At a Glance
- Tasks: Lead and shape a high-performing paid media department for diverse clients.
- Company: Join an ambitious full-service marketing agency with a strong digital reputation.
- Benefits: Competitive salary, hybrid working, reduced hours, and learning opportunities.
- Other info: Exciting career growth and regular team socials await you!
- Why this job: Influence strategy and drive innovation in a dynamic environment.
- Qualifications: 6+ years in Paid Media, strong leadership, and agency experience required.
The predicted salary is between 60000 - 70000 £ per year.
Looking for an opportunity to lead and shape a high-performing paid media department? Want to join an ambitious agency where you can influence strategy, develop talent and drive the future direction of Paid Digital across a diverse portfolio of clients? If so, this could be worth a look.
The Business: Join an established full-service marketing agency with a strong reputation across digital marketing, creative, media and performance. Working with clients ranging from ambitious SMEs through to nationally recognised brands, the agency has built its success on delivering measurable results through strategic thinking, innovation and long-term partnerships. With continued growth across the Digital division, they are now looking for a Head of Paid Digital to lead the Paid Media function and play a key role in the agency's ongoing success.
The Role: As Head of Paid Digital, you'll take ownership of the agency's Paid Media offering, leading strategy, performance and team development across a broad portfolio of client accounts. This is a senior leadership role where you'll work closely with the Digital Commercial Director and wider leadership team to shape the future direction of the department. You'll be responsible for developing talent, driving innovation, maintaining best practice and ensuring Paid Digital continues to deliver exceptional commercial results for both clients and the agency. Alongside leading the team, you'll act as a senior strategic contact for key clients, support new business activity and help identify opportunities for future growth.
What You’ll Do:
- Define and deliver the Paid Digital vision and strategy.
- Lead, mentor and develop a high-performing Paid Media team.
- Oversee campaign strategy across Google, Meta, Microsoft, TikTok, YouTube and emerging platforms.
- Act as a senior strategic lead across key client accounts.
- Drive innovation through testing, automation, AI and new platform opportunities.
- Support forecasting, resourcing and departmental planning.
- Contribute to new business pitches, audits and growth opportunities.
- Maintain best practice across planning, activation, optimisation and reporting.
- Collaborate closely with senior stakeholders across Digital, Client Services and Commercial teams.
- Ensure the Paid Digital function continues to deliver strong commercial performance and ROI.
About You:
- 6+ years' experience within Paid Media or Performance Marketing.
- Proven experience leading and developing high-performing teams.
- Strong expertise across Google Ads, Meta, Microsoft Ads, YouTube and TikTok.
- Agency experience is essential.
- Commercially minded with experience managing significant budgets and driving profitability.
- Strong understanding of automation, AI and emerging paid media trends.
- Confident presenting strategy and recommendations to senior stakeholders.
- Excellent leadership, communication and mentoring skills.
- Strategic thinker with a passion for continuous improvement.
- Ability to influence and collaborate across all levels of an organisation.
The Package:
- £55,000+ depending on experience.
- Hybrid working (typically 3 days in the office).
- Reduced hours working week.
- Learning and development programme.
- Electric vehicle salary sacrifice scheme.
- Regular team socials and events.
- Clear progression and leadership development opportunities.
If you are looking for a role where you can shape the future of a Paid Media department, develop talented specialists and play a key role in the growth of an ambitious agency, we should talk.
Head of Paid Digital employer: Konker
Join a dynamic and ambitious marketing agency in Manchester, where you will have the opportunity to lead a high-performing Paid Media team and shape the future of digital strategy. With a strong focus on employee development, innovative practices, and a collaborative work culture, this agency offers a hybrid working model, reduced hours, and clear pathways for career progression, making it an excellent employer for those looking to make a meaningful impact in the digital marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Paid Digital
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Konker and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Konker are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Konker on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Konker. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Paid Digital
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Konker. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Konker:Show us that you’ve done your homework! In your application, briefly mention what you admire about Konker’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Konker
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Konker will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Konker, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
