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- Tasks: Lead our marketing strategy and execute growth initiatives in the Web3 gaming space.
- Company: Join a cutting-edge Web3 gaming startup backed by top industry angels, aiming to revolutionise competitive gaming.
- Benefits: Enjoy a competitive salary, performance bonuses, flexible hours, and a significant token allocation.
- Why this job: Be part of a dynamic team pushing boundaries in gaming, with opportunities for personal and professional growth.
- Qualifications: 3+ years in growth marketing, preferably in casinos or Web3 gaming, with expertise in performance marketing.
- Other info: Work remotely with a global team from renowned companies like Google and Riot Games.
The predicted salary is between 36000 - 60000 £ per year.
About us: We are a Web3 gaming startup building the World’s Most Rewarding Competitive Gaming Platform. Think Snake tournaments, Chess head-to-heads, crypto Coin Flips and more. Backed by some of the highest-profile angels in the space, we are a team of experienced professionals who have worked on $1B token launches and games like League of Legends - now we are doing to real-money skill-gaming what Stake or Rollbit did to classic casino games. To date, we have onboarded 500K+ users across our test apps, sold out NFT collections, and are now gearing up for our full platform launch. We operate like a pro sports team and are hunting a competitive, athlete-mindset teammate for this role - hustlers who work hard, give direct feedback, and stay focused on winning. Our goal: push boundaries, move fast, and build a billion-dollar consumer app.
Role Summary: TLDR: a Web3 native growth wizard with a background in casino and/or gaming marketing. Own our marketing engine, working directly with the CEO & founding team on brand, digital marketing and community building, taking the project from our successful testing phases to scale. We are looking for an experienced Growth Manager to lead our marketing strategy and execution. You will be the strategic brain behind our growth engine, working alongside other team members who will be more focused on tactical execution. The ideal candidate comes from a casino background, with Web3 gaming or NFT/token project experience also preferred. Think 360-marketing and growth: ads, performance marketing, influencer and partnership campaigns, referral and retention flywheels, launch campaigns, affiliate programs etc.
Key Responsibilities:
- Design and execute comprehensive growth strategies - from performance marketing and ad funnels to conversion optimization and launch/GTM campaigns
- Own content strategy and social growth - oversee content creation, SEO and social media strategy
- Build scalable growth systems - create systems for influencer campaigns, referral and affiliate programs, and partnership acquisition
- Manage partnerships and business development initiatives - KOL and CM programs, activations with other communities, collabs and partnerships with Web3 partners
- Drive community growth and activation - manage our ambassador program, run quests and giveaways, coordinate game nights and community campaigns
What We’re Looking For:
- 3+ years experience in growth marketing
- Experience at (crypto) casinos, and/or Web3 games, NFT projects, token or memecoin projects, or DeFi protocols
- Proven track record building marketing systems that scale consumer platforms
- Expert in performance marketing, ads, and conversion optimization
- Experience with affiliate programs and influencer marketing at scale
- Web3 native: deep understanding of Web3 community building and degen culture
- Entrepreneurial, data-driven mindset, with experience in growth experimentation
- Bonus: experience with launch campaigns, token marketing, or community airdrops
What We Offer:
- Competitive salary with performance bonuses
- A significant token allocation, with the potential for substantial growth (inspired by success stories like Revolut)
- Flexible working hours and environment, working with teammates across the globe with experience at companies like LimeWire, Google, Activision, Riot Games, and more
- A platform to lead growth, scale into an executive position, and become an industry success story - we want to enable you to create your growth engine with autonomy, build the systems you envision, and take an early stage startup to something huge
Web3 Growth Manager employer: Kokomo Games
Contact Detail:
Kokomo Games Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Web3 Growth Manager
✨Tip Number 1
Familiarise yourself with the latest trends in Web3 gaming and crypto casinos. Understanding the current landscape will not only help you speak the language of the industry but also demonstrate your passion and commitment to potential employers.
✨Tip Number 2
Network within the Web3 community by attending relevant events, webinars, or online forums. Building relationships with industry professionals can lead to valuable insights and potential job opportunities, so don’t hesitate to reach out and connect.
✨Tip Number 3
Showcase your understanding of performance marketing and growth strategies through personal projects or case studies. Having tangible examples of your work can set you apart from other candidates and highlight your ability to drive results.
✨Tip Number 4
Engage with the company's existing community on social media platforms. By actively participating in discussions and sharing insights, you can demonstrate your enthusiasm for the role and your understanding of community building, which is crucial for a Growth Manager.
We think you need these skills to ace Web3 Growth Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, particularly in the casino or Web3 gaming sectors. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for Web3 and competitive gaming. Discuss how your background aligns with the company's goals and how you can contribute to their growth strategy.
Showcase Your Knowledge: Demonstrate your understanding of Web3 community building and marketing strategies. Mention any relevant projects you've worked on, especially those involving NFTs or token launches.
Highlight Your Entrepreneurial Spirit: Emphasise your data-driven mindset and experience with growth experimentation. Share examples of how you've successfully implemented marketing systems that scaled consumer platforms.
How to prepare for a job interview at Kokomo Games
✨Show Your Passion for Web3 and Gaming
Make sure to express your enthusiasm for Web3 and gaming during the interview. Share your experiences with gaming platforms, NFT projects, or any relevant community involvement. This will demonstrate that you not only understand the industry but are also genuinely excited about contributing to its growth.
✨Highlight Your Growth Marketing Experience
Prepare specific examples of your past successes in growth marketing, especially in the casino or gaming sectors. Discuss the strategies you implemented, the results achieved, and how they can be applied to this role. This will show that you have the expertise needed to lead their marketing engine.
✨Demonstrate Your Data-Driven Mindset
Be ready to discuss how you use data to inform your marketing decisions. Bring examples of how you've conducted growth experiments, optimised conversion rates, or analysed performance metrics. This will highlight your analytical skills and align with their entrepreneurial, data-driven culture.
✨Prepare Questions About Their Vision
Show your interest in the company's future by preparing thoughtful questions about their vision and growth plans. Ask about their strategies for community building, partnerships, and scaling the platform. This will not only demonstrate your engagement but also help you assess if their goals align with your own.
