Field Marketing Specialist

Are you driven by innovation and looking to thrive in a fast-paced, growing environment? Join us at Calabrio and be part of our dynamic team! Help us in reshaping the landscape of customer experience – where every interaction becomes an opportunity, and every insight drives meaningful change.

Introducing Calabrio – The trailblazers in customer experience intelligence! Revolutionizing the way organizations connect with their customers, we empower businesses to elevate every interaction to new heights. Our cutting-edge cloud platform, coupled with AI-driven analytics tools, unlocks the true essence of customer sentiment, turning data into actionable insights with lightning speed.

Calabrio is seeking a Field Marketing Manager with experience of executing full marketing mix campaigns into both established and emerging markets. As a key member of the Global Revenue Marketing team, you will be responsible for supporting the Head of International Marketing in the effective planning, management and reporting of regional marketing activities to drive pipeline growth for our international markets.

What You’ll Be Doing (Key Responsibilities):

• Execute and report on tactics within regional marketing plans that align with overall business and pipeline goals.
• Manage event logistics and execution, including pre- and post-event communications, promotions, branded swag fulfillment, on-site staffing, and internal enablement for Sales teams.
• Develop and oversee local campaigns across marketing channels
• Manage Salesforce campaign tracking, list uploads, email, landing page, webinar and other operational processes to ensure accurate measurement and lead handoff to Sales.
• Provide regular reporting of regional marketing tactics, identifying opportunities for improvement and putting into practice
• Communicate tactic follow up with sales and BDR teams while closely monitoring progress of opportunities by tactic through sales stages.
• Communicate regularly with various stakeholders to gather inputs and support cross-functional initiatives.
• Negotiate vendor contracts and manage budget process.

• Over 3 years of experience in regional, field or event marketing within a B2B environment.
• Excellent project management, time management, and organisational skills, with attention to detail.
• Hands-on experience developing and managing campaigns across different geographical markets.

Preferred Qualifications:

• Experience marketing to enterprise Contact Center or IT departments.
• Additional language (spoken and written).
• Basic understanding of a complex sales cycle and marketing funnel stages.
• Excellent verbal and written communication and interpersonal skills, with the ability to engage and motivate internal leaders/teams across functions.
• Marketing/CRM automation experience (Marketo, Hubspot, Eloqua, Salesforce, 6Sense).
• Self-starter and a strong sense of teamwork.

Our Power is Our People, driven by Our Core Values:

Relentless Innovation: Kick status in the quo.

Customer Obsessed: Put the customer first. Always.

Results Matter: Take action that impacts. Every day.

Ignited by Our Diversity: Invite inspiration from everyone.

What we value most…workplace diversity and ensuring an environment of mutual respect. We believe that diversity and inclusion are critical to our success, and we are proud to be an equal opportunity employer. Our commitment is to continue to keep our people healthy, focused, and inspire creativity. Our team members are offered comprehensive benefits for various life circumstances and needs, great opportunities for career development, and a balanced work-life to achieve personal and professional success (all benefits are subject to eligibility requirements). As an Innovator with Purpose, you’ll feel motivated and truly excited to come to work!

About Calabrio:

Calabrio is the customer experience intelligence company that empowers organizations to enrich human interactions. The scalability of our cloud platform and our AI-driven analytics tools make it easy for contact centers to uncover customer sentiment and share compelling insights with other parts of the organization. Our solutions are built on an intuitive, web-based architecture that positions and accelerates the contact center as an epicenter for customer insight.

Awards & Accolades:

Calabrio has 300 Global Partners, more than 2.25 million agents, and over 7,000 customers worldwide. We’ve been doing this for more than two decades and have been recognized by leading independent third parties such as Gartner, Forrester, and G2 Crowd as a leader and visionary. Thanks to the hard work and dedication of every Calabrio team member, we have been recognized by the Star Tribune Top Workplaces, Great Place to Work UK, named one of BC’s Top Employers, and recognized as a top 50 fast-growth company by Minneapolis/St Paul Business Journal.

Calabrio celebrates and fosters a culture that thrives on diversity. We are an Equal Opportunity Employer that prohibits discrimination and harassment of any kind. We provide employees with a work environment free of discrimination and harassment. All employment decisions at Calabrio are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, parental status, or any other status protected by the laws or regulations in the locations where we operate. We celebrate the >40 nationalities of team members that contribute to our success.

#J-18808-Ljbffr