads” rule that keeps us humble and supportive. We are committed to integrity, doing the right thing and building a company that we are truly proud of.

Role Overview

This is a sales role where you will make a real difference to families’ lives. You will work with families actively seeking childcare, helping them find their perfect nanny and guiding them confidently through the process.

Responsibilities

• As a Sales Executive you will be responsible for converting potential family‑nanny matches into successful placements.
• You will work with warm leads who have already expressed interest, managing them through the decision‑making process to achieve our conversion targets.
• You will spend most of your time engaging with families to understand their needs, then showing them how our nannies can help.
• You will manage your own pipeline of potential matches, prioritise your time effectively and take initiative to move families through the process with confidence.
• The role requires a perfect balance of sales drive and emotional intelligence – you will hit targets while being sensitive to the mental load that parents are carrying.

Day to Day (Sample Schedule)

• 9:00 am – Company‑wide standup to hear what’s happening across the business.
• 9:30 am – Check your dashboard and celebrate – four families have offered jobs to nannies overnight!
• 10:00 am – Take calls from nannies who haven’t heard back from families after trials.
• 11:00 am – Review responses from yesterday’s SMS campaign, prioritise families showing strong buying signals and send personalised responses with clear calls‑to‑action.
• 12:00 pm – Scheduled call with a family returning to work after maternity leave.
• 2:00 pm – Join a session on improving conversions and share insights from a recent win with a hesitant family.
• 3:00 pm – Back to your leads, focusing on post‑interview families.
• 4:00 pm – Customer support alerts you to an urgent lead – a family whose nanny just gave notice and needs a replacement next week.
• 5:00 pm – Focus on your highest‑value leads: post‑trial families without offers.
• 5:45 pm – Review your metrics against targets and update your lead tracker with detailed notes.

About You

You are a motivated self‑starter with a natural drive to achieve results, balanced by genuine empathy. You understand that the best way to achieve targets is by truly understanding customers’ needs. We are looking for someone who can balance commercial drive with care and consideration.

You’ll be great at this job if:

• You’ve sold something before – urgently.
• You’re an excellent communicator who is at ease empathising with customer needs and feels driven to help others.
• You’re confident working with each parent on a one‑to‑one basis, ensuring their specific questions and concerns are addressed.
• You’ve felt the rush of momentum when a customer says yes.
• You want to grow fast in your career and are not afraid of ambition.
• You take action when others wait.
• You follow up when others give up.
• You give feedback collaboratively and effectively across teams.
• You are a team player – you work efficiently with a team to achieve team targets, whilst ensuring attention to detail and quality of service.
• You don’t wilt when things get uncomfortable – you lean in.

You must be eligible to work in the UK.

What’s in it for you

• Opportunity for personal and professional growth – learn expert sales techniques and objection handling.
• Make a real impact in the business while being rewarded for your contributions.
• Close‑knit team environment where we support and champion each other.
• Shape and drive team culture in a dynamic, growing company.

Benefits

• Salary: £26,500 plus up to 10 % OTE available for high performance.
• Hybrid working – choose office or remote.
• 25 days holiday plus bank holidays.
• Workplace pension scheme.